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Creativity Rules audiobook

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Creativity Rules Audiobook Summary

FORMERLY PUBLISHED AS INSIGHT OUT

International bestselling author and Stanford University professor Tina Seelig adapts her wildly popular creativity course to a practical guide on how to put your best ideas into action.

For the past fifteen years, Professor Tina Seelig has taught her Stanford students how to creatively unleash their unique entrepreneurial spirits. In Creativity Rules, she shares this wisdom, offering inspiration and guidance to transform ideas into reality.

Readers will learn how to work through the four steps of The Invention Cycle: Imagination (envisioning things that do not yet exist), Creativity (applying your imagination to address a challenge), Innovation (applying creativity to generate unique solutions), and Entrepreneurship (applying innovation, to bring ideas to fruition, where our ideas then gain the power to inspire the imaginations of others). Using each step to build upon the last, you can create something much complex, interesting, and powerful.

Creativity Rules provides the essential knowledge to take a compelling idea and transform it into something extraordinary.

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Creativity Rules Audiobook Narrator

Eliza Foss is the narrator of Creativity Rules audiobook that was written by Tina Seelig

Tina Seelig earned her Ph.D. in neuroscience from Stanford University Medical School and is Professor of the Practice in the Department of Management Science and Engineering at Stanford's School of Engineering and executive director of the Stanford Technology Ventures Program. She is the international bestselling author of What I Wish I Knew When I Was 20 and inGenius: A Crash Course on Creativity. In 2009, Seelig was awarded the prestigious Gordon Prize from the National Academy of Engineering for her pioneering work in engineering education. Follow her on Twitter at @tseelig.

About the Author(s) of Creativity Rules

Tina Seelig is the author of Creativity Rules

Creativity Rules Full Details

Narrator Eliza Foss
Length 5 hours 12 minutes
Author Tina Seelig
Category
Publisher HarperAudio
Release date December 12, 2017
ISBN 9780062856241

Subjects

The publisher of the Creativity Rules is HarperAudio. includes the following subjects: The BISAC Subject Code is Business & Economics, Personal Success

Additional info

The publisher of the Creativity Rules is HarperAudio. The imprint is HarperAudio. It is supplied by HarperAudio. The ISBN-13 is 9780062856241.

Global Availability

This book is only available in the United States.

Goodreads Reviews

Hussain

January 01, 2019

Great inspirational stories to be more creative.

Lim

January 21, 2020

Contrary to popular belief that creativity is a talent only a few people have, it is actually a skill that can be learned ! The book is fascinating as it distilled the step by step actions and behaviour to achieve it. I was surprised to know that there are building blocks that leads up to entrepreneurship. Think of a way a person learns to run . First a child learns to sit > stand > walk > run the same applies to entrepreneurship.The building blocks to the innovation cycle are imagination > creativity > innovation > entrepreneurship . In each step of the innovation cycle there is a pair of action and behaviour that is required 1.Imagination is envisioning something that doesn’t exist -Action : engage - be curious and open to opportunities, your field of work . By being curious we are more open to possibilities and will strive to learn more . Only through Engagement can we find if we are passionate about something -Behaviour: envision - imagine what could be . Ask questions ok what might be . Catch is don’t feel discouraged if you don’t get the answer immediately as it is normal to come up with the answer after thinking about it for a time 2.Creativity applies imagination to address a challenge -Action: experiment - try little experiments to see what works or not -Behaviour:Motivation - fuels you to keep on experimenting 3.Innovation uses creativity to find solutions to problems -Action : focus - focus on the problem -Behaviour: Reframe - look at the problem at a different view point 4.Entrepreneurship is about scaling ideas and inspiring others to imagine -Action : inspire - inspire others on your solution so that they are onboard to make the change together and scale it -Behaviour: persistence- you need to be persistent at this stage to grow the idea Really enjoyed this book and definitely 1 that I will get for my own book shelf

Chris

December 17, 2020

Enjoyed this book, here is my summary of the learning points, hope you find it helpful!Passions grow out of action, so take action and experience new things. This is a good way to find a cause that you’re passionate about. Innovation is often getting disparate unrelated disciplines to merge together. If you can take an idea from one discipline and merge it with several others you can potentially establish an improved innovation. You can't just imagine things, you need to imagine the plan to achieve it! If your objective is to achieve something of merit, you need to begin with a clear vision of your goal. The vision can be tied to your experiences utilising imagination. By actively engaging in the world, you identify problems and opportunities and then identify solutions as to how you might address them. Book suggests all great ventures and adventures begin with imagination. This, in turn, leads to the next stage in the Invention Cycle— creativity. It is here that you apply your imagination. Companies with a strong mission are much more likely to succeed than those that are focused only on money. The more experience you obtain the more options you get, therefore you have to weigh up these options and focus on the ones that are the priority at that time. It is important to use time wisely to obtain skills that you are looking to achieve. Creating an environment that assist your team to produce output. Telling a “sticky” story can compel others to join you. Frame the story so that it has the greatest impact, using storytelling techniques for example use ‘the story spine’. Whether you know it consciously or not, you’re influencing others in every one of your interactions. Therefore use these principles of influence to compel others to action, if you can bolster your charisma it can increase your effectiveness. To maximise the impact of your vision you do require a critical mass of avid supporters. This is why inspiration is the keystone of the Invention Cycle. It provides the spark that leads to the next wave upon wave of imagination, creativity, innovation, and entrepreneurship. Feel free to check out my website www.chrisweatherburn.com for more summaries!

mavromou

May 06, 2019

Al igual que su libro anterior, en este libro Tina explica un marco conceptual extraído de su experiencia en emprendedorismo e innovación.Es muy interesante observar como de manera sencilla pero efectiva, -y mas allá de las definiciones académicas de cada concepto utilizado-, Tina toma la imaginación, la creatividad, la innovación y el emprendedorismo para crear un marco conceptual que bien podría ser tomado como el proceso creativo desde que uno tiene una idea hasta que la implementa.El marco, llamado ciclo de invención, muestra la relación que poseen estos cuatro conceptos como etapas de un proceso creativo. Aquí les dejo los cuatro conceptos:La imaginación requiere compromiso y la capacidad de imaginar alternativas.La creatividad requiere motivación y experimentación para enfrentar los desafíos.La innovación requiere enfocarse y replantearse para generar soluciones únicas.El emprendedorismo requiere persistencia y la capacidad de inspirar a otros. https://medium.com/@tseelig/inventure...

Shhhhh

September 10, 2022

My mistake here was using Inside the Box to cut the reading of this book ('cut' in the drug preparation meaning of the word). After reading Inside the Box, and despite reading this book first, this book appeared to be lackluster. It was advice that I might have found good at one point but it didn't seem to contain any structure or clear advice, which is perfectly consistent with what you would expect of people that don't believe that creativity can be done procedurally. Vague and without concrete steps. It's not a bad book but it didn't really hit for me. I would have trouble even listing any good takeaways.

Grace

September 07, 2018

Listened to the audiobook version of this. It certainly got me to view the world around me with a bit more imagination - whether that will translate into creativity? Who knows? Unfortunately I didn’t do the exercises at the end of each chapter, so I can’t comment on whether this book will spark entrepreneurial vibes, but just listening and be more imaginative might be a good enough foundation for future opportunities.

Jennifer

July 22, 2020

Good! I'm glad that I pushed through the slow start and finished this book. It proved to be quite informative and offered action steps to move from creativity to entrepreneurship. I really enjoyed the section dedicated to telling your story/pitch in compelling and effective manners.

Bill

August 19, 2018

Thought provoking, and how to organise this thinkingThis is a book that I have been looking for forever. Frustration and fear of failure has stopped me over and over, but this book describes the process I should have followed, and now will follow. As Tina says in her TED talk, things to do to "attract luck" are not too tough. Highly recommended

irfan

August 30, 2018

An elucidating book about creativity, innovation and related areas. Have led me to follow up with readings of the other books mentioned. Good for those who are in need of a fresh medicinal dose of creative juices.

Sara

March 30, 2019

There were a lot of excellent insights in this book, and I hope to purchase the physical book (I read it on Kindle) because the writing exercises are worthwhile. I loved the overall concept that creativity can be entrepreneurial.

Gustavo

January 22, 2020

Útil, como en todos sus librosTina nos permite nuevamente repasar una y otra vez, sus ciclos de trabajo. Con una narrativa sencilla y fácil de leer, llena de ejemplos y experiencias, nos permite sentirnos culpables por no haber comenzado ya.

Tasha

March 25, 2019

A wonderful resource on creativity, innovation, and inspiration. The book is incredibly useful to artists, engineers, and entrepreneurs. Many of my UK students read this book for a Creativity class I teach at the University of Kentucky. This book will inspire you.

Teri

January 21, 2018

Wonderful insights and projects. "Creativity results in ideas that are new to you. Innovation results in ideas that are new to the world."Hierarchy of skills: "Imagination leads to creativity. Creativity leads to innovation. Innovation leads to entrepreneurship."

Rafael

May 20, 2021

Another great piece of workI read this book after a I read a previous one called Innovation Engine, also from Dr. Seelig and I consider is a continuation. The topics are well explanied and full of projects to put them in practice.

Ace

December 29, 2019

Some useful advice. Especially at the end when you put all the activities together.

Bora

February 18, 2021

Başarıya giden girişimcilik yolunu tarifte doğru anahtar kelimeler üzerine odaklanmış Seeling.

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