20 Best Customer Relations, Business & Economics Books
Customer Relations, Business & Economics is a popular category for many book lovers. Our team at Speechify has curated a list of the top Customer Relations, Business & Economics audiobooks everyone must read.
See the top 20 Customer Relations, Business & Economics audiobooks below.
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Winning Her Business
- By: Bridget Brennan
- Narrator: Bridget Brennan
- Length: 4 hours 19 minutes
- Publisher: HarperCollins Leadership
- Publish date: March 05, 2019
- Language: English
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4.52(35 ratings)
4.52(35 ratings)Regular Price:Try for $0.0018.99 USDBridget Brennan, CEO of Female Factor, shows listeners how to win sales and grow market share by creating a customer experience that appeals to the most powerful consumers: women. When people think about the world’s growth markets, they oftenBridget Brennan, CEO of Female Factor, shows listeners how to win sales and grow market share by creating a customer experience that appeals to the most powerful consumers: women.
When people think about the world’s growth markets, they often envision countries like China and India. Yet they miss the largest one right here at home, no matter where you call home: women. With women driving 70 to 80 percent of consumer spending, it would seem an obvious strategy to learn how best to appeal to this continually expanding market. Common sense? Yes. Common practice? No.
In Winning Her Business, Bridget Brennan, advisor to some of the world’s biggest brands and businesses, provides a roadmap for selling in a world dominated by the rise of women’s economic power. Brennan introduces The Four Motivators(r) Framework, which shows how every company can help customers feel:
- connected to them, their brand, and their business,
- inspired to buy from them specifically,
- confident in their buying decisions, and
- appreciated for their business.
Showcasing best practices from brands as diverse as Lexus, Sephora, Allstate and the Minnesota Vikings NFL team, Winning Her Business offers invaluable insights into women as consumers and shows that almost all businesses have an opportunity to create an inclusive customer experience that inspires increased sales, referrals, and repeat business.
Charts and discussion questions in the audiobook companion PDF download.
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Excellence Wins
- By: Horst Schulze
- Length: 5 hours 0 minutes
- Publisher: Zondervan
- Publish date: March 05, 2019
- Language: English
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4.48(738 ratings)
4.48(738 ratings)Regular Price:Try for $0.0021.99 USDHorst Schulze knows what it takes to win. In Excellence Wins, the cofounder and former president of the Ritz-Carlton Hotel Company lays out a blueprint for becoming the very best in a world of compromise. In his characteristic no-nonsenseHorst Schulze knows what it takes to win. In Excellence Wins, the cofounder and former president of the Ritz-Carlton Hotel Company lays out a blueprint for becoming the very best in a world of compromise. In his characteristic no-nonsense approach, Schulze shares the visionary and disruptive principles that have led to immense global success over the course of his still-prolific fifty-year career in the hospitality industry.
For over twenty years, Schulze fearlessly led the company to unprecedented multibillion dollar growth, setting the business vision and people-focused standards that made the Ritz-Carlton brand world renowned. In Excellence Wins, Schulze shares his approach to everything from providing the best customer service to creating a culture of excellence within your organization.
With his tried-and-true methods and inspiring, hard-earned wisdom, Schulze teaches you everything you need to know about:
- Why leading well is an acquired skill
- Serving your customers
- Engaging your employees
- Creating a culture of customer service
- Why vision statements make a difference
- What it really means to practice servant leadership
Schulze’s principles are designed to be versatile and practical no matter where you are in your career. He’ll remind you that you don’t need a powerful title or dozens of direct reports to benefit from the advice he shares in Excellence Wins–you have everything you need to apply it to your life and career right now.
Let Schulze’s incredible story help you unleash the disruptive power of your true potential, beat the competition, own your career trajectory, and experience the game-changing power of what happens when Excellence Wins.
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Know What You’re FOR
- By: Jeff Henderson
- Length: 5 hours 45 minutes
- Publisher: Zondervan
- Publish date: October 01, 2019
- Language: English
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4.45(403 ratings)
4.45(403 ratings)Regular Price:Try for $0.0021.99 USDYour organization – business, church, or nonprofit – will experience unprecedented growth when you close the gap between these two game-changing questions: What¬†are¬†we known for? What do we¬†want¬†to be knownYour organization – business, church, or nonprofit – will experience unprecedented growth when you close the gap between these two game-changing questions: What¬†are¬†we known for? What do we¬†want¬†to be known for?
In¬†Know What You’re FOR, entrepreneur and thought leader Jeff Henderson makes it clear that if we want to change the world with our products or our mission, then we must shift the focus of our messaging and marketing. Rather than self-promoting, we must transform our organizations to be people-centric. This sounds like a no-brainer, but looking closer shows just how little this is true and how impactful the change would be if it were. Whether you’re a business leader, a change advocate, or a movement maker,¬†Know What You’re FOR¬†will help you – and your organization – thrive.¬†
It’s what happens when you create an organization focused on who it is FOR. This is the future. Thriving organizations will be more concerned with becoming raving fans of their customers than they are trying to convince customers to become raving fans of the organization. This isn’t theory. Jeff Henderson has experienced it.¬†¬†
Working with companies like Chick-fil-A and the Atlanta Braves, then serving as a pastor for 15 years at one of the country’s largest and most influential churches, North Point, Jeff knows what success looks like for healthy organizations and healthy lives. With fascinating stories from a host of entrepreneurs and Jeff’s remarkable career,¬†Know What You’re FOR¬†equips you with a simple strategy and the tools for extraordinary growth. You’ll discover how to:
- Work FOR your current and future customers with a new, effective method
- Be FOR your team and help your people reach full potential
- Create a ripple impact by being FOR your community
- Live and work your best by caring FOR yourself
In a hypercritical, cynical world, one that is often known for what it’s against, let’s be a group of people known for who and what we’re FOR.¬† It’s a powerful strategy for business. But more importantly, it¬†is a revolutionary way to live.
Assessments are available in the audiobook companion PDF download.
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Make Some Noise
- By: Ken Schmidt
- Narrator: Ken Schmidt
- Length: 28 hours 15 minutes
- Publisher: Simon & Schuster Audio
- Publish date: January 01, 2018
- Language: English
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4.38(13 ratings)
4.38(13 ratings)Regular Price:Try for $0.0023.99 USDThe former director of communications at Harley-Davidson and one of the most sought-after speakers in the world reveals his exhilarating, innovative approach to creating customer loyalty and marketplace dominance.Ken Schmidt is a wanted man. HisThe former director of communications at Harley-Davidson and one of the most sought-after speakers in the world reveals his exhilarating, innovative approach to creating customer loyalty and marketplace dominance.
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Ken Schmidt is a wanted man. His role in transforming Harley-Davidson Motor Company–one of the most celebrated corporate success stories in history–led business leaders all over the world to seek his guidance. After all, how many companies can get their customers to tattoo their logo on their arms?
After having worked with more than one thousand companies worldwide, Schmidt is ready to share the secrets that spurred Harley-Davidson’s remarkable turnaround. An avid motorcycle enthusiast, Schmidt harnessed his passion for riding to create his famed Noise Cubed Trilogy–the three questions he asks every one of his clients. They assess a company’s positioning, competitiveness, and reputation, and are the key ingredients for any successful corporation: What do the customers your business served yesterday say about your business when they’re talking about you to prospective customers? What do you want them to say? What are you doing to get them to say it?
In Make Some Noise, Schmidt shares his full-throttle approach for businesses and individuals alike. Anyone looking to become more competitive and grow customer loyalty can learn from the case studies and experiences he shares. From a nondescript heavy construction company, to the most high-end “luxury” gas station in America, to Apple, and to his own personal landscaper, Schmidt illustrates how the answers to his trio of questions will yield a course of action to stand out in today’s marketplace. -
New Sales. Simplified.
- By: Mike Weinberg
- Narrator: Mike Weinberg
- Length: 8 hours 1 minutes
- Publisher: AMACOM
- Publish date: August 25, 2020
- Language: English
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4.33(1320 ratings)
4.33(1320 ratings)Regular Price:Try for $0.0024.99 USDNo matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Packed with tested strategies and anecdotes, New Sales. Simplified. offers a proven formula for prospecting,No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Packed with tested strategies and anecdotes, New Sales. Simplified. offers a proven formula for prospecting, developing, and closing deals.
With refreshing honesty and some much-needed humor, sales expert Mike Weinberg examines the critical mistakes made by most salespeople and executives, then provides tips to help you achieve the opposite results.
In New Sales. Simplified., you will learn how to:
- Identify a strategic list of genuine prospects
- Draft a compelling, customer focused “sales story”
- Perfect the proactive telephone call to get face to face with more prospects
- Use email, voicemail, and social media to your advantage
- Prepare for and structure a winning sales call
- Make time in your calendar for business development activities
New Sales. Simplified. is about overcoming and even preventing buyers’ anti salesperson reflex by establishing trust. This book will help you choose the right targets and build a winning plan to pursue them.
Named by Hubpot as a Top 20 Sales Book of All Time, this easy-to-follow guide will remove the mystery surrounding prospecting and have you ramping up for new business.
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Ultimate Customer Service
- By: Made for Success
- Narrator: Mark Sanborn
- Length: 8 hours 8 minutes
- Publisher: Blackstone Publishing
- Publish date: January 01, 2011
- Language: English
Regular Price:Try for $0.0019.95 USDExceptional customer service is no accident! Great service providers know what to do, teach their employees how to do it, and consistently deliver first-class service. Now, you can get the world’s top customer service authors to coach you andExceptional customer service is no accident! Great service providers know what to do, teach their employees how to do it, and consistently deliver first-class service. Now, you can get the world’s top customer service authors to coach you and your team into excellence. Bring the exceptional customer service of Starbucks, Nordstrom’s, or the Ritz Carlton into your organization with training from the best of the best in customer service training and development. You’ll learn the latest customer engagement strategies from celebrity authors Shep Hyken (The Cult of the Customer) and Mark Sanborn (The Fred Factor), whose strategies and techniques will create positive relationships and long-term loyalty with your customers.
Have you ever had to offer great service to a difficult customer? Do you and your team know how to guarantee a positive outcome? Learn field-tested processes from this audio collection, complete with case studies, entertaining stories, and new ways of thinking about negative people.
You’ll also learn how your word choice can impact the future buying behavior of even your most loyal customers. The experts in this series teach you how to avoid common pitfalls and offer seven secrets of remarkable communication that produce outstanding results. A satisfied customer is the number one asset for any businesses, and now you can get the top thought leaders and practitioners to train your team for the same price as a business lunch.
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A Mind for Sales
- By: Mark Hunter, CSP
- Narrator: Mark Hunter, CSP
- Length: 4 hours 52 minutes
- Publisher: HarperCollins Leadership
- Publish date: March 31, 2020
- Language: English
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4.18(182 ratings)
4.18(182 ratings)Regular Price:Try for $0.0018.99 USDFor salespeople feeling stressed and disappointed that their customers don’t want to hear from them, this guide is the key to developing the mindset and habits required to reach a new level of sales success. The world of sales can be tough, soFor salespeople feeling stressed and disappointed that their customers don’t want to hear from them, this guide is the key to developing the mindset and habits required to reach a new level of sales success.
The world of sales can be tough, so it’s easy to get discouraged when the rejections start piling up and your customers stop answering the phone. This allows the wrong thought patterns to start developing, soon you aren’t making quotas and then you begin looking at job listings waiting for your next downfall.
Sales expert Mark Hunter can relate as his start to sales was discouraging. The lessons he’s learned throughout his career are revealed in A Mind for Sales. He discovered that sales can be incredibly rewarding, such as customers calling you for advice, thanking you for improving their business, and referring you to colleagues. The difference is simply developing mindset and momentum habits.
In A Mind for Sales, you’ll learn how to:
- Feel energized by renewed purpose and success in your sales role by following the success cycle approach.
- Receive practical strategies on how to change your mindset and succeed in sales.
- Learn the daily habits needed to maximize productivity and make hitting the ground running strategy #1.
- Gain real-world insights from Hunter’s vast experience as a successful sales professional and sales coach.
Let this book inspire and prepare you to form the new habits you need to succeed and to realize the incredible rewards that a successful life in sales makes possible.
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Sell Without Selling Out
- By: Andy Paul
- Narrator: Andy Paul
- Length: 3 hours 3 minutes
- Publisher: Page Two Books, Inc.
- Publish date: February 22, 2022
- Language: English
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4.12(34 ratings)
4.12(34 ratings)Regular Price:Try for $0.0015.99 USDForget everything you learned about selling. Persuasion is not a sales skill–it’s a blunt instrument of last resort that sellers use when they don’t know how to influence the choices their buyers make. It’s the weapon ofForget everything you learned about selling.
Persuasion is not a sales skill–it’s a blunt instrument of last resort that sellers use when they don’t know how to influence the choices their buyers make. It’s the weapon of choice for mindless, uninspired sellers: the sales zombies who have stopped learning and stopped improving. Wouldn’t you rather learn how to master the art of selling in, by listening to what your buyers really want?
In Sell Without Selling Out, global sales guru, top podcaster, and entrepreneur Andy Paul shows you how to take charge of your own career without selling out to outdated, ineffective sales methods. He reveals the four Sell In pillars that are the indispensable instruments of selling: Connection, Curiosity, Understanding, Generosity. Everything else is mostly a combination of product features, technical specifications and pricing, which your buyers can get from the Internet. What they seek (and deserve) can only come from you: the human seller.
If you’ve been told you need to be more “salesy” to get ahead in your career, you need this book.
#DeathToSalesy
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Zombie Loyalists
- By: Peter Shankman
- Narrator: Jason Huggins
- Length: 6 hours 33 minutes
- Publisher: Dreamscape Media
- Publish date: January 27, 2015
- Language: English
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4.08(152 ratings)
4.08(152 ratings)Regular Price:Try for $0.0017.99 USDMarketing and PR expert Peter Shankman has been working with the biggest companies in the world to create what he calls ‘Zombie Loyalists,’ fervent fans that help companies massively increase their customer base, brand awareness, andMarketing and PR expert Peter Shankman has been working with the biggest companies in the world to create what he calls ‘Zombie Loyalists,’ fervent fans that help companies massively increase their customer base, brand awareness, and most importantly, revenue. Imagine an army of customers who will do your public relations, marketing and advertising, without being asked, each and every time they give you their money. These are Zombie Loyalists. They are ready to buy what you sell, respond to your email offers and demand that their friends do the the same. Looking at exceptional companies like the Ritz Carlton, Commerce Bank, and Starwood Hotels, as well as smaller businesses to turn their customers into Zombie Loyalists, he shows how you can create your own customer army.
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Just Listen
- By: Mark Goulston
- Length: 7 hours 53 minutes
- Publisher: HarperCollins Leadership
- Publish date: April 21, 2020
- Language: English
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4.05(6965 ratings)
4.05(6965 ratings)Regular Price:Try for $0.0024.99 USDGetting through to someone is a critical, fine art. Whether you are dealing with a harried colleague, a stressed-out client, or an insecure spouse, things will go from bad to worse if you can’t break through emotional barricades and get yourGetting through to someone is a critical, fine art. Whether you are dealing with a harried colleague, a stressed-out client, or an insecure spouse, things will go from bad to worse if you can’t break through emotional barricades and get your message thoroughly communicated and registered.
Drawing on his experience as a psychiatrist, business consultant, and coach, author Mark Goulston combines his background with the latest scientific research to help you turn the “impossible” and “unreachable” people in their lives into allies, devoted customers, loyal colleagues, and lifetime friends.
In Just Listen, Goulston provides simple yet powerful techniques you can use to really get through to people including how to:
- make a powerful and positive first impression;
- listen effectively;
- make even a total stranger (potential client) feel understood;
- talk an angry or aggressive person away from an instinctual, unproductive reaction and toward a more rational mindset;
- and achieve buy-in–the linchpin of all persuasion, negotiation, and sales.
Whether they’re coworkers, friends, strangers, or enemies, the first make-or-break step in persuading anyone to do anything is getting them to hear you out. The invaluable principles in¬†Just Listen¬†will get you through that first tough step with anyone.
With this groundbreaking book, you will be able to master the fine but critical art of effective communication.
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La ventaja del introvertido
- By: Matthew Pollard
- Narrator: Matthew Pollard
- Length: 6 hours 25 minutes
- Publisher: HarperCollins Leadership
- Publish date: June 30, 2020
- Language: Spanish
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3.93(9 ratings)
3.93(9 ratings)Regular Price:Try for $0.0021.99 USDMatthew Pollard, un reconocido experto en ventas y un introvertido, ha creado y perfeccionado un sistema de venta transparente, autentico y de baja presion, sin tecnicas de cierre duro o de venta de bulldogs. La ventaja del introvertido te equiparaMatthew Pollard, un reconocido experto en ventas y un introvertido, ha creado y perfeccionado un sistema de venta transparente, autentico y de baja presion, sin tecnicas de cierre duro o de venta de bulldogs. La ventaja del introvertido te equipara con un sistema completo enfocado a la venta transparente, autentica y de baja presion.
Los extrovertidos rara vez se quedan cortos de palabras, y sus conversaciones y argumentos de venta nunca se sienten forzados para ellos. El mundo de las ventas es natural para los extrovertidos. Pero los introvertidos no se sienten comodos con las tacticas tradicionales como empujar agresivamente un producto o hablar sobre las objeciones de un cliente. Lo que hace que La ventaja del introvertido sea tan poderoso y practico es que explica como los introvertidos pueden sentirse igual de comodos y sinceros en el mundo de las ventas tambien, !sin cambiar lo que son!
La estrategia de 7 pasos de Matthew esboza lo que se necesita para obtener resultados fiables y repetibles, desde la implementacion de preguntas bien preparadas hasta la adopcion del poder de la historia.
En La ventaja del introvertido aprenderas:
- Como encontrar la confianza natural
- Como prepararte para cada situacion
- Como esquivar las objeciones que de otra manera expondrian tu incomodidad
- Como pedir la venta (sin preguntar)
- Como beneficiarte de un proceso que no depende de la personalidad, y !simplemente disfrutar de las ventas!
Tanto si persigues las ventas como una carrera como si eres un pequeno empresario que no quiere vender, pero necesita hacerlo, La ventaja del introvertido es tu guia para el exito de las ventas.
The Introvert’s Edge
Matthew Pollard, an awarded sales authority and fellow introvert, has created and perfected a system for selling in a transparent, authentic and low-pressure way-with no hard closing or bulldog sales techniques. The Introvert’s Edge will equip you with a comprehensive system focused on transparent, authentic, and low-pressure selling.
Extroverts are rarely short on words, and their conversations and sales pitches never feel sales-y to them. The world of sales just comes natural to the extrovert. But introverts aren’t comfortable with traditional tactics like aggressively pushing a product or talking over a customer’s objections. What makes The Introvert’s Edge so powerful and practical is that it explains how the introvert can feel equally comfortable and sincere in the sales world as well–without changing who they are!
Matthew’s 7-step strategy outlines what you need for reliable and repeatable results, from implementing well-prepared questions to embracing the power of story.
In The Introvert’s Edge you will learn:
- How to find natural confidence
- How to prepare for every situation
- How to sidestep objections that would otherwise expose their uncomfortableness
- How to ask for the sale (without asking)
- How to profit from a process that doesn’t rely on personality, and simply enjoy sales!
Whether you’re pursuing sales as a career or you’re a small business owner who doesn’t want to sell but needs to, The Introvert’s Edge is your guide to sales success.
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Fish!
- By: Stephen C. Lundin
- Narrator: Kathleen McInerney
- Length: 2 hours 23 minutes
- Publisher: Hachette Audio
- Publish date: May 27, 2014
- Language: English
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3.93(25112 ratings)
3.93(25112 ratings)Regular Price:Try for $0.0019.98 USDOver 5 Million Copies Sold! Imagine a workplace where everyone chooses to bring energy, passion, and a positive attitude to the job every day. A powerful parable that will help you see your life and work in a new way.It’s a rainy day inOver 5 Million Copies Sold! Imagine a workplace where everyone chooses to bring energy, passion, and a positive attitude to the job every day.
A powerful parable that will help you see your life and work in a new way.
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It’s a rainy day in Seattle, and on the third floor of First Guarantee Financial, people have stopped believing they can make a difference. To new manager Mary Jane Ramirez, the challenge of bringing life back to her unenthusiastic and unmotivated team seems impossible, until she discovers an incredibly successful workplace down the street where the employees are so alive and passionate that people stop just to watch them work!
FISH! is the remarkable story of what happens when Mary Jane seeks the help of these unlikely business “experts” and learns their secret: four simple practices that, when applied daily, help anyone to be more energized, effective, and fulfilled.
Filled with inspiration and timeless wisdom that will resonate with anyone in any field or career level, it’s easy to see why FISH! is one of the most popular business parables of all time. People in organizations around the world use its practical lessons to improve customer service, build trust and teamwork, bolster leadership, and increase employee satisfaction. They also use the lessons to strengthen personal relationships, fulfill lifelong dreams, and realize their ambitions.
FISH! will help you discover the amazing power that is already inside you to make a positive difference-wherever you are in life.
Based on a bestselling ChartHouse training video which has been adopted by corporations including Southwest Airlines, Sprint, and Nordstrom. -
Lean Solutions
- By: James P. Womack
- Narrator: James P. Womack
- Length: 4 hours 16 minutes
- Publisher: Simon & Schuster Audio
- Publish date: January 01, 2005
- Language: English
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3.92(247 ratings)
3.92(247 ratings)Regular Price:Try for $0.0017.95 USDA massive disconnect exists between consumers and providers today. Consumers have a greater selection of higher quality goods to choose from and can obtain these items from a growing number of sources. Computers, cars, and even big-box retail sitesA massive disconnect exists between consumers and providers today. Consumers have a greater selection of higher quality goods to choose from and can obtain these items from a growing number of sources. Computers, cars, and even big-box retail sites promise to solve our every need. So why aren’t consumers any happier?
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Because everything surrounding the process of obtaining and using all these products causes us frustration and disappointment. Why is it that, when our computers or our cell phones fail to satisfy our needs, virtually every interaction with help lines, support centers, or any organization providing service is marked with wasted time and extra hassle? And who among us hasn’t spent countless hours in the waiting room at the doctor’s office, or driven away from the mechanic only to have the “fix engine” light go on?
In their bestselling business classic Lean Thinking, James Womack and Daniel Jones introduced the world to the principles of lean production — principles for eliminating waste during production. Now, in Lean Solutions, the authors establish the groundbreaking principles of lean consumption, showing companies how to eliminate inefficiency during consumption.
The problem is neither that companies don’t care nor that the people trying to fix our broken products are inept. Rather, it’s that few companies today see consumption as a process — a series of linked goods and services, all of which must occur seamlessly for the consumer to be satisfied. Buying a home computer, for example, involves researching, purchasing, integrating, maintaining, upgrading, and, ultimately, replacing it.
Across all industries, companies that apply the principles of lean consumption will learn how to provide the full value consumers desire from products without wasting time or effort — theirs or the consumers’ — and as a result these companies will be more profitable and competitive.
Lean Solutions is full of surprising success stories: Fujitsu, a leading service company for technology, has transformed the way call centers solve problems — learning how to eliminate the underlying cause of current problems rather than fixing them again and again. An extremely successful car dealership has adopted lean principles to streamline its business, making for dramatically reduced wait time, fewer return trips, and greater satisfaction for customers — and a far more lucrative enterprise.
Lean Solutions will inspire managers to take the first steps toward perfecting their company’s process of giving consumers what they really want. -
The Thank You Economy
- By: Gary Vaynerchuk
- Narrator: Gary Vaynerchuk
- Length: 5 hours 41 minutes
- Publisher: Dreamscape Media
- Publish date: July 12, 2011
- Language: English
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3.84(12173 ratings)
3.84(12173 ratings)Regular Price:Try for $0.0017.99 USDThe Thank You Economy isn’t some abstract concept or wacky business strategy. It’s the way we buy and sell, the way we interact as consumers, employees, or entrepreneurs on all levels. The way our marketplace functions has been evolvingThe Thank You Economy isn’t some abstract concept or wacky business strategy. It’s the way we buy and sell, the way we interact as consumers, employees, or entrepreneurs on all levels. The way our marketplace functions has been evolving right before our eyes. Top-down, one-way exchanges are gone, replaced by relationships based on open, honest, and constant communication between customers and business. Today, individuals and brands that ‘out-care’ and ‘out-love’ their competition see the biggest returns. In The Thank You Economy, he dissects the companies on the leading edge, showing how they are succeeding – and sometimes failing. Passionate and persuasive, he reminds us that surviving and thriving today takes more than just hard work – it takes a heartfelt thanks to those who make it possible.
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Powerful Phrases for Effective Customer Service
- By: Renee Evenson
- Narrator: Renee Evenson
- Length: 7 hours 58 minutes
- Publisher: AMACOM
- Publish date: August 30, 2022
- Language: English
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3.76(43 ratings)
3.76(43 ratings)Regular Price:Try for $0.0024.99 USDDealing with customers isn’t easy, they aren’t always right or even pleasant. Business author Renee Evenson ensures you’ll always have the right words to defuse tense interactions. Practical and insightful, this book ensuresDealing with customers isn’t easy, they aren’t always right or even pleasant. Business author Renee Evenson ensures you’ll always have the right words to defuse tense interactions.
Practical and insightful, this book ensures you’ll never again be at a loss for what to say to customers.
In Powerful Phrases for Effective Customer Service, she covers 30 challenging customer behaviors and 20 common employee-caused negative encounters to teach you:
- how to assess circumstances,
- choose one of many appropriate responses,
- and confidently and consistently deliver customer satisfaction.
Helpful sample scenarios and tangible instructions bring the phrases to life, while detailed explanations bolster your confidence so that you’ll have the right words as tools at your disposal and the skills to deliver those words effectively.
By incorporating language that communicates welcome, courtesy, rapport, enthusiasm, assurance, regret, empathy, and appreciation, you’ll not only be capable of overcoming obstacles–you’ll strengthen all facets of your customer service.
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Customer Mania!
- By: Kenneth Blanchard
- Narrator: Kenneth Blanchard
- Length: 5 hours 30 minutes
- Publisher: Simon & Schuster Audio
- Publish date: January 01, 2004
- Language: English
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3.76(157 ratings)
3.76(157 ratings)Regular Price:Try for $0.0017.95 USDIn Customer Mania!, Ken Blanchard, one of America’s biggest bestselling authors and inspiring business leaders, writes of the key to customer service‚Äîcreating a people-oriented, performance-driven, customer-first organization.CustomerIn Customer Mania!, Ken Blanchard, one of America’s biggest bestselling authors and inspiring business leaders, writes of the key to customer service‚Äîcreating a people-oriented, performance-driven, customer-first organization.
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Customer service is the single most pressing problem for business managers and people in any service or sales operation, especially at the retail level. In fact, many experts believe that you build a business from the customer up. With coauthors Jim Ballard and Fred Finch, Blanchard explains why the customer is the right starting place from which to build a successful business. By drawing on examples from the world’s largest restaurant company, Yum!‚Äîowner of KFC, Taco Bell, Pizza Hut, Long John Silver’s, and A&W Restaurants‚Äîthe authors explain how any company, large or small, can develop a unified, people-first, customer-oriented culture. Packed with practical insights, Customer Mania! emphasizes four critical steps:
• Set Your Sights on the Right Target. The bottom line grows from taking care of customers and creating a motivating environment for your people.
• Treat Customers the Right Way. Determine the kind of experience you want your customers to have as they interact with every part of the company.
• Treat Employees the Right Way. Use strategies ranging from smart hiring to training and development to managing performance and creating a recognition culture.
‚Ä¢ Build the Right Kind of Leadership. You can’t do it all yourself, so let your people put their own brains to work and then support them all the way.
By relying on these concepts, businesses everywhere can cultivate passionate and engaged team members who contribute to the company’s overall success. From CEO to middle manager to the person facing the consumer, Customer Mania! is a vital tool for enhancing their experience — and their customer’s. -
Superconsumers
- By: Eddie Yoon
- Narrator: Eddie Yoon
- Length: 4 hours 17 minutes
- Publisher: Recorded Books, Inc.
- Publish date: May 26, 2017
- Language: English
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3.71(75 ratings)
3.71(75 ratings)Regular Price:Try for $0.0012.99 USDPork dorks. Craftsters. American Girl fans. Despite their different tastes, these eclectic diehards have a lot in common: they’re obsessed about a specific brand, product, or category. They pursue their passions with fervor, and they’rePork dorks. Craftsters. American Girl fans. Despite their different tastes, these eclectic diehards have a lot in common: they’re obsessed about a specific brand, product, or category. They pursue their passions with fervor, and they’re extremely knowledgeable about the things they love. They aren’t average consumers-they’re superconsumers. Although small in number, superconsumers can have an outsized impact on a company’s bottom line. Representing 10% of total consumers, they can drive between 30% to 70% of sales, and they’re usually willing to spend considerably more than the average consumer. And because they’re so engaged and passionate, they can offer invaluable advice to managers looking to improve their products, change their business models, energize their cultures, and attract new customers. In Superconsumers, growth strategy expert Eddie Yoon lays out a simple but extremely effective framework that has helped companies of all types and sizes achieve more sustainable growth: he’ll show you how to find, listen to, and engage with your most passionate and profitable consumers, and then tailor your decisions to meet their wants and needs. Along the way, he’ll let you into the minds and homes of superconsumers of all kinds, revealing what makes them tick and why they’re willing to spend so much more than other consumers. Rich with data and case studies of companies that have implemented superconsumer strategies with great success, Superconsumers is a fun, practical, and inspiring guide for anyone interested in making their best customers even better.
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Customer Loyalty
- By: Justin Sachs
- Narrator: Scott Clem
- Length: 2 hours 26 minutes
- Publisher: Blackstone Publishing
- Publish date: January 01, 2014
- Language: English
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3.5(12 ratings)
3.5(12 ratings)Regular Price:Try for $0.0013.95 USDCustomer Loyalty is a collection of all the top real-world tools, strategies, and principles used by today’s top brands to increase their customer loyalty and the overall lifetime value of their customers. Do you like Coca Cola or Pepsi?Customer Loyalty is a collection of all the top real-world tools, strategies, and principles used by today’s top brands to increase their customer loyalty and the overall lifetime value of their customers. Do you like Coca Cola or Pepsi? Hershey or Mars chocolate? For whatever reason, you likely have a preference, and that preference has everything to do with their customer loyalty and retention strategy. Find out how to give your business the cutting edge and leave your customers selecting you as their preference among all your competition.
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Driving Loyalty
- By: Kirk Kazanjian
- Narrator: Kirk Kazanjian
- Length: 8 hours 14 minutes
- Publisher: Recorded Books, Inc.
- Publish date: May 31, 2013
- Language: English
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3.41(36 ratings)
3.41(36 ratings)Regular Price:Try for $0.0019.99 USDBest-selling author and marketing expert Kirk Kazanjian knows the importance of building brands, nurturing client relations, and forming partnerships. In Driving Loyalty, listeners go behind the scenes of Enterprise Holdings — the parentBest-selling author and marketing expert Kirk Kazanjian knows the importance of building brands, nurturing client relations, and forming partnerships. In Driving Loyalty, listeners go behind the scenes of Enterprise Holdings — the parent company of Enterprise, Alamo, and National rental car companies — to discover how attention to stakeholder relationships can be a key factor in success.
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Delivering Happiness
- Narrator: Tony Hsieh
- Length: 8 hours 17 minutes
- Publisher: Hachette Audio
- Publish date: June 07, 2010
- Language: English
Regular Price:Try for $0.0019.98 USDPay brand-new employees $2,000 to quit Make customer service the responsibility of the entire company-not just a department Focus on company culture as the #1 priority Apply research from the science of happiness to running a business HelpPay brand-new employees $2,000 to quit... Read more
Make customer service the responsibility of the entire company-not just a department
Focus on company culture as the #1 priority
Apply research from the science of happiness to running a business
Help employees grow-both personally and professionally
Seek to change the world
Oh, and make money too . . .Sound crazy? It’s all standard operating procedure at Zappos, the online retailer that’s doing over $1 billion in gross merchandise sales annually. After debuting as the highest-ranking newcomer in Fortune magazine’s annual “Best Companies to Work For” list in 2009, Zappos was acquired by Amazon in a deal valued at over $1.2 billion on the day of closing.
In Delivering Happiness, Zappos CEO Tony Hsieh shares the different lessons he has learned in business and life, from starting a worm farm to running a pizza business, through LinkExchange, Zappos, and more. Fast-paced and down-to-earth, Delivering Happiness shows how a very different kind of corporate culture is a powerful model for achieving success-and how by concentrating on the happiness of those around you, you can dramatically increase your own. #1 New York Timesand Wall Street Journal bestseller
Cliff Weitzman
Cliff Weitzman is a dyslexia advocate and the CEO and founder of Speechify, the #1 text-to-speech app in the world, totaling over 100,000 5-star reviews and ranking first place in the App Store for the News & Magazines category. In 2017, Weitzman was named to the Forbes 30 under 30 list for his work making the internet more accessible to people with learning disabilities. Cliff Weitzman has been featured in EdSurge, Inc., PC Mag, Entrepreneur, Mashable, among other leading outlets.
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