Cakemail vs CleverTap

Side-by-side comparison of features, reviews, pricing and more

Cakemail

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

Free

Growth - $8 per month

Premium - $17 per month

CleverTap

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

Request for a quote

20M+ Downloads
5/5

#1 in Magazines & Newspapers

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Cakemail reviews

No complicated features and/or process. Direct to the point emailing platform ideal for a small business with a few 1000s customers. The new interface is a huge step up. Very affordable. i recommend.

- Chris U.

We run a mentoring for entrepreneurs network - Reseau M - and need to reach our mentors and mentees with flexible and robust tools that are very easy too manage. We get that from Cakemail And great service too!!!!!

- Rina M.

"Go to marketing email campaign manager" What do you like best about Cakemail? Cakemail has been fantastic for us in drafting email campaigns for our products. It has audience management capabilities and Automation that can create unique experiences for respective customers Review collected by and hosted on G2.com. What do you dislike about Cakemail? Our team loves cakemail. It's easy to use and has a great UI. It draws insights from the behaviour of our mail recipients and creates an automatic journey for future communincation Review collected by and hosted on G2.com. What problems is Cakemail solving and how is that benefiting you? We are promoting our pharmeasy products to HCPs, stores. We are also promoting our app install, asking customers to buy more from our app through email marketing

- Shagun G.

CleverTap reviews

"It is intuitive, insightful and easy to use." What do you like best about CleverTap? Upsides of using CleverTap: 1. It is very easy to use. The user experience is quite nice. 2. The UI is clean. 3. Integrations and insights are quite useful in helping me plan campaigns. Review collected by and hosted on G2.com. What do you dislike about CleverTap? Dislike: 1. If the amount of data is high, the processing is really slow. 2. The campaign flow creation gets daunting at times. 3. User Management module can be improved to allow access to multiple dashboard under same business accounts. Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? 1. it is solving campaign management and remarketing complexities for me. 2. It is also useful in tracking consumer behaviour. 3. Sometimes if the dev cycle is long for hardcoding communication/banners, CT's interventions come in handy.

- Roopal N.

"A complete reliable marketer tool!" What do you like best about CleverTap? The added advantage of analytics and end-to-end optimization of campaigns make it really easy and ideal for marketers to reach out to the right audience at the right time and establish the brand Review collected by and hosted on G2.com. What do you dislike about CleverTap? Changes and updates and the little bugs. The changes made are not well informed or educated about and new releases are sometimes filled with bugs which although not grave issues but do hamper the experience Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? CT has an option to send user time bases campaigns and a one view for all campaign level goal tracking which gives us a detailed overview on what is performing and how each segment is growing.

- Jasmeet B.

"The essential tool for marketing and better customer relationships." What do you like best about CleverTap? Reports, analytics and insights provide greater engagement and user engagement. One of the things we like most about CleverTap is that the tool provides real-time information and gives us the ability to make business decisions more accurately and quickly, generating greater engagement in marketing campaigns created for our clients. Campaigns have become more efficient and differentiated and can be carried out from any mobile device. Review collected by and hosted on G2.com. What do you dislike about CleverTap? It didn't bring any negative impact and there were no complaints and occurrence of bugs and problems in CleverTap. Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? CleverTap is at the heart of our IT and marketing management to maintain differentiated and close relationships with our customers. We manage the tool for general users to create marketing campaigns, advertisements, and forms with CleverTap's Intelligent Mobile Marketing platform using mobile devices. Everything has worked very well, optimizing work routines, generating more financial income and more publicity from the media.

- Bruno A.

Pros & cons

Cakemail

Pros
Managing my contacts and campaigns has given me fantastic results and has been really easy through Cakemail's interface
Customer support is amazing – if you have a problem with anything
they're always available to help
Their flexible design tools are very easy to manage – there's really no learning curve which is nice

Cons
An external package – like PHP support – Cake's component doesn't have that
I'd like to be able to view my user click rate and click frequency at the same time, to be able to compare it – they don't offer that
There's always room for improvement – but what Cakemail does well, it does very, very well.

CleverTap

Pros
Multi-platform engagement
Funnel Data
Marketing automation options

Cons
Customer service isn't that great [from my experience], most of the time the team is puzzled or will leave the client puzzled.Price is very high with respect to the features available
MAU based pricing with a flawed sense of MAU calculation.The way they calculate MAU is morally wrong
If a customer opens my email that I am sending via AWS, and they don't even come on my app, how can you consider them as active user?

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