CleverTap vs GoZen Growth
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Sir Richard BransonMost popular feedback for CleverTap
Reliable product and user behavior analytics What do you like best about CleverTap? CleverTap is easy to integrate into your product Offers excellent support in the product and also a standby dedicated account manager The product is easy to use for users of all levels The pricing is very affordable for growing businesses and startups Review collected by and hosted on G2.com. What do you dislike about CleverTap? Clevertap can be intimidating for new users due to the nature of analyzing events but is easy once they adopt Clevertap visualizations need to be improved to match what other providers offer, i.e., more aesthetic to the eyes Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? CleverTap provides product analytics that point to the customer friction in our product It gives us daily analytics of product usage It offers us in-app push notifications/messages as well as email campaigns Automated user journeys for user engagement and retention
Baker A.
About CleverTap
CleverTap is the world’s No.1 retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. CleverTap drives contextual individualization with the help of a unified and deep data layer, AI/ML-powered insights, and automation, enabling brands to offer hyper-personalized and delightful experiences to their customers. CleverTap is powered by TesseractDB (TM), world’s first purpose-built database for user engagement and retention. TesseractDB empowers you to unlock the full potential of your customer data, for creating hyper-personalized customer experiences using deep and granular data that’s available, accessible, and affordable. 1,300 customers in 100 countries and 10,000 apps, including Gojek, ShopX, Canon, Electronic Arts, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco, trust CleverTap to achieve their retention and engagement goals, growing their long term revenue. With CleverTap, you have a powerful suite of features and capabilities, including - Analytics & Insights (Real-time analytics to discover user behavior insights) - Automated User Segmentation (Actionable segments to perfect targeting for delivering internet-scale experiences) - Omnichannel Journey Orchestration (Omnichannel campaigns based on users’ behavior, location, and lifecycle stage) - Campaign Optimization (Purpose-built tools for optimizing campaigns to enhance engagement & retention) - Multivariate Testing (Build, test and optimize across segments, recommendations, time and channel of engagement) - Hyper-Personalization (First-party data & industry-best DRP for deep context to power in-app and off-app personalization) Backed by leading investors such as Sequoia India, Tiger Global, Accel, CDPQ, IIFL and Recruit Holdings, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, Sofia, São Paulo, Bogota, Amsterdam, Jakarta, and Dubai. The power and scalability of the CleverTap platform is now available via direct signup online for apps with up to 100K MAUs. Try for free for 14 days.
Most popular feedback for GoZen Growth
Top Notch Email Marketing Tool for Nurturing Leads What do you like best about GoZen Growth? As a blogger, I have tried so many emails marketing tools but I found Gozen Growth very effective. Because it provides an excellent user experience with top-class features. Before using this tool, I have to use different tools for collecting & sending emails to my subscribers. Now my problem is resolved and I can send emails & collect email subscribers effortlessly in the Free plan also. And now I can connect with my audience immediately using great features like Automation and Campaign outreach. Thanks to Gozen Growth Team for Developing this amazing plugin for us! Review collected by and hosted on G2.com. What do you dislike about GoZen Growth? More Application Integration can be added to the Gozen Growth tools, which gives the user the flexibility to choose their preferred platforms to grow their audience. Review collected by and hosted on G2.com. What problems is GoZen Growth solving and how is that benefiting you? I can use the Automation feature in the free version also, which means I don't need to send the emails manually to my audience. All I have to do is set up the sequence and the email is sent to my users on time. It is a problem solver feature for those who can't afford this tool initially and after using this tool they can easily grow their audience to get more conversions. Overall, I have a great satisfaction with this tools as a blogger.
Visal T.
About GoZen Growth
GoZen Growth is a email marketing automation software. Increase revenue and grow 10X with industry-specific email templates for your campaigns.
CleverTap reviews
"It is intuitive, insightful and easy to use." What do you like best about CleverTap? Upsides of using CleverTap: 1. It is very easy to use. The user experience is quite nice. 2. The UI is clean. 3. Integrations and insights are quite useful in helping me plan campaigns. Review collected by and hosted on G2.com. What do you dislike about CleverTap? Dislike: 1. If the amount of data is high, the processing is really slow. 2. The campaign flow creation gets daunting at times. 3. User Management module can be improved to allow access to multiple dashboard under same business accounts. Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? 1. it is solving campaign management and remarketing complexities for me. 2. It is also useful in tracking consumer behaviour. 3. Sometimes if the dev cycle is long for hardcoding communication/banners, CT's interventions come in handy.
- Roopal N.
"A complete reliable marketer tool!" What do you like best about CleverTap? The added advantage of analytics and end-to-end optimization of campaigns make it really easy and ideal for marketers to reach out to the right audience at the right time and establish the brand Review collected by and hosted on G2.com. What do you dislike about CleverTap? Changes and updates and the little bugs. The changes made are not well informed or educated about and new releases are sometimes filled with bugs which although not grave issues but do hamper the experience Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? CT has an option to send user time bases campaigns and a one view for all campaign level goal tracking which gives us a detailed overview on what is performing and how each segment is growing.
- Jasmeet B.
"The essential tool for marketing and better customer relationships." What do you like best about CleverTap? Reports, analytics and insights provide greater engagement and user engagement. One of the things we like most about CleverTap is that the tool provides real-time information and gives us the ability to make business decisions more accurately and quickly, generating greater engagement in marketing campaigns created for our clients. Campaigns have become more efficient and differentiated and can be carried out from any mobile device. Review collected by and hosted on G2.com. What do you dislike about CleverTap? It didn't bring any negative impact and there were no complaints and occurrence of bugs and problems in CleverTap. Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? CleverTap is at the heart of our IT and marketing management to maintain differentiated and close relationships with our customers. We manage the tool for general users to create marketing campaigns, advertisements, and forms with CleverTap's Intelligent Mobile Marketing platform using mobile devices. Everything has worked very well, optimizing work routines, generating more financial income and more publicity from the media.
- Bruno A.
GoZen Growth reviews
"Easy to use outreach campaigns" What do you like best about GoZen Growth? The author and Gozen Growth supporters are really nice and friendly. I give all of them 5/5 stars because they really help me out and most importantly Gozen Growth is very easy to use with WooCommerce. You can easily create and send the newsletter to your readers with Gozen Growth. Review collected by and hosted on G2.com. What do you dislike about GoZen Growth? Nothing to dislike about the Gozen Growth plugin on WordPress. I am very happy to use it on my website. I am trying to understand the plugin more deeply so that I can use the best out of it. Review collected by and hosted on G2.com. What problems is GoZen Growth solving and how is that benefiting you? Made it easy to me to do the outreach thing.
- Mohit K.
Awesome Email Marketing Plugin A comprehensive tool that lets you create, and send newsletters, autoresponders, and other email campaigns. Easy to use, with a drag & drop tool that makes creating newsletters a breeze
- Satz
They have detailed product documentation for better understanding. I don't have to log into many application to do my inbound, email, and engagement marketing.
- Yashy
Pros & cons
CleverTap
| Pros |
|---|
| Multi-platform engagement |
| Funnel Data |
| Marketing automation options |
| Cons |
|---|
| Customer service isn't that great [from my experience], most of the time the team is puzzled or will leave the client puzzled.Price is very high with respect to the features available |
| MAU based pricing with a flawed sense of MAU calculation.The way they calculate MAU is morally wrong |
| If a customer opens my email that I am sending via AWS, and they don't even come on my app, how can you consider them as active user? |
GoZen Growth
| Pros |
|---|
| Excellent user experience with top-class features |
| Can send emails & collect email subscribers effortlessly in the Free plan also |
| Can connect with my audience immediately using great features like Automation and Campaign outreach. |
| Cons |
|---|
| More Application Integration can be added to the Gozen Growth tools |
| Hard to navigate if you’re newbie |
| Can have a lot of improvement |
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