Hey Oliver vs MarcomCentral

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Hey Oliver

Category: Automation Software Tools

Industries: Marketing, Financial, Technology, Business

Pricing

Plus.

Engage and convert visitors with our basic suite of tools.

Get Plus for

€69/mo

Premium.

Enjoy our full suite of product and cutting edge solutions.

Get Premium for

€99/mo

Enterprise.

Stellar results with dedicated support and higher usage limits.

Get Enterprise

€199/mo

MarcomCentral

Category: Automation Software Tools

Industries: Marketing, Financial, Technology, Business

Pricing

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Most popular feedback for Hey Oliver

I have used many other marketing automation tools before but Hey Oliver is not tedious and painful to work with. It just takes seconds to setup campaigns and monitor the whole thing. Beautiful user (graphic) experience and easy smart segmentation building with advanced logic. With Hey Oliver, it's not a matter of "Can we do it?" it's more so "How can we do it?

Charalambos X.

About Hey Oliver

Hey Oliver is a comprehensive marketing automation software designed to accelerate business growth, improve visitor conversion, and launch automated marketing campaigns that are highly personalized and targeted intelligently at the right people. With Hey Oliver, marketers and businesses are able to increase their conversion rates by as much as 34% due to smart targeting. Engagement is increased eight times, thanks to the software intelligent campaign creator.

Most popular feedback for MarcomCentral

The ability to offer on-demand/self-service branded, personalized, compliance-approved sales support materials to our sales professionals across our member banks has been invaluable and we continue to expand and leverage our usage of the system. It was used across the entire organization. Marcom Central addressed the problems to impact different levels of our advertising.

Christopher Vyletel

About MarcomCentral

Accelerate sales with tools purpose-built for brand managers, marketers, and sales teams. MarcomCentral, a leader in Digital Asset Management for 20+ years, can transform your business with streamlined file organization and simplified collateral distribution. MarcomGather is our incredibly affordable digital asset hub that solves "file sprawl" by centralizing all assets in an intuitive, searchable platform - and getting started is fast. Marcom Portal is our enterprise-grade, custom branded portal for marketing collateral and sales enablement distribution to franchisees, regional offices, partners, and more - all enabled with our white-glove onboarding services.

Hey Oliver reviews

I found it very easy to set up, integrate with my site, etc.I love all the capabilities but really wanted the chat feature.

- Sarah P.

Good experience for some specific use cases, but not a complete suite to all the needs of a serious business

- David G.

It saves so much stress out of the company's marketing department. We have every information we need for each visitor and with automated running campaigns we make them more engaged and potential clients. What i think benefits Hey Oliver is the fact that everything that we need in marketing it has it on it's platform. All the tools are there and easy to use for our marketing team. That's what differentiated it for me from other platforms.

- Alex F.

MarcomCentral reviews

MarcomCentral did exactly what we expected. It helped us automate our design and printing process by creating templates that took the place of our one-off designs. We were at a point where every business card, in a corporation that had 5,000 employees, was created by one of our designers. We had great support with our implementation team and customer service. They are constantly improving their product, which was great.

- Kelsey D.

Overall, our five-year relationship with MarcomCentral has been positive. While we've hit our roadblocks, the team always arises to the challenge. The software helped us create an environment where local markets can autonomously create marketing/event materials, while achieving brand consistency by locking down the branded design elements and incorporating an approval workflow. The platform, however, is not particularly strong with copy fitting, and the rich text editor does not entirely fill the design gap, so most of our more complex brochures have to be custom designed. Over the last 5 years the software has significantly progressed to incorporate our enhancement suggestions and keep up with industry trends, though at times we've experience long turnaround times for work and requests. Though, the new support ticketing system gives greater transparency into the process.

- Erinn R.

The benefits is having a location for all things brand from Sentry. We want to keep it simple for users to know where to go, and have quick and easy access to what they need to enhance their workplace duties. The software provides the resource for supporting and strengthening our brand.

- Andrew W.

Pros & cons

Hey Oliver

Pros
Overall my funnel conversions have improved, and my B2b conversion rates have also gone up as well
It is really simple to set up and use
Hey Oliver has been wonderful for helping my business track customers and convert them into recurring customers
They focus on deep audience data and analytics that help you run its campaigns truly exactly with the visitor segments, even running retargeting marketing campaigns."
Cons
With marketing automation, if you make a mistake as a beginner, it can be amplified to your entire audience before you realize it
What is missing from the tool is a social media monitoring feature
Customer service was surprisingly unpleasant
I was very shocked that someone thought it would be okay to speak to a customer that way."

MarcomCentral

Pros
I like the possibility to switch between languages within one portal and be able to use the portal for more than one country.Customer service team
Interactive outward-facing portal
Ability to create new features if you request and fund them
Easy to create simple, static templatesI like that it isn't limited and has numerous capabilities to integrate with other software and multiple vendor production capabilities.
Cons
No significant cons to report
The product definition process can be a bit time consuming, but the bulk upload tools help with efficiency.I do not think customers can choose the option to download and customize the same file - I've only seen either one or the other option next to a file
It would be great to have both possibilities/ two buttons (download and customize) next to a file (or perhaps I'm not aware that such an option exists).Burn through support hours quickly
Coding required by Marcom team for anything involving variable pricing by format within 1 product (single- vs double-sided included)

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