MarcomCentral vs Leadfeeder

Side-by-side comparison of features, reviews, pricing and more

MarcomCentral

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

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Leadfeeder

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

Lite - Free

Premium - € 79 per month

20M+ Downloads
5/5

#1 in Magazines & Newspapers

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MarcomCentral reviews

MarcomCentral did exactly what we expected. It helped us automate our design and printing process by creating templates that took the place of our one-off designs. We were at a point where every business card, in a corporation that had 5,000 employees, was created by one of our designers. We had great support with our implementation team and customer service. They are constantly improving their product, which was great.

- Kelsey D.

Overall, our five-year relationship with MarcomCentral has been positive. While we've hit our roadblocks, the team always arises to the challenge. The software helped us create an environment where local markets can autonomously create marketing/event materials, while achieving brand consistency by locking down the branded design elements and incorporating an approval workflow. The platform, however, is not particularly strong with copy fitting, and the rich text editor does not entirely fill the design gap, so most of our more complex brochures have to be custom designed. Over the last 5 years the software has significantly progressed to incorporate our enhancement suggestions and keep up with industry trends, though at times we've experience long turnaround times for work and requests. Though, the new support ticketing system gives greater transparency into the process.

- Erinn R.

The benefits is having a location for all things brand from Sentry. We want to keep it simple for users to know where to go, and have quick and easy access to what they need to enhance their workplace duties. The software provides the resource for supporting and strengthening our brand.

- Andrew W.

Leadfeeder reviews

I was looking at what other tools are out there but found them too expensive for what we got out of them, which is why we opted for Leadfeeder. The value and what it delivers is far better than what we’ve tried.

- Marc Albani, Marketing and Communication Director, TecSurge

would definitely recommend Leadfeeder. Its simplicity is the stand-out feature.

- Mira Kuusinen, Junior Consultant, Futurelab

My role is to generate leads that fill up our sales funnel—or the top of the marketing funnel. Leadfeeder helps us do that.

- Julie Huval, Head of Marketing, Beck Technology Ltd

Pros & cons

MarcomCentral

Pros
I like the possibility to switch between languages within one portal and be able to use the portal for more than one country.Customer service team
Interactive outward-facing portal
Ability to create new features if you request and fund them
Easy to create simple, static templatesI like that it isn't limited and has numerous capabilities to integrate with other software and multiple vendor production capabilities.

Cons
No significant cons to report
The product definition process can be a bit time consuming, but the bulk upload tools help with efficiency.I do not think customers can choose the option to download and customize the same file - I've only seen either one or the other option next to a file
It would be great to have both possibilities/ two buttons (download and customize) next to a file (or perhaps I'm not aware that such an option exists).Burn through support hours quickly
Coding required by Marcom team for anything involving variable pricing by format within 1 product (single- vs double-sided included)

Leadfeeder

Pros
Leadfeeder helps me and my sales team to follow on hot leads and it detects new prospects
I can also see the impacts from our marketing activities as traffic amounts
Beyond traditional analytics - the best tool to see which content is
This has been proven extremely valuable to our team who can now gauge which type of content is performing the best
We can track user/company behavior as they move through our website."

Cons
For that reason it is useless as a sales tool
So as a user experience/tracking tool it is bordering on too expensive
There are a large number of companies that having missing information - I have to go on my own and do research to supplement
Visitors from those countries are not our target market, so we filter out their information to avoid paying for it as an unqualified lead."

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4.6/5

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