MeetEdgar vs Maropost
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Edgar freakin’ rocks. It’s shaved hundreds of hours off my workload. I honestly don’t know what I’d do without it now.
Edgar’s social media calendar automatically curates your feed with fresh content, every day. You can trust MeetEdgar to keep your followers engaged with a constant flow of content ideas from your library.
We use Maropost to send out e-mail blasts for marketing campaigns to our entire list of subscribers or to segmented lists of subscribers. It's a cheap, effective way to reach people, and Maropost has helped us increase our open rate.
Maropost, headquartered in Toronto with offices in New York, London, and Delhi, offers an enterprise level email marketing and automation platform for email-centric campaigns and total customer lifecycle management via an automated workflow. It features social networking "listening" to keep track of all mentions across familiar spaces like Facebook and Twitter, dashboard reports and analytics to help make sense of data from emails and web activity, a survey / form builder, and custom landing pages for a seamless customer experience from seeing your email to visiting the site. Maropost also offers consulting services. Maropost's digital marketing platforms help users turn prospects into clients by ensuring delivery of targeted messaging to the right contact at the right time. Through integrated marketing and sales automation, Maropost provides tools, strategic guidance and support to create more personalized customer experiences through a 360-degree business view from marketing automation to CRM, commerce, and customer support.
“I was immediately struck by how powerful the tool was.”
- Darren Rowse, Founder
“I love that I can set aside an hour each week to add more to my library and then I don’t have to think about social media again!”
- Jana Tolman, Author
"Nothing Saves Time Like Edgar Does" What do you like best about MeetEdgar? I love that you can setup campaigns to recycle content on a custom schedule. The schedule is visual and you can see what category of content is going to go out and when. The queue is easy to manage and add content. It also pulls in data from my website's news feed to make it easy to remember to create posts for it. I love that it will analyze the copy on a link and come up with suggestions for posting. Review collected by and hosted on G2.com. What do you dislike about MeetEdgar? There is a bit of a learning curve on setting the schedules and I do have to tweak periodically. I also find it frustrating that I can't customize the content across platforms in one post. For example, if you want to tag twitter handles in a post, you can only set that content to go on twitter. You have to do a separate post for the other outlets. Review collected by and hosted on G2.com. Recommendations to others considering MeetEdgar: Use the free trial as much as possible to make sure it will work for you before committing to a paid plan. Review collected by and hosted on G2.com. What problems is MeetEdgar solving and how is that benefiting you? Not enough staff to keep social feeds active. Meet Edgar helps me keep my social feeds active while recycling content throughout its lifecycle. It frees me up to work on other things since social media is only one very small part of my job.
- Alyssa G.
"As good as advertised" What do you like best about Maropost Marketing Cloud? I was previously using Pardot and was frustrated with how rigid and clunky the software was, and was not easy to use with the changing of marketing needs. I switched to Maropost and have been able to increase my growth marketing efforts by 25% alone, and that doesn't include the increase in open rates and conversions. Review collected by and hosted on G2.com. What do you dislike about Maropost Marketing Cloud? So far so good! Nothing to complain about. Review collected by and hosted on G2.com. What problems is Maropost Marketing Cloud solving and how is that benefiting you? Having the ability to drag and drop, custom dashboard building, and the dedicated deliverability team has all helped with me make my email marketing efforts more streamlined and efficient, saving me a lot of time in the day.
- Kyle S.
"The Ferrari of Marketing" What do you like best about Maropost Marketing Cloud? The sheer depth of the Maropost marketing cloud is next level. Hence the title of the Ferrari of marketing. The customer journeys and experiences that can be built are simply amazing. I've been involved with. lot of high end email marketing systems before and nothing I've ever seen has the advanced functionality of this system. And backed by a team of awesome people who really care about customer success. Well worth taking the time to explore. Review collected by and hosted on G2.com. What do you dislike about Maropost Marketing Cloud? Nothing so far. System works very well unlike this review page which is so full of friction its awful Review collected by and hosted on G2.com. What problems is Maropost Marketing Cloud solving and how is that benefiting you? Creating scalable customer journeys and interactions.
- Iain J.
"10/10 from setup to business" What do you like best about Maropost Marketing Cloud? We changed to maropost from a competive marketing automation platform and it isn't comparable, from setup the support team was amazing and in a few days we were up and running and the opening rates and returns have turned up by hundreds of percent. The UX is top of the line and enjoys every minute of working with it. Review collected by and hosted on G2.com. What do you dislike about Maropost Marketing Cloud? Is hard to find something that is a downside in the system for our usage. Review collected by and hosted on G2.com. What problems is Maropost Marketing Cloud solving and how is that benefiting you? As a newly started business we growing our customer base by 20-40% per month, by using maropost we make sure every customer gets a great presentation of our business and we can target every single customer in the right way and the retargeting rate is amazing
- Rickard E.
|The library is done very well|
|It posts content on the last-in-first-out basis and it lets you add multiple variations of posts for the same piece of content.It's easy to manage multiple accounts at once.It's very user-friendly and it's easy to get a hang of it.|
|The reporting is very limited|
|There's no dashboards or easy way to track how your posts are performing.Honestly, that's the only recommendation I have—everything else works great!|
|Support was a big issue for us|
|Our last provider was lacking in this area|
|My favorite part of Maropost is the on-line chat|
|I thought it was just a novelty at first - but we use it all the time|
|Part of that reason is that we are still new - we asked for our work to be checked when we set up something new|
|Never hurts to have more eyes!Again Support|
|Our implementation team has been available to us from day one and are still available for our stupid user questions! It's nice to have that back up.Ease of use|
|We had every member of our team review the possible ESPs|
|Maropost would not have been chosen if the system had been difficult to navigate|
|We love how simple it is.|
|Reporting is awful, the metrics shown in the dashboard are not helpful, and to glean any useful information users need to export the reports manually|
|There is no attrition reporting at all.Segmentation takes a really long time|
|If you want to construct multiple audiences, good luck|
|It takes forever.UI is not intuitive|
|Many buttons are placed too closely or in the wrong places.|
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