Leadfeeder vs InsightSquared

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Leadfeeder

Category: Automation Software Tools

Industries: Marketing, Financial, Technology, Business

Pricing

Lite - Free

Premium - € 79 per month

InsightSquared

Category: Automation Software Tools

Industries: Marketing, Financial, Technology, Business

Pricing

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Most popular feedback for Leadfeeder

Leadfeeder helps us determine how our content resonates with top accounts and new companies we want to develop relationships with. It validates that our audience and industry targeting is working, and where we could invest more effort. It’s a very handy tool to have in your marketing toolset!

Tiff Rossi

About Leadfeeder

Leadfeeder is a B2B lead generation software that identifies the companies visiting your site, how they got there, their behavior, and their intent to purchase. With over 45,000 users globally, Leadfeeder is THE sales & marketing tool of choice for enhancing lead generation efforts.

Most popular feedback for InsightSquared

InsightSquared has been a very helpful solution for our sales team and management to understand what we are doing and how we can do better.

Jacco D.

About InsightSquared

InsightSquareds sales intelligence solution is the operating system for high-growth sales teams. It empowers sales operations leaders to help their executives produce reliable forecasts, understand pipeline trends, and maximize rep impact.

Leadfeeder reviews

I was looking at what other tools are out there but found them too expensive for what we got out of them, which is why we opted for Leadfeeder. The value and what it delivers is far better than what we’ve tried.

- Marc Albani, Marketing and Communication Director, TecSurge

would definitely recommend Leadfeeder. Its simplicity is the stand-out feature.

- Mira Kuusinen, Junior Consultant, Futurelab

My role is to generate leads that fill up our sales funnel—or the top of the marketing funnel. Leadfeeder helps us do that.

- Julie Huval, Head of Marketing, Beck Technology Ltd

InsightSquared reviews

A very impressive tool to help a sales orginization

- Cory A.

Simple Yet Powerful Sales Analytics Tool

- Shivakant D.

Insight Squared makes my life easier. From over all team reporting to my own personal metrics. I work in sales and so the reporting tells me exactly what I should be working on and what opportunities may be at risk. In the past I used to manage these things on my own independently and since using Insight squared, I have seen my sales success increase!

- Aidan R.

Pros & cons

Leadfeeder

Pros
Leadfeeder helps me and my sales team to follow on hot leads and it detects new prospects
I can also see the impacts from our marketing activities as traffic amounts
Beyond traditional analytics - the best tool to see which content is
This has been proven extremely valuable to our team who can now gauge which type of content is performing the best
We can track user/company behavior as they move through our website."
Cons
For that reason it is useless as a sales tool
So as a user experience/tracking tool it is bordering on too expensive
There are a large number of companies that having missing information - I have to go on my own and do research to supplement
Visitors from those countries are not our target market, so we filter out their information to avoid paying for it as an unqualified lead."

InsightSquared

Pros
VP of Revenue Libris
Cons
Reporting on KPIs that are not necessarily tied to a $ amount (BDRs)
Coloring of bar graphs is not adjustable
Too many report options which can create confusion and waste time

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