Breadcrumbs.io

Category: Automation Software Tools

Industries: Marketing, Financial, Technology, Business

Breadcrumbs is a Revenue Acceleration platform with lead scoring at the core that allows you to uncover hidden revenue opportunities at the right time by turning up the volume on intent signals you already have in your database.

Breadcrumbs aggregates a multitude of contact data (like demographics and activity) and pinpoints the exact moment when contacts are ready to buy, upsell, or churn – allowing you to target the right people for the right offer at the right time.

20M+ Downloads
5/5

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Highlights

Pricing
Pro Annual Plan - $799 per month
ProsCons
The software has got a lovely design and powerful integration capacity to hubspotThe very limited options of data sources
After the configuration, the dashboards on the homepage are very usefulIt doesn't integrate broadly yet
That it can filter through my leads and contacts and define the best to contactThe tool is a little bit complex when you don't know much about statistics and decay models.

Breadcrumbs.io reviews

What do you like best about BreadcrumbsIO? Breadcrumbs made it easy to identify key contact actions that drove upgrades in our platform. We can now leverage these insights in our workflows, sales cadence, and upgrade sequences. Review collected by and hosted on G2.com. What do you dislike about BreadcrumbsIO? So far we have been very happy. Onboarding has taken a bit longer than expected because we needed to accumulate more data on our contact records. Review collected by and hosted on G2.com. What problems is BreadcrumbsIO solving and how is that benefiting you? We needed to score over 10,000 contact records to focus our sales and marketing efforts towards the right contacts and contact actions. Our team now has a very targeted list of contacts and or our marketing department knows exactly what actions prospects need to take to be a high valued SQL.

- Zach R.

"A ML enabled platform addressing a real world problem" What do you like best about BreadcrumbsIO? For years, marketing, sales and other stakeholders have wrangled over how best to score leads. Enter breadcrumbs to mediate and adjudicate. Review collected by and hosted on G2.com. What do you dislike about BreadcrumbsIO? This isn't a dislike, just a feature request. Would love to see the platform "show its math" on the lead scoring model Review collected by and hosted on G2.com. What problems is BreadcrumbsIO solving and how is that benefiting you? I'm early on with the platform but the initial goal is to make informed and unbiased decisions on lead scoring on real time inputs rather than historical data.

- Kirk F.

"Lead scoring is hard to get right--Breadcrumbs makes it easy." What do you like best about BreadcrumbsIO? Ease of setup is what makes it shine compared to everything else on the market. Review collected by and hosted on G2.com. What do you dislike about BreadcrumbsIO? Still in its early stages, so it doesn't integrate broadly yet Review collected by and hosted on G2.com. Recommendations to others considering BreadcrumbsIO: If you need lead scoring quickly, the team is awesome and will help you get started ASAP. Review collected by and hosted on G2.com. What problems is BreadcrumbsIO solving and how is that benefiting you? Breadcrumbs gets lead scoring done quickly and effectively, leading to better prioritization of leads for our business when we tested it.

- Zack L.

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4.6/5

20M+ downloads

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