Maropost
Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
Maropost, headquartered in Toronto with offices in New York, London, and Delhi, offers an enterprise level email marketing and automation platform for email-centric campaigns and total customer lifecycle management via an automated workflow. It features social networking “listening” to keep track of all mentions across familiar spaces like Facebook and Twitter, dashboard reports and analytics to help make sense of data from emails and web activity, a survey / form builder, and custom landing pages for a seamless customer experience from seeing your email to visiting the site. Maropost also offers consulting services.
Maropost’s digital marketing platforms help users turn prospects into clients by ensuring delivery of targeted messaging to the right contact at the right time. Through integrated marketing and sales automation, Maropost provides tools, strategic guidance and support to create more personalized customer experiences through a 360-degree business view from marketing automation to CRM, commerce, and customer support.
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Sir Richard BransonHighlights
| Pricing |
|---|
| Essential - $71 per month |
| Essential Plus - $179 per month |
| Professional - $224 per month |
| Pros | Cons |
|---|---|
| Support was a big issue for us | Reporting is awful, the metrics shown in the dashboard are not helpful, and to glean any useful information users need to export the reports manually |
| Our last provider was lacking in this area | There is no attrition reporting at all.Segmentation takes a really long time |
| My favorite part of Maropost is the on-line chat | If you want to construct multiple audiences, good luck |
| I thought it was just a novelty at first - but we use it all the time | It takes forever.UI is not intuitive |
| Part of that reason is that we are still new - we asked for our work to be checked when we set up something new | Many buttons are placed too closely or in the wrong places. |
| Never hurts to have more eyes!Again Support | - |
| Our implementation team has been available to us from day one and are still available for our stupid user questions! It's nice to have that back up.Ease of use | - |
| We had every member of our team review the possible ESPs | - |
| Maropost would not have been chosen if the system had been difficult to navigate | - |
| We love how simple it is. | - |
Address
180 University Ave Suite 5002, Toronto, ON M5H 0A2, CanadaEssential - $199 per month; Value - $299 per month; Premium - $499 per month
Maropost reviews
"As good as advertised" What do you like best about Maropost Marketing Cloud? I was previously using Pardot and was frustrated with how rigid and clunky the software was, and was not easy to use with the changing of marketing needs. I switched to Maropost and have been able to increase my growth marketing efforts by 25% alone, and that doesn't include the increase in open rates and conversions. Review collected by and hosted on G2.com. What do you dislike about Maropost Marketing Cloud? So far so good! Nothing to complain about. Review collected by and hosted on G2.com. What problems is Maropost Marketing Cloud solving and how is that benefiting you? Having the ability to drag and drop, custom dashboard building, and the dedicated deliverability team has all helped with me make my email marketing efforts more streamlined and efficient, saving me a lot of time in the day.
- Kyle S.
"The Ferrari of Marketing" What do you like best about Maropost Marketing Cloud? The sheer depth of the Maropost marketing cloud is next level. Hence the title of the Ferrari of marketing. The customer journeys and experiences that can be built are simply amazing. I've been involved with. lot of high end email marketing systems before and nothing I've ever seen has the advanced functionality of this system. And backed by a team of awesome people who really care about customer success. Well worth taking the time to explore. Review collected by and hosted on G2.com. What do you dislike about Maropost Marketing Cloud? Nothing so far. System works very well unlike this review page which is so full of friction its awful Review collected by and hosted on G2.com. What problems is Maropost Marketing Cloud solving and how is that benefiting you? Creating scalable customer journeys and interactions.
- Iain J.
"10/10 from setup to business" What do you like best about Maropost Marketing Cloud? We changed to maropost from a competive marketing automation platform and it isn't comparable, from setup the support team was amazing and in a few days we were up and running and the opening rates and returns have turned up by hundreds of percent. The UX is top of the line and enjoys every minute of working with it. Review collected by and hosted on G2.com. What do you dislike about Maropost Marketing Cloud? Is hard to find something that is a downside in the system for our usage. Review collected by and hosted on G2.com. What problems is Maropost Marketing Cloud solving and how is that benefiting you? As a newly started business we growing our customer base by 20-40% per month, by using maropost we make sure every customer gets a great presentation of our business and we can target every single customer in the right way and the retargeting rate is amazing
- Rickard E.
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