Act-On vs Freshworks

ACT-ON is a very powerful marketing automation tool that we decided upon after much research. It allows a great deal of work in segmentation, customer behavior analysis, etc. However, at $600/mo plus the $450 a month for the Salesforce CRM that we used with it, it was too much expense and, as a very small company, we were not able to take advantage of the features. Support is TREMENDOUS with this company and that goes a long way. We're dropping Act-On for now but if we grow to the size of a company that can afford a full-time marketing person and who can devote the time necessary to utilize all the great tools, we would definitely look at them again.

- Richard A.

The ease of reporting and how well it integrates with Salesforce

- Michael D.

A full feature digital marketing platform that's well integrated with other CRM platforms, but at a modest price.

- Krystal M.

“For PhonePe, Freddy fetches context from the transactions made and offers contextual assistance for a personalized self-service experience from right within the app. We have been using it for a year and can confidently say that we have accomplished most of what we had in mind.”

- Vishal Gupta, Head of Product, PhonePe

“Because we're managing and handling tickets faster, satisfaction skyrocketed. 98% of the users say they are 'extremely satisfied' after handling a ticket, and give us a smiley face.”

- Alex Anheuer, Manager Workplace Services, Payvision

"Core ITSM is Excellent" What do you like best about Freshworks? The core ITSM functionality is fully functional and easy to install and use. The incident, Change, Problem, Release are all good and the new Alert management module is a game changer. The integration via webhooks to other FRESH products is good and the Jira integration looks excellent Review collected by and hosted on G2.com. What do you dislike about Freshworks? The Project module is ok, however, it records employee time in a different data schema. In big companies with totally different project teams, it is probably ok, but in small to mediums where the project resources are also Level 3 resolvers, this creates issues pulling utilisation and billing reports together adds at least an hour of work per week. Review collected by and hosted on G2.com. What problems is Freshworks solving and how is that benefiting you? We are an Managed Service Provider so Freshservice is the core of our service delivery business. Freshservice solves our core ITSM delivery problem out of the box, no customisations are required.

- Richard S.