Side-by-side comparison of features, reviews, pricing and more
Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
Professional (for growing businesses): from $900/month (billed annually) - starts at 2500 active contacts, 3 marketing users, and 50 sales users.
Enterprise: from $2,000/month (billed annually) - starts at 2,500 active contacts, 6 marketing users, and 100 sales users.
Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
$15 Seat / month
$35 Seat / month
$65 Seat / month
$0 Seat / month
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You can do a lot with Act-On, so long as you know how to use it. It integrates well with SalesForce and is really useful for tracking engagement and behavior via email and web pages.Justin D.
Act-On’s growth marketing automation platform is built by and for marketers. Act-On is simple to implement, easy to use, and supported by the strongest, most reputable services team in the industry. Developed to help businesses scale, our growth marketing platform delivers all the automation a marketer needs to optimize their websites, forms, landing pages, email and multi-channel marketing. Whether you’re building simple or large-scale outreach and communications workflows, we enable best practice buyer engagement, scoring, segmentation, lead transitions to sales, and long term customer marketing. And as your programs excel and grow, Act-On is here to scale and support you as you integrate CRM, BI tools, and other marketing technologies, integrated webinar strategies, social marketing, SMS messaging, and strategic campaigns.
YESWARE as an Email Marketing Tool What do you like best about Yesware? YESWARE helps you build an Email sequence to do cold contact and also program newsletter These sequences help every business for proper follow up on potential clients and existing customers Review collected by and hosted on G2.com. What do you dislike about Yesware? Metrics are easy to see but hard to compare between each campaign, and when exporting .CSV sometimes you don't get all the leads data base you programmed Remember that marketing effectiveness is evaluated comparing and analyzing the data Review collected by and hosted on G2.com. What problems is Yesware solving and how is that benefiting you? Yesware allow us to do personalized campaigns for several leads (+30) and also let you program the foolow up sequence Remember follow up is Key, and people on Emails generally doesn't read all the emails they received.Thomas R.
Yesware helps high-performing sales teams do meaningful email outreach at scale. If you need to drive more revenue through email outreach, but complex enterprise sales software is overkill - try Yesware. Yesware's Outlook and Gmail add-on lives right inside your inbox, tracks your activity, and easily integrates with the tools you already use. Companies like Yelp, Experian and Teach for America use Yesware to build better pipeline and increase conversions to closed-won opportunities. Yesware is a privately held company based in Boston, Massachusetts. To learn more, visit www.yesware.com.
ACT-ON is a very powerful marketing automation tool that we decided upon after much research. It allows a great deal of work in segmentation, customer behavior analysis, etc. However, at $600/mo plus the $450 a month for the Salesforce CRM that we used with it, it was too much expense and, as a very small company, we were not able to take advantage of the features. Support is TREMENDOUS with this company and that goes a long way. We're dropping Act-On for now but if we grow to the size of a company that can afford a full-time marketing person and who can devote the time necessary to utilize all the great tools, we would definitely look at them again.
- Richard A.
The ease of reporting and how well it integrates with Salesforce
- Michael D.
A full feature digital marketing platform that's well integrated with other CRM platforms, but at a modest price.
- Krystal M.
What do you like best about Yesware? Ability to get real-time feedback to see when the email is opened or reopened. Review collected by and hosted on G2.com. What do you dislike about Yesware? Vague on who is opening email if a colleague is copied. Review collected by and hosted on G2.com. Recommendations to others considering Yesware: It is a great tool to use in sales process. I would be interested in how others have used the scheduling or attachment tracking aspect of the software. When I have used it in the past, people have had challenges in opening it so I decided to stop using that feature. I would recommend if you are working with a colleague on a project not copy them as it is difficult to distinguish who open the email. Review collected by and hosted on G2.com. What problems is Yesware solving and how is that benefiting you? Ability to see if proper follow-up is needed. If email is being opened multiple times or shared with others.
- Joshua T.
"Yesware is essential for a healthy pipeline." What do you like best about Yesware? Yesware offers accurate tracking of emails that lets me know when my prospects have opened or clicked on links with my campaigns. Review collected by and hosted on G2.com. What do you dislike about Yesware? Not much, the only issue I've ever experienced is that it's challenging to change the delivery date when the campaign is in process. Review collected by and hosted on G2.com. Recommendations to others considering Yesware: Give it a shot! It's easy to set up campaigns, and I've found it an invaluable resource for selling. Review collected by and hosted on G2.com. What problems is Yesware solving and how is that benefiting you? The biggest problem Yesware has solved for is time. The automation of my campaigns gives me so much time back in my day for selling and prospecting even more.
- Craig R.
"Very happy with YesWare" What do you like best about Yesware? I like the data provided about open rate and my favorite functionality is pop-up notifications when emails are opened. Review collected by and hosted on G2.com. What do you dislike about Yesware? YesWare and Mac, using Outlook, sometimes lose connection and needs to be reconnected to work. I hear Mac generally has more issues then PCs. Review collected by and hosted on G2.com. What problems is Yesware solving and how is that benefiting you? YesWare automically tracks emails to Saleforce and that allows me to record my data without duplicate entries.
- Andrew S.
|Easy to use|
|Starts providing working data immediately|
|Great support and product learning program.|
|Metrics are just a bit confusing|
|Could have better designed templates for emails and landing pages|
|The forms aren't dynamic.|
|Provides insights on which subject lines are resulting in the highest open rates|
|Allows us to send proposals or any attachment and get granular data as to how many times it was viewed, how long they viewed a particular slide|
|Sending to multiple recipients: No insights as to which specific individual opened, clicked, etc|
|Can’t track for some organizations that block the ability to do so (not really something Yesware can control)|
|Direct dials from email inbox|
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