Side-by-side comparison of features, reviews, pricing and more
Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
Lite
$9
Per Month - Paid Yearly
Plus
$49
Per Month - Paid Yearly
Professional
$129
Per Month - Paid Yearly
Enterprise
$229
Per Month - Paid Yearly
Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
Sales Execution CRM Pricing
Lite - $25 per month
Pro - $50 per month
Super - $100 per month
Marketing Automation Pricing
Basic (10,000 contacts) - $400 per month
Standard (50,000 per month) - $1200 per month
Enterprise (200,000 contacts) - $2500 per month
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ActiveCampaign has been a huge help for me as a solopreneur seeking to attract and communicate with clients. I regularly use the client relations management function, the automations, the deals, and the campaigns.
Erica M.ActiveCampaign was built on the idea that an excellent customer experience must go beyond the traditional marketing touchpoints, like email. Delivering a personalized, high-touch experience is easy in the very beginning, but as a business grows— adding channels, additional teams, locations, customer segments, etc.— the complexity of managing relationships is too much, and that personalized connection doesn’t scale (this is why we’ve all received sales emails for products we already own, been asked to review a product we returned, or had disjointed experiences across success reps while trying to resolve a support ticket, etc.) This is why email marketing, marketing automation, service and support tools, and CRMs end up wasting time for organizations instead of supporting their growth. With ActiveCampaign, and the customer experience automation (CXA) category, we are removing the silos between data sources, communication channels, and teams, and helping businesses scale their 1-1 personal customer relationships through connected experiences that span the customer lifecycle. This enables businesses to automate a truly personalized experience that feels authentic, so their customer relationships can scale, no matter how large that business grows. What are some of the things you can do with ActiveCampaign? -Automate personalized experiences across all your customer touchpoints -Track buyer preferences, behavior, and many custom attributes across the entire customer lifecycle for deeper segmentation and more effective outreach -Customize sends based on almost any parameter, so your messages are always targeted for the right audience -Use data from the entire customer lifecycle to choose the best content, send time, and delivery channel for each customer.
Best Marketing Automation tool for Sales & Marketing What do you like best about Leadsquared Marketing Automation? By leadsquared we can effectively monitor our sales followups on mobile and web based application. With the help of their dashboard and sales funnel, we can track all the activities and with the notification, we can check the end-to-end sales workflow. In Leadsquared all the call history is shown clearly, which helps us to better understand of sales leads. Review collected by and hosted on G2.com. What do you dislike about Leadsquared Marketing Automation? Less stable compared to other CRM's. Sometimes it takes time to update the call histories. The available report format is only Excel, so another format must be allowed. Mobile-based UI/UX must be improved. Review collected by and hosted on G2.com. Recommendations to others considering Leadsquared Marketing Automation: Recommended Review collected by and hosted on G2.com. What problems is Leadsquared Marketing Automation solving and how is that benefiting you? We used this during the student admissions process. It makes it easy to handle all the leads based on their interest. Leadsquared help us in Inquiry capturing from different digital sources and in Lead nurturing from raw lead stage to admission stage.
Ashish S.LeadSquared CRM is a SaaS platform that provides sales, marketing, and on-boarding automation solutions. It specialises in solving sales challenges for high lead-volume, high-velocity businesses that have multiple sales channels and teams. Currently, LeadSquared is helping 2000+ enterprises across 40 countries enhance their sales. With industry-centric solutions, LeadSquared serves EdTech, Education, Finance, Healthcare, Real Estate, Automotive, and Hospitality industries. LeadSquared CRM aims to help users: · Reduce lead leakage to zero with landing pages, connectors, and APIs. · Understand intent with 360-degree user profile, behaviour, activity & and social tracking. · Visualise user & communications journeys with the workflow builder. · Communicate with prospects & customers on the channels of their choice - text, whatsapp, email, call, self-serve portals, and social. · Integrate with other marketing and sales apps- native connectors, robust APIs, and developer platform
Their Customer Service team, via chat/email, is INCREDIBLE. They address issues immediately and, if they can't answer them immediately, elevate it so it can be rectified as quickly as possible. They are patient, kind and willing to teach when I can't figure something out. Their automations are incredibly simply to activate, and if I am looking to do something more specific, their Customer Service team guides me through the process.
- Kyna W.
I LOVE the user interface and how simple/straightforward things are to use. And if you are new or do not know the depth the Knowledge base with ALL KINDS of resrouces is available. Also, the immidiate chat with the team, Onboarding calls, and monthly follow-ups has been fantastic.
- Tim K.
My feelings on ActiveCampaign are a little mixed. They provide good value and have a pretty quality product. I think they have done an excellent job building the company and steering investment in various ways. (I still wish they would support conditional logic). The user interface is pretty straightforward and it's easy to get new staff up to speed and backend automations are easy to create. When new features are released, they tend to be very stable (I can't say this about Hubspot).
- William S.
"Does the Job but a long way to go" What do you like best about Leadsquared Marketing Automation? It is a comprehensive tool. This is the first CRM tool I had used and it gave a lot of features that helped me manage my lead data. Easy to add and export leads. I can link this to my phone and track activity as well. Review collected by and hosted on G2.com. What do you dislike about Leadsquared Marketing Automation? The interface is too boxy which can be boring to look at. It can add the feature of integrating email to leadsquared which would make the job easier for sales reps. Tasks can be arranged and simplified with a better view. Review collected by and hosted on G2.com. What problems is Leadsquared Marketing Automation solving and how is that benefiting you? I am managing my client data on a regular basis. Moving stages and adding new leads as well. Help me send emails as well with templates but that again feels like im using an outdated version. Interlinked with my phone as well to make calls
- Rakshith P.
"Lead Squared is a fantastic solution for entirely automating the inflow of leads into my company." What do you like best about Leadsquared Marketing Automation? From every source and channel, the platform focuses on impacting customer journeys and improving efficiency. like:- • Use SMS, WhatsApp, email, phone, self-serve portals, social media, and other methods to communicate successfully with your prospects and customers. • Native connectors, robust APIs, and a developer platform allow you to integrate your preferred marketing and sales software. Review collected by and hosted on G2.com. What do you dislike about Leadsquared Marketing Automation? All features should be updated frequently, and emails with updates should be sent out on a regular basis. Review collected by and hosted on G2.com. What problems is Leadsquared Marketing Automation solving and how is that benefiting you? Leadsquared marketing automation is assisting me in better engaging my customers. It ensures that the user is active on the site and consuming the study materials, resulting in a higher conversion rate. Yes, I would suggest it since it is simple to use. It helps in Sales increment and data management.
- Sachin S.
"Quick support and effective Resolution" What do you like best about Leadsquared Marketing Automation? LS allows to effectively automate and manages the lead flow. Using the different filters available in the taskbar one can keep a tab on all active and inactive tasks and plan the day accordingly. The quick support offered by them to implement the work is really recommendable. Review collected by and hosted on G2.com. What do you dislike about Leadsquared Marketing Automation? Though it is effective to use but for a beginner the UI is bit complex. Review collected by and hosted on G2.com. What problems is Leadsquared Marketing Automation solving and how is that benefiting you? Through automation, we can effectively manage the lead inflow. It helped to reduce the duplicity of the tasks on a lead as well. Forms & processes help us to record the sales users' interaction with the student & based on this customized actions are planned.
- Anmol G.
Pros |
---|
Automated flows |
Ease of building out forms and performing various tasks |
Hassle-free assign automation. |
Cons |
---|
Confusing features |
They have problems by viewing the email on the smartphone |
A bit slow and hanging. |
Pros |
---|
LeadSquared is doing a great job in providing a detailed dashboard of all the campaigns and these dashboards are very informative and easy to understand |
like open rate |
bounce rate |
click rate |
etc |
LeadSquared is great when it comes to 100% inbox delivery rate and I can say that this is one of the best features in it |
LeadSquared's user interface is very easy to understand and easy to use as well |
Cons |
---|
LeadSquared is a little bit expensive compared to other slimmer products, so they need to think about it |
Sometimes LeadSquared gets stuck when I use it to run a large campaign, I would like them to improve this |
LeadSquared creates a problem in slow internet connections, so I guess this is also an improvement area for them. |
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