Adroll vs Marathon Testing

Side-by-side comparison of features, reviews, pricing and more

Adroll

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

Starts from $40 per month

Marathon Testing

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

# OF LICENSES UNIT PRICE *

(US $) TOTAL MAINTENANCE

(ANNUAL)

1 License $ 1480 $ 1480 $ 440

2 Licenses $ 1380 $ 2760 $ 825

3 Licenses $ 1380 $ 4140 $ 1240

4 Licenses $ 1380 $ 5520 $ 1655

5 Licenses $ 1380 $ 6900 $ 2070

6 Licenses $ 1280 $ 7680 $ 2300

7 Licenses $ 1280 $ 8960 $ 2685

8 Licenses $ 1280 $ 10240 $ 3070

9 Licenses $ 1280 $ 11520 $ 3455

10 Licenses $ 1280 $ 12800 $ 3840

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Adroll reviews

"To design, improve and distribute targeted advertising." What do you like best about AdRoll? Like AdRoll can enhance your ads with interactive elements like product placement, fonts, custom animation, and calls to action. You can generate personalized dynamic ads for users based on their browsing history and the products they enjoy. I can use demographic and affinity targeting to find people who are most like our consumers based on what we already know about them. Customers can be categorized based on activities performed, viewed, and previous purchases. Review collected by and hosted on G2.com. What do you dislike about AdRoll? In comparison to its rivals, AdRoll has relatively high subscription costs. As a result, conversion tracking could use some improvement. In addition, the reporting system can be improved. It might be easier to use the same photos for different campaigns. The offer approach could contain other alternatives. Review collected by and hosted on G2.com. What problems is AdRoll solving and how is that benefiting you? You can use AdRoll to target or block customers based on their behavior by tracking various intent signals. Each delivered ad impression provides reporting and analytics to examine real-time data on campaign activity and pricing. AdRoll supports sponsored posts, promoted tweets, app install ads, lead generation cards, and standard mobile web ad formats.

- Rosemarie P.

"You can reduce the cost of promotion with your banner ads." What do you like best about AdRoll? I like the dynamic ad builder made possible by AdRoll, which helps us ensure that all of our marketing is effective. On Facebook, you can target ideal prospects. Helpful in examining consumer behavior You can modify your messages to attract as many customers as possible. Marketing campaigns can be done through social media ads, emails, and videos. You can gain insight into the typical customer path to help you maximize revenue from each customer. Review collected by and hosted on G2.com. What do you dislike about AdRoll? I think the reporting structure needs to be improved. It would be advantageous to provide more bidding strategy alternatives. Conversion-based campaigns should be included because they are so helpful. Conversion tracking may be made more efficient. Poor customer service persists. Review collected by and hosted on G2.com. What problems is AdRoll solving and how is that benefiting you? Consolidation of display campaigns across many publishing networks can be simplified. No matter where they are, it ensures that our clients and prospects are chosen. It allows you to use automated emails and remarketing campaigns to reduce and win back cart abandoners. With easy-to-launch campaigns, you can distribute offers, introduce new products, and prompt customers to make additional purchases.

- Adika S.

Aug 19, 2022 "AdRoll for marketing agencies" What do you like best about AdRoll? Adroll has empowered our agency to run retargeting campaigns for our clients without involving a third-party digital agency. This has allowed us to serve our clients better. Review collected by and hosted on G2.com. What do you dislike about AdRoll? Sometimes, customer service can be challenging. I believe it is outsourced to another country which introduces a language barrier in communication and creates problems. Review collected by and hosted on G2.com. What problems is AdRoll solving and how is that benefiting you? AdRoll solves the problem of needing to work with a third-party digital advertising agency for retargeting campaigns for our clients. We can now do it on our own.

- Dylan S.

Marathon Testing reviews

We chose MarathonITE to automate our regression pack and it has immensely helped reducing the regression testing from 5 day cycle to a 3 day cycle.

- Padmaja Sampath

Our entire MarathonITE test suite is in source control (TFS). With this, it is very easy to execute either part of or the entire test suite on multiple test machines in multiple environments. Between new releases of our software, I am able to press play on the test suite for a quick and thorough regression test. Following the completion of the tests, I am able to evaluate a test result report that MarathonITE builds. This report shows any individual tests that failed during execution which allows me to manually investigate why it failed. If you are looking to automate your Java/Swing application, I can attest that this tool will provide you adequate features and functionality. I am excited to see how MarathonITE’s software will improve in the near future.

- Neal M.

"Marathon as job manager" What do you like best about Marathon? Fast deployment Easy to configure job via JSON Deploy job to specific group of nodes via attributes requirement REST api which can be called from anywhere in my VPC Review collected by and hosted on G2.com. What do you dislike about Marathon? Authentication & authorization Limited GUI configuration on detail attributes. Better if there is an Advance config section Cannot edit job configuration from GUI Review collected by and hosted on G2.com. Recommendations to others considering Marathon: Marathon is great for internal job management Review collected by and hosted on G2.com. What problems is Marathon solving and how is that benefiting you? Deployment of microservices modules. Marathon gave a good overview of availability of modules and how many instances on which the modules are being deployed on. Deployment via marathon is fast and reliable

- Trong Hieu L.

Pros & cons

Adroll

Pros
Variety of advertising media types and sizes
Variety of audiences you can choose from to advertise to
The interface is pretty up to date and easy to use

Cons
I'm not sure I trust AdRoll's attributed "revenue"
It appears to be significantly overcalculating its effectiveness.I find the interface a bit confusing in a few places like if you want to see reporting for specific audiences split out.Switching between editing campaigns and viewing campaign metrics is a bit confusing.

Marathon Testing

Pros
Easy to configure job via JSON
Deploy job to specific group of nodes via attributes requirement
REST api which can be called from anywhere in my VPC

Cons
Authentication & authorizationLimited GUI configuration on detail attributes
Better if there is an Advance config sectionCannot edit job configuration from GUI

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