Benchmark Email vs Iterable

Side-by-side comparison of features, reviews, pricing and more

Benchmark Email

Category: Communication Tool
Industries: Communication, Marketing, Education

Pricing

Pro

Regularly: $15/mo

$13 /mo

Iterable

Category: Communication Tool
Industries: Communication, Marketing, Education

Pricing

Demo

20M+ Downloads
5/5

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Benchmark Email reviews

Very good! Customer support responded quickly to my inquiries. For emailing your customer base easily and on a regular basis - this is good value for the money.

- Bob T. Online Radio Expert

I think this is a good free software to use for basic email marketing.

- Jaden Rose W. CEO

Overall, I am satisfied and will continue to use Benchmark . I started on a Free Trial and upgraded to a paid service. I plan on sticking to Benchmark for a quarterly newsletter and using to send invitation or special emails.

- Andrew D. Research Manager

Iterable reviews

Overall we've had a very positive experience with Iterable that has given me autonomy over email marketing and have had not to rely too much on developers to help me achieve my email marketing goals.

- Alan C. Content Marketing Manager

Overall it is a very good product with good support and with a good product road map it can be top of its class.

- Brent K. Sr. Manager Email Marketing

The platform is super user-friendly and so is their support team!

- Michelle W. Marketing Automation Specialist

Pros & cons

Benchmark Email

Pros
This has been the best e-mail system we have used
Consistent in delivery, accurate reporting, and analytics
The design of the email is very easy
Also, the template of the email is very beautiful
The templates available are modern and attractive even the free ones
I've experienced great support and sending my first email was fairly easy
Drag & Drop feature is a good selling point."

Cons
They make the cancelation process a pain
You need to find the hidden link and go via chat where they make you waste 30 min asking you stuff to avoid cancelation
Sometimes can be picked up by spam filters, which is definitely a worst case scenario for our campaigns
We did not have so much problems with the Mailchimp service which leads me to think that Benchmark is just not as well known and accepted
Most of the email appears to be arriving in people's spam inboxes
Can't seem to resend email to people who have soft bounces."

Iterable

Pros
I like the great customer success team and always helping us
Finally, the upper management and when in need being available to get in discussion with any further needs we might have
For a company that's only 5 yrs old I'm impressed at what they've been able to accomplish
They still have a long ways to go, but so far so good
Super positive, I love the features Iterable provides
All in one package for Marketers
Great product for a great value
We use it for all our clients and it delivers far superior service than any of its competitors that we have tried."

Cons
Our engineers get a bit frustrated about some of the technical limitations
The thing that frustrates my team the most with Iterable is the lack of consistency between functionality
Automatic blame deflection of any issues we've raised, canned responses and total failure to meet promised value
Their API goes down occasionally
Usually not to a significant determinant, and they give us fair warning each time, but it can be annoying."

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