Breadcrumbs.io vs eTrigue

Side-by-side comparison of features, reviews, pricing and more

Breadcrumbs.io

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

Pro Annual Plan - $799 per month

eTrigue

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

ETrigue (up to 1,000 email records)

600

/month

ETRIGUE (UP TO 100,000 email records)

1,500

/month

ETRIGUE (UP TO 30,000 email records)

900

/month

20M+ Downloads
5/5

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Breadcrumbs.io reviews

What do you like best about BreadcrumbsIO? Breadcrumbs made it easy to identify key contact actions that drove upgrades in our platform. We can now leverage these insights in our workflows, sales cadence, and upgrade sequences. Review collected by and hosted on G2.com. What do you dislike about BreadcrumbsIO? So far we have been very happy. Onboarding has taken a bit longer than expected because we needed to accumulate more data on our contact records. Review collected by and hosted on G2.com. What problems is BreadcrumbsIO solving and how is that benefiting you? We needed to score over 10,000 contact records to focus our sales and marketing efforts towards the right contacts and contact actions. Our team now has a very targeted list of contacts and or our marketing department knows exactly what actions prospects need to take to be a high valued SQL.

- Zach R.

"A ML enabled platform addressing a real world problem" What do you like best about BreadcrumbsIO? For years, marketing, sales and other stakeholders have wrangled over how best to score leads. Enter breadcrumbs to mediate and adjudicate. Review collected by and hosted on G2.com. What do you dislike about BreadcrumbsIO? This isn't a dislike, just a feature request. Would love to see the platform "show its math" on the lead scoring model Review collected by and hosted on G2.com. What problems is BreadcrumbsIO solving and how is that benefiting you? I'm early on with the platform but the initial goal is to make informed and unbiased decisions on lead scoring on real time inputs rather than historical data.

- Kirk F.

"Lead scoring is hard to get right--Breadcrumbs makes it easy." What do you like best about BreadcrumbsIO? Ease of setup is what makes it shine compared to everything else on the market. Review collected by and hosted on G2.com. What do you dislike about BreadcrumbsIO? Still in its early stages, so it doesn't integrate broadly yet Review collected by and hosted on G2.com. Recommendations to others considering BreadcrumbsIO: If you need lead scoring quickly, the team is awesome and will help you get started ASAP. Review collected by and hosted on G2.com. What problems is BreadcrumbsIO solving and how is that benefiting you? Breadcrumbs gets lead scoring done quickly and effectively, leading to better prioritization of leads for our business when we tested it.

- Zack L.

eTrigue reviews

"Marketing Automation that Makes Sense" What do you like best about eTrigue? DemandCenter by eTrigue offers flexibility that is non-existent in other MAP systems. From the incredibly easy to use email and Landing Page templates to the form builder, eTrigue has constructed a "wunderkind" of an MA system to be used by everyone who seeks to learn marketing automation in both theory and in execution. One of the things that makes eTrigue so successful is their customer support. It's simply what tech support was 40 years ago......responsive and of high quality/value. The eTrigue support team gets all over issues without delay and they give you a resolution same day or an ETA for a fix, or an immediate work around. They do not pretend that it's a perfect world/product and that approach is refreshing. Without that level of support we couldn't be successful. It's quite an achievement.

- Jeffrey E.

"Great Product With Full Feature Set" What do you like best about eTrigue? Simple product to use with lots of features. Integrates with most CRM tools as well as Webinar solutions. Easy to read reports which give a great insight into website visitors and their actions (pages visited, length of stay on each page, etc). Nice email creation tools and simple to build nurture campaigns.

- David G.

"We use eTrigue's DemandCenter for B2B almost daily, for 5 years - and it's great!" What do you like best about eTrigue? This is the perfect tool for those that like ultimate freedom/flexibility when designing their marketing automation (MA). eTrigue's "DemandCenter" application keeps up with all of the best MA tools out there, but has a few key features and speedy interface that make me recommend it above others, if you value your time. Specifically, the UI is not a 'wizard/guided/steps' kind of approach. Instead, you have all of the options/criteria/actions available to you, and you can speedily compile lists and campaigns. So once you know where everything is, you can really hum along without constant interruptions or multiple screens of setup. The same UI components (for the list building criteria, for example) is the same/consistent in other parts of the application. Like the reports builder or criteria for actions/triggers within campaigns. So once you've learned it in one location, it is intuitive to use in other areas. Data/contacts visibility and hygiene also seems easy, due to this setup. You can quickly review your database, applying filters for drilled-down views. Wildcards and boolean functionality available throughout to be able to see what you really want to see. But, above all else, eTrigue has the best support I've ever experienced for a SaaS / online app. They're very responsive to tickets, open to new features, and it's always the same group of people that I'm dealing with.

- Jareb C.

Pros & cons

Breadcrumbs.io

Pros
The software has got a lovely design and powerful integration capacity to hubspot
After the configuration, the dashboards on the homepage are very useful
That it can filter through my leads and contacts and define the best to contact

Cons
The very limited options of data sources
It doesn't integrate broadly yet
The tool is a little bit complex when you don't know much about statistics and decay models.

eTrigue

Pros
Great on-boarding process for new clientsLearning curve for their system is pretty short and intuitive
They provide quite a bit of training and resources.They provide good technical support and are very quick to respond.

Cons
I wish they could be able to customize URLs for landing pages for better SEO and branding
Better SEO functionality and ability to customize those options on landing pages would be nice
More useful and better detailed analytics would be nice.

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