BrowserStack vs Trapica

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BrowserStack

Category: Automation Software Tools

Industries: Marketing, Financial, Technology, Business

Pricing

Desktop - $29 per month

Desktop and Mobile - $39 per month

Team - $125 per month

Trapica

Category: Automation Software Tools

Industries: Marketing, Financial, Technology, Business

Pricing

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Most popular feedback for BrowserStack

IOS Device app installation and running Logs for the devices are easily and readily available Multiple devices with most operating system versions Option to have mobile devices fill screen or go into full screen on the browser

Martin Muia

About BrowserStack

BrowserStack is a software testing platform powering over two million tests every day across 15 global data centers. BrowserStack provides developers access to a cloud platform that allows them to test their websites and mobile applications, across 2,000+ real mobile devices and browsers, in order to replace the need for teams to own and manage an in-house test infrastructure. BrowserStack helps Tesco, Shell, NVIDIA, Discovery, Wells Fargo, and over 50,000 customers deliver quality software at speed.

Most popular feedback for Trapica

Results that make our partnership a no brainer. Trapica has consistently proven to get CPAs below what we see with the platform algorithms alone. The ROI has been strong through multiple tests and evaluations.

Alek

About Trapica

Trapica is a marketing cloud platform for marketers - imagine Salesforce but for marketing teams. Our products categoriezed in 3 tiers: Marketing Automation - Save ~60% of campaign management and reduce CPA by 26% across social, search, display, and DSP campaigns. Out automation platforms have easy integration and no manual interaction or rules with the marketers - it takes all the data from the platforms and performs autonomously. Focus on efficiency and marketing productivity; it replaces a couple of different products with One automation product for marketers. Go To Market Intelligence - Become data Dirven marketers with audience intelligence products, Consumer intelligence products, competitors intelligence, and more. - Our intelligence platform helps you to know your audiences, their interests, and behavior, see how they interact with your brand and products and what they think of them, track changes in their interest, and track your competitors, their strategies, and targeting insights. Additional Products for Marketers - products to support marketers in their daily activities - Marketing analytics, Brand Safety product, Ad planner, Ad Forecast, Performace monitoring, and more.

BrowserStack reviews

Test websites & experiments without needing lots of devices / browsers / operating systems Tests on REAL devices, rather than just simulated A few times we've seen bugs that we've not been able to replicate with that actual device, but this has been quite rare

- Lee Preston

It's easy to use it to test web pages and applications for code error, adaptability, and responsiveness. It saves cost by eliminating the need to invest in computers and mobile devices. Great for cross platform browsing and it supports all the major browsers. The Chrome extension is useful for testing apps running locally. It uses a lot of system resources when in operation. It can be slow at times. It's pricey.

- Frank Emerson

Lots of devices available. Easy to manage. Transparent pricing plans. The price is huge compared to the competitor. Support resolution is a little bit slow even before COVID. Mobile devices are not available in all variants.

- Ebin Elias

Trapica reviews

“We love it.” Trapica not only made it easy for us to automate digital advertising, but it improved our overall conversions

- Miranda - Founder @ MDigital Agency

"Were able to scale our budget faster." By using Trapica on our social campaigns, we reached higher intent audiences at lower CPAs and were able to scale our budget faster.

- Roy – CMO @ Oribi

"Our audience targeting is more efficient than ever". Trapica is an integral part of our team's social media strategy and is driving the success of our campaigns. The platform's unique ability to optimize in real-time means our audience targeting is more efficient than ever.

- Jeanette – Senior director of marketing @ NBCUniversal

Pros & cons

BrowserStack

Pros
Available mobile devices
Available web browser options
Available options to upload software
Cons
Inspection mode for spying metadata
Using inspect network traffic while running an application
Integrating with appium for smooth gesture movements, especially with iOS devices

Trapica

Pros
How easy it's to use Trapica
The automation just works
G to market intelligence they provide about our audiences
Cons
Need enough "conversion" events to properly train the software
This simply means that you should use tactics like lead-gen for higher priced products
Expensive

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Learn more about text to speech online, for iOS, Mac, Android, and Chrome Extension.

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