buffer vs onalytica
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Sir Richard BransonMost popular feedback for buffer
Appearances are the best to integrate a good social media team to get sales, this software gives us a bit of that and contributes to social media management. It is extremely solid and has a very competitive interface. The price is highly accessible and without a doubt, it works wonders. It is highly recommended to easily manage the social networking accounts of your clients or company.
Marcel N.
About buffer
Buffer is an intuitive, streamlined social media management platform trusted by brands, businesses, agencies, and individuals to help drive meaningful engagement and results on social media. Buffer is a team of real people, aligned with common values. Being a Buffer customer should feel like you have a whole team of people cheering for you. We want to see you succeed on social!
Most popular feedback for onalytica
Very positive. I've had a relationship with them going back to soon after they started up and they've always been keen to develop the service in the directions needed by users. Their customer service is always great and compared to some other, also essential tools, I feel Drax really gets good value from it. The price point is set well so that we can justify it in the mix as a secondary social media monitoring service after Brandwatch.
Chris W.
About onalytica
Founded in 2009 and backed by Bebo founders Michael and Paul Birch, Onalytica is an award-winning influencer marketing software platform that connects brands with topical influencer communities and helps them to scale and structure influencer programs globally. Onalytica provides the software, professional services and consultancy to help clients run successful influencer marketing programs and integrate influencer marketing into their wider social advocacy strategy.
buffer reviews
Compared to what we were using before, the notifications are more accurate and it’s so much easier to interact and comment back.
- BRYANNA-NICOLE EVANS, Social Media Manager
Buffer saves us, literally, hours and in turn helps us spread our message even further.
- Joe Loria Content Manager
Buffer makes it easy for us to monitor all of our engagement and strengthen the connection with our audience.
- Rodrigo Hyago Social Media Content Manager
onalytica reviews
I like the range of ways we're able to get to know each individual influencer and how they relate to our brand through keywords. The alerts are particularly useful. The main perk of working with Onalytica is the support of their staff
- Marie F. Senior Social Media Manager
Overall my experience has been positive with Onalytica. It's a cost-effective tool and the Onalytica client success team is very responsive and helpful.q
- Ryan B. Global Digital Relationship Marketing Lead: Influencers, Employee
The intitial setup took some time but after a few minutes of tinkering was able to successfully get it up and running.
- Dee E. Enterprise
Pros & cons
buffer
| Pros |
|---|
| When I first started using Social Media Management tools, Buffer was the first one I tried |
| I actually had a good experience mostly |
| The scheduling was great and the reports are probably the best out there |
| It also has a great mobile app which never crashed on me |
| The deployment was smooth as well. |
| Cons |
|---|
| It simply is too expensive |
| When compared to other Social Media Management Applications, there is simply no reason to use Buffer when I can use Zoho Social for much cheaper, which gets the job done as best as Buffer can |
| And since Buffer is one of the biggest apps in it's category, I found customer service to be lacking. |
onalytica
| Pros |
|---|
| The insights this software gave us into our existing and potential market influencers was staggering |
| Onalytica has helped take us from a brand at the periphery of social media interaction with its customers to one that achieves a market-leading share of voice in our category |
| The flexibility and data-rich content of the tool allows us to quickly and easily display results internally to key stakeholders and keep track of ROI. |
| Cons |
|---|
| Initially, the cost was a potential barrier as we were not used to spending such sums with external partners (historically our cost base/budget has been kept to a minimum) |
| We had some internal stakeholder management to go through in order to 'sell in' the potential benefits |
| However, based on the results we have achieved, this has now proven to be extraordinarily good value and worth the spend in terms of our brand reach, resonance and ROI. |
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