Side-by-side comparison of features, reviews, pricing and more
Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
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Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
Essentials - $170 per month
Business - $1200 per month
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Reliable product and user behavior analytics What do you like best about CleverTap? CleverTap is easy to integrate into your product Offers excellent support in the product and also a standby dedicated account manager The product is easy to use for users of all levels The pricing is very affordable for growing businesses and startups Review collected by and hosted on G2.com. What do you dislike about CleverTap? Clevertap can be intimidating for new users due to the nature of analyzing events but is easy once they adopt Clevertap visualizations need to be improved to match what other providers offer, i.e., more aesthetic to the eyes Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? CleverTap provides product analytics that point to the customer friction in our product It gives us daily analytics of product usage It offers us in-app push notifications/messages as well as email campaigns Automated user journeys for user engagement and retentionBaker A.
CleverTap is the world’s No.1 retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. CleverTap drives contextual individualization with the help of a unified and deep data layer, AI/ML-powered insights, and automation, enabling brands to offer hyper-personalized and delightful experiences to their customers. CleverTap is powered by TesseractDB (TM), world’s first purpose-built database for user engagement and retention. TesseractDB empowers you to unlock the full potential of your customer data, for creating hyper-personalized customer experiences using deep and granular data that’s available, accessible, and affordable. 1,300 customers in 100 countries and 10,000 apps, including Gojek, ShopX, Canon, Electronic Arts, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco, trust CleverTap to achieve their retention and engagement goals, growing their long term revenue. With CleverTap, you have a powerful suite of features and capabilities, including - Analytics & Insights (Real-time analytics to discover user behavior insights) - Automated User Segmentation (Actionable segments to perfect targeting for delivering internet-scale experiences) - Omnichannel Journey Orchestration (Omnichannel campaigns based on users’ behavior, location, and lifecycle stage) - Campaign Optimization (Purpose-built tools for optimizing campaigns to enhance engagement & retention) - Multivariate Testing (Build, test and optimize across segments, recommendations, time and channel of engagement) - Hyper-Personalization (First-party data & industry-best DRP for deep context to power in-app and off-app personalization) Backed by leading investors such as Sequoia India, Tiger Global, Accel, CDPQ, IIFL and Recruit Holdings, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, Sofia, São Paulo, Bogota, Amsterdam, Jakarta, and Dubai. The power and scalability of the CleverTap platform is now available via direct signup online for apps with up to 100K MAUs. Try for free for 14 days.
I give Clearscope a five out of five. And for more reviews like this, click below. So I've considered other products similar to Clearscope, one of them being Frase, which is something that I use in another part of my workflow, not necessarily the same as Clearscope. I've also considered tools like Surfer and Topic, but for me, Clearscope just has the best user interface, the best data, and a really awesome team behind the product. I chose Clearscope because I heard from all sorts of content marketers in the industry how great the tool was and going into Clearscope's website and their own guides and resources, I could see just how much thought and work went into the tool. And it's a very well-supported tool. They make changes all the time. They involve customers in making those changes myself, being one of them. And so I really feel like it's the type of tool where it's not just they made it and left it as is, they really are always trying to improve the product. To get started with Clearscope, the team allows for you to book a training session with them. It's about an hour in length and they send a YouTube recording, a private YouTube recording for you afterwards, to be able to go back into any questions that you asked or even just functionality that you want to review. So onboarding with Clearscope is great just because you get hands-on experience. When I did it, it was with the founders. Not sure if that's still the case, but no matter who it is that you work with on the Clearscope team, they're all very capable, very insightful. They're all curious people. They want to learn about how you want to use it so that they can make it better. And in terms of using the product and onboarding it with my own team, it was just a matter of sharing that video with them. So you can reuse the same training materials that you create when you're going through onboarding. And also personally, the way that I onboarded my team was also getting them set up with Clearscope's Google Docs add-on so that they could use the power of Clearscope from within the tools that we're already using. And between those things, there's... It's a pretty straightforward tool to use. It's not as complicated as a lot of tech tools that you'll find in the content marketing industry. So for me, onboarding wasn't much more than that. And getting my team used to it wasn't much more than just sharing what I learned during that onboarding session. If you're new to using Clearscope, I would recommend, for one, doing the onboarding with their team. As a second tip would be to use the Google Docs add-on just so that you can integrate it with the tools that you're already using. I would also recommend starting with a lower plan than you probably think you need. Clearscope is one of the more expensive tools on the market. It earns that price because of the quality of the data. And honestly, how much time it saves you when creating new content. But that being said, you don't want to be stuck with report credits that you're not able to use in the same month that you buy them. So my suggestion would be to use their plan, I think it's called the Essentials plan. It's $170 a month and you get 20 reports included. That served me really well for a long time to the point where I'm only just now considering upgrading to the next level. And you can buy reports in packs of 10 in between monthly billing session. So those would be my three biggest tips for getting started with Clearscope.Maddy O.
Clearscope is the best-in-class SEO content optimization platform that drives search traffic. Our streamlined tools simplify SEO writing so you create first-rate content that ranks. Our text editor is easy to use, share, and teach. In addition to our first-class text editor, we provide: -- AI-powered content reports with high-signal recommendations using real-time data from Google -- Monthly search volume and search intent insights to help you target the right keyword -- An easy-to-understand content grading scale to objectively measure content quality -- Writer-friendly insights and example phrases that encourage relevant, comprehensive writing -- Google Doc and WordPress integrations that insert Clearscope into your content workflow We ensure each customer is set up for success with a robust offering of live demos, onboardings, and hands-on customer support with our expert team.
"It is intuitive, insightful and easy to use." What do you like best about CleverTap? Upsides of using CleverTap: 1. It is very easy to use. The user experience is quite nice. 2. The UI is clean. 3. Integrations and insights are quite useful in helping me plan campaigns. Review collected by and hosted on G2.com. What do you dislike about CleverTap? Dislike: 1. If the amount of data is high, the processing is really slow. 2. The campaign flow creation gets daunting at times. 3. User Management module can be improved to allow access to multiple dashboard under same business accounts. Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? 1. it is solving campaign management and remarketing complexities for me. 2. It is also useful in tracking consumer behaviour. 3. Sometimes if the dev cycle is long for hardcoding communication/banners, CT's interventions come in handy.
- Roopal N.
"A complete reliable marketer tool!" What do you like best about CleverTap? The added advantage of analytics and end-to-end optimization of campaigns make it really easy and ideal for marketers to reach out to the right audience at the right time and establish the brand Review collected by and hosted on G2.com. What do you dislike about CleverTap? Changes and updates and the little bugs. The changes made are not well informed or educated about and new releases are sometimes filled with bugs which although not grave issues but do hamper the experience Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? CT has an option to send user time bases campaigns and a one view for all campaign level goal tracking which gives us a detailed overview on what is performing and how each segment is growing.
- Jasmeet B.
"The essential tool for marketing and better customer relationships." What do you like best about CleverTap? Reports, analytics and insights provide greater engagement and user engagement. One of the things we like most about CleverTap is that the tool provides real-time information and gives us the ability to make business decisions more accurately and quickly, generating greater engagement in marketing campaigns created for our clients. Campaigns have become more efficient and differentiated and can be carried out from any mobile device. Review collected by and hosted on G2.com. What do you dislike about CleverTap? It didn't bring any negative impact and there were no complaints and occurrence of bugs and problems in CleverTap. Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? CleverTap is at the heart of our IT and marketing management to maintain differentiated and close relationships with our customers. We manage the tool for general users to create marketing campaigns, advertisements, and forms with CleverTap's Intelligent Mobile Marketing platform using mobile devices. Everything has worked very well, optimizing work routines, generating more financial income and more publicity from the media.
- Bruno A.
Clearscope is inexpensive, especially in light of the value it delivers to our team in terms of SERP rankings and relevant traffic growth that we can turn into ARR. It makes running our SEO focused content program so much easier and clearer. SEO is such a black box and this tool helps demystify it a bit.
- Lauren B.
We are shifting away from 24-hour news to evergreen informational content. Clearscope is integrated into the workflow of 30+ writers on our team and removes the need for someone to spot-check SEO prior to publishing.
- Jamal B.
Great from start to finish, a solid part of the workflow.
- Joe R.
|Marketing automation options|
|Customer service isn't that great [from my experience], most of the time the team is puzzled or will leave the client puzzled.Price is very high with respect to the features available|
|MAU based pricing with a flawed sense of MAU calculation.The way they calculate MAU is morally wrong|
|If a customer opens my email that I am sending via AWS, and they don't even come on my app, how can you consider them as active user?|
|The user interface|
|The pricing bit|
|Lot of bugs in content brief, please check.|
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