Side-by-side comparison of features, reviews, pricing and more
Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
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Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
Professional (for growing businesses): from $900/month (billed annually) - starts at 2500 active contacts, 3 marketing users, and 50 sales users.
Enterprise: from $2,000/month (billed annually) - starts at 2,500 active contacts, 6 marketing users, and 100 sales users.
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Sir Richard Branson
The Freshworks team was a great asset during implementation and continue to be a key partner for Waterstons as we look to further mature and improve our services to customers, tailored to their specific needs.
Alex BooklessFreshworks CRM comes in third place in our ratings of the Best CRM software of 2022. It is a good system for growing companies with quickly expanding sales and marketing automation needs. It serves markets from small businesses to mid-market enterprise customers.
You can do a lot with Act-On, so long as you know how to use it. It integrates well with SalesForce and is really useful for tracking engagement and behavior via email and web pages.
Justin D.Act-On’s growth marketing automation platform is built by and for marketers. Act-On is simple to implement, easy to use, and supported by the strongest, most reputable services team in the industry. Developed to help businesses scale, our growth marketing platform delivers all the automation a marketer needs to optimize their websites, forms, landing pages, email and multi-channel marketing. Whether you’re building simple or large-scale outreach and communications workflows, we enable best practice buyer engagement, scoring, segmentation, lead transitions to sales, and long term customer marketing. And as your programs excel and grow, Act-On is here to scale and support you as you integrate CRM, BI tools, and other marketing technologies, integrated webinar strategies, social marketing, SMS messaging, and strategic campaigns.
“For PhonePe, Freddy fetches context from the transactions made and offers contextual assistance for a personalized self-service experience from right within the app. We have been using it for a year and can confidently say that we have accomplished most of what we had in mind.”
- Vishal Gupta, Head of Product, PhonePe
“Because we're managing and handling tickets faster, satisfaction skyrocketed. 98% of the users say they are 'extremely satisfied' after handling a ticket, and give us a smiley face.”
- Alex Anheuer, Manager Workplace Services, Payvision
"Core ITSM is Excellent" What do you like best about Freshworks? The core ITSM functionality is fully functional and easy to install and use. The incident, Change, Problem, Release are all good and the new Alert management module is a game changer. The integration via webhooks to other FRESH products is good and the Jira integration looks excellent Review collected by and hosted on G2.com. What do you dislike about Freshworks? The Project module is ok, however, it records employee time in a different data schema. In big companies with totally different project teams, it is probably ok, but in small to mediums where the project resources are also Level 3 resolvers, this creates issues pulling utilisation and billing reports together adds at least an hour of work per week. Review collected by and hosted on G2.com. What problems is Freshworks solving and how is that benefiting you? We are an Managed Service Provider so Freshservice is the core of our service delivery business. Freshservice solves our core ITSM delivery problem out of the box, no customisations are required.
- Richard S.
ACT-ON is a very powerful marketing automation tool that we decided upon after much research. It allows a great deal of work in segmentation, customer behavior analysis, etc. However, at $600/mo plus the $450 a month for the Salesforce CRM that we used with it, it was too much expense and, as a very small company, we were not able to take advantage of the features. Support is TREMENDOUS with this company and that goes a long way. We're dropping Act-On for now but if we grow to the size of a company that can afford a full-time marketing person and who can devote the time necessary to utilize all the great tools, we would definitely look at them again.
- Richard A.
The ease of reporting and how well it integrates with Salesforce
- Michael D.
A full feature digital marketing platform that's well integrated with other CRM platforms, but at a modest price.
- Krystal M.
Pros |
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Nice looking status page that is easily configurable and should suit almost any situation |
The support team at Freshteam is super helpful regarding learning guides and tutorials or just quickly connecting and walking me through a feature I don't fully understand yet |
Freshdesk provides very useful features with multiple support channels including live chat, email, phone and social media. |
Cons |
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Its costs are high |
It was a bit difficult to adapt to but now I manage it very well |
Not a problem but the UX for grouping multiple products inside the same organisation was a bit janky. |
Pros |
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Easy to use |
Starts providing working data immediately |
Great support and product learning program. |
Cons |
---|
Metrics are just a bit confusing |
Could have better designed templates for emails and landing pages |
The forms aren't dynamic. |
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Get through books, docs, articles, PDFs, email – anything you read – faster.
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