Side-by-side comparison of features, reviews, pricing and more
Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
Basic - Free
Plus - $32 per month
Business - $80 per month
Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
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Best User Behavior Understanding Platform What do you like best about Hotjar? Hotjar is one of the best platforms that I have been using since the start of my career for user and customer behaviour on a website or on a landing page used in ads. The details are very important as it helps you what is working and what is not working with your website users. Review collected by and hosted on G2.com. What do you dislike about Hotjar? Hotjar still does not provide its users with 100% realistic data. Sometimes the heatmaps provided can be flawed and it can do damage if you consider hotjar data as only data to understand your user journey on a website. Review collected by and hosted on G2.com. What problems is Hotjar solving and how is that benefiting you? I am a digital marketer and I have been using this platform for a long time. It has mainly helped me to understand where the new or old users are dropping off or which part of the content on the landing page is more engaging with the customer and which are not and hence you can make changes accordingly and test them again.
Saurav S.Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing. The tool is used by digital analysts, UX designers, web developers and product marketers. Hotjar was acquired by Contentsquare September 2021, and is now a Contentsquare brand.
Reliable product and user behavior analytics What do you like best about CleverTap? CleverTap is easy to integrate into your product Offers excellent support in the product and also a standby dedicated account manager The product is easy to use for users of all levels The pricing is very affordable for growing businesses and startups Review collected by and hosted on G2.com. What do you dislike about CleverTap? Clevertap can be intimidating for new users due to the nature of analyzing events but is easy once they adopt Clevertap visualizations need to be improved to match what other providers offer, i.e., more aesthetic to the eyes Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? CleverTap provides product analytics that point to the customer friction in our product It gives us daily analytics of product usage It offers us in-app push notifications/messages as well as email campaigns Automated user journeys for user engagement and retention
Baker A.CleverTap is the world’s No.1 retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. CleverTap drives contextual individualization with the help of a unified and deep data layer, AI/ML-powered insights, and automation, enabling brands to offer hyper-personalized and delightful experiences to their customers. CleverTap is powered by TesseractDB (TM), world’s first purpose-built database for user engagement and retention. TesseractDB empowers you to unlock the full potential of your customer data, for creating hyper-personalized customer experiences using deep and granular data that’s available, accessible, and affordable. 1,300 customers in 100 countries and 10,000 apps, including Gojek, ShopX, Canon, Electronic Arts, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco, trust CleverTap to achieve their retention and engagement goals, growing their long term revenue. With CleverTap, you have a powerful suite of features and capabilities, including - Analytics & Insights (Real-time analytics to discover user behavior insights) - Automated User Segmentation (Actionable segments to perfect targeting for delivering internet-scale experiences) - Omnichannel Journey Orchestration (Omnichannel campaigns based on users’ behavior, location, and lifecycle stage) - Campaign Optimization (Purpose-built tools for optimizing campaigns to enhance engagement & retention) - Multivariate Testing (Build, test and optimize across segments, recommendations, time and channel of engagement) - Hyper-Personalization (First-party data & industry-best DRP for deep context to power in-app and off-app personalization) Backed by leading investors such as Sequoia India, Tiger Global, Accel, CDPQ, IIFL and Recruit Holdings, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, Sofia, São Paulo, Bogota, Amsterdam, Jakarta, and Dubai. The power and scalability of the CleverTap platform is now available via direct signup online for apps with up to 100K MAUs. Try for free for 14 days.
I love using Hotjar! It helps me understand how users behave on my site, what they need, and how they feel. I can quickly see what pages they're visiting, how much time they're spending on each page, and where they're clicking. This information is really helpful in optimizing my client's sites.
- Sebastian P.
Analysis tools include Heatmaps, Visitor Recording, Form Analytics, and Conversion Funnels, which let you watch and measure how our users act.
- Mowshori K.
I would be surprised if there was a CRO or UX team that hasn't heard of Hotjar. It's a great little tool, especially given the price, but it doesn't allow enough flexibility to be your main on-site research tool. It's really good for starting out and doing some basic research. Sweet and simple! I guess marketers could benefit the most from this!
- Ioana G.
"It is intuitive, insightful and easy to use." What do you like best about CleverTap? Upsides of using CleverTap: 1. It is very easy to use. The user experience is quite nice. 2. The UI is clean. 3. Integrations and insights are quite useful in helping me plan campaigns. Review collected by and hosted on G2.com. What do you dislike about CleverTap? Dislike: 1. If the amount of data is high, the processing is really slow. 2. The campaign flow creation gets daunting at times. 3. User Management module can be improved to allow access to multiple dashboard under same business accounts. Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? 1. it is solving campaign management and remarketing complexities for me. 2. It is also useful in tracking consumer behaviour. 3. Sometimes if the dev cycle is long for hardcoding communication/banners, CT's interventions come in handy.
- Roopal N.
"A complete reliable marketer tool!" What do you like best about CleverTap? The added advantage of analytics and end-to-end optimization of campaigns make it really easy and ideal for marketers to reach out to the right audience at the right time and establish the brand Review collected by and hosted on G2.com. What do you dislike about CleverTap? Changes and updates and the little bugs. The changes made are not well informed or educated about and new releases are sometimes filled with bugs which although not grave issues but do hamper the experience Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? CT has an option to send user time bases campaigns and a one view for all campaign level goal tracking which gives us a detailed overview on what is performing and how each segment is growing.
- Jasmeet B.
"The essential tool for marketing and better customer relationships." What do you like best about CleverTap? Reports, analytics and insights provide greater engagement and user engagement. One of the things we like most about CleverTap is that the tool provides real-time information and gives us the ability to make business decisions more accurately and quickly, generating greater engagement in marketing campaigns created for our clients. Campaigns have become more efficient and differentiated and can be carried out from any mobile device. Review collected by and hosted on G2.com. What do you dislike about CleverTap? It didn't bring any negative impact and there were no complaints and occurrence of bugs and problems in CleverTap. Review collected by and hosted on G2.com. What problems is CleverTap solving and how is that benefiting you? CleverTap is at the heart of our IT and marketing management to maintain differentiated and close relationships with our customers. We manage the tool for general users to create marketing campaigns, advertisements, and forms with CleverTap's Intelligent Mobile Marketing platform using mobile devices. Everything has worked very well, optimizing work routines, generating more financial income and more publicity from the media.
- Bruno A.
Pros |
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Heatmaps, see where your users mouse is pointing |
Capturing feedback from the users |
Being able to see what the user see's |
Cons |
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Customize the dashboard view - allow re-ordering of the widgets or hide widgets that aren't being used |
Sometimes when you navigate and you press the back button nothing happens and you need to use the nav on the page but then you have to make a few clicks to get back where you were |
Would be good to have integrations with ticketing platforms like JIRA, Github, and Bugherd in case you come across a bug you can easily raise a work ticket |
Pros |
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Multi-platform engagement |
Funnel Data |
Marketing automation options |
Cons |
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Customer service isn't that great [from my experience], most of the time the team is puzzled or will leave the client puzzled.Price is very high with respect to the features available |
MAU based pricing with a flawed sense of MAU calculation.The way they calculate MAU is morally wrong |
If a customer opens my email that I am sending via AWS, and they don't even come on my app, how can you consider them as active user? |
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