Informed vs Bombora

Side-by-side comparison of features, reviews, pricing and more

Informed

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

Ranges from $49 per month, based on marketplaces, repricing strategies, support, and more.

Bombora

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

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20M+ Downloads
5/5

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Informed reviews

No issues, fast customer service

- Kevin W.

Have been using informed for a little over 4 months now on the big 2 US marketplaces, seems to be sufficient eventhough it doesn't provide as many pricing algos for Walmart as it does for Amazon

- Lukas N.

What do you like best about Informed.co? The scaled pricing allows you to use the software as a small seller and expand with it while becoming a large seller. If you sell primarily on listings with multiple sellers, then this repricing software is a must. It allows you to set your minimum and maximum levels so you can always capture the buy box and make the most profit. Review collected by and hosted on G2.com. What do you dislike about Informed.co? I wish there was the ability for this software to reprice your stand alone listings where you are the only seller competing with other sellers selling a similar item to yours on their own listing. Review collected by and hosted on G2.com. What problems is Informed.co solving and how is that benefiting you? Allows us to automate our repricing on the listings we sell that have multiple sellers. This saves many hours of work. You can easily update the reprice levels minimum and maximums with a file upload.

- Pavol T.

Bombora reviews

Our team has really been able to gain insight on who is searching for virtual events and event technology. This helps us then create campaigns and know who to target when creating them.

- Megan G.

Bombora is pretty easy to set up and start getting data right away. You can get rolling pretty quickly and it's easy to start sharing the data with others in your company.

- Claudia G.

Bringing up-to-date intent data into CRM to drive reports and dashboards enabling our Sales and Marketing teams to target in-market accounts with relevant messaging.

- Joel E.

Pros & cons

Informed

Pros
Informed.co is easy to set-up
Has integrations with most of the e-commerce platforms or marketplaces that you'll want to have covered
Seems to does its job well
Cost is pulled directly from Inventory Labs

Cons
I would like to see the ability to see further into the past in terms of sales and cash flow to see how the business is growing
I would like the ability to rank the columns in the data by velocity so i can see at a quick glance which are my hot sellers and which are maybe in need of tweeking
Since it is a cloud base, there is some glitch from time to time for page loading issue.

Bombora

Pros
Not difficult to set up
Easy to make the data actionable
Easy to use.

Cons
The topics don't always match
Does not save historical data
Takes anywhere between 6 - 8 weeks for a new keyword to be added in the taxonomy.

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