Side-by-side comparison of features, reviews, pricing and more
Category: Communication Tool
Industries: Communication, Marketing, Education
Category: Communication Tool
Industries: Communication, Marketing, Education
Standard - $7.50 per month
Premium - $14.50 per month
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Sir Richard Branson
Iterable has been a great resource in building and executing specialized marketing campaigns. Its capabilities and suite of tools are extensive but easy enough for a marketer to use. I love being able to build journeys, campaigns, and segmentations - all while working within the same platform. The chat function is an amazing feature that allows for instant help solving problems or areas of confusion.Kimberly O.
Iterable is a growth marketing platform that allows you to send personalized messages at scale across channels. Learn how to build promotional campaigns to attract prospects, welcome campaigns to nurture new users, re-engagement campaigns to convert existing customers, and customer loyalty campaigns to retain customers. With Iterable, you can build campaigns for each stage of the buyer journey and ultimately increase customer engagement on multiple channels.
Work becomes a lot more visible when it’s all in one place. It makes collaboration a whole lot easier.Jeff Lai
Jira Software is a business process management tool used by agile teams to plan, track and release software. Jira Software supports Scrum, Kanban, a hybrid model or another unique workflow. Jira enables users to create project roadmaps to map out all projects in progress. The project board includes a drag-and-drop interface that allows teams to manage every project detail. The system offers functionality to create user stories and issues, plan sprints and distribute tasks across the team. Users also have access to information from thousands of business apps, from design and monitoring tools to source code and productivity apps. A mobile app is available for Android and iOS devices. Pricing is per user per month. Support is available through an online support portal, online documentation and tutorial videos.
Overall we've had a very positive experience with Iterable that has given me autonomy over email marketing and have had not to rely too much on developers to help me achieve my email marketing goals.
- Alan C. Content Marketing Manager
Overall it is a very good product with good support and with a good product road map it can be top of its class.
- Brent K. Sr. Manager Email Marketing
The platform is super user-friendly and so is their support team!
- Michelle W. Marketing Automation Specialist
You can decide how you are working as a team first and then let the software work around you.
- Jeannice Angela PRODUCT MANAGER, RENT THE RUNWAY
I'm Jake, a Senior Manager at an events company, and I gave Jira four out of five stars. Before we decided to go with Jira we tried a few other options for our development team. We dabbled with spreadsheets and tried to do the low costs, easiest solution of what we already have. We attempted to use Asana and Trello, but none of them were really built for developers. And so, being able to track all the specific features and from epics and sprints and everything else that we needed for our development team, we only found with Jira. One of the biggest reasons why we ended up going with Jira is because it's made for developers by developers. There's a lot of features that don't seem to make a lot of sense or seem superfluous until you get into it. And there's specific workflows for how you build software, how you cure a software. And being able to rely on those, as we've been building and developing our applications, has really been a key component of our success. Integrating Jira into our development workflow was actually pretty easy. We didn't have a huge hurdle to overcome. Everybody on the team bought into it pretty quickly. And there've been a few stumbling blocks, here or there, with new feature releases. But overall it's been a pretty seamless process. There's a lot of really good documentation that Jira has for onboarding teams and getting different people within the team up to speed. And they have really good release notes for any changes or updates that they make as the software continues to evolve. One of the biggest pieces of advice I would give if you're onboarding a team for Jira is setting proper expectations. It's not a lot to look at, but it does the job really well. It's kind of similar to that truck that you have on the farm where it's rusted out and it doesn't look that great, but it does a really good job, and you know it's reliable and consistent. In a similar way, Jira's a very plain and basic looking piece of software, but it does a really good job. And it's been developed specifically to help you develop software and to move things forward with all of your development teams. And it does a really good job of that, if you can get past the little bit of an eyesore that it is.
- Jakob B.
I would give Jira a four out of five rating. We evaluated Trello, Microsoft Project, and World Zone when we were trying to identify a product that we wanted to use at our firm. We decided to choose Jira for a bunch of reasons, and one of the primary reasons that I would stay here is if we were able to not only undertake agile or scrum based project, but even Kanban style products. That was very fundamental because each of our teams within our firm chooses to work in a different fashion. That was the primary reason. Apart from that, the flexibility, the UI, the ease of integration with other SAS providers like Slack, or just in general, the availability, all the functionality or the things that you could customize and white label based on our firm's needs. I think that was something that really caught my eye. On top of that, obviously the support model that they had or the price point was very well suited to what we really want it to be. So for us, I would say the integration was very easy, relative terms, because what we did was we took a phased approach. So the first part of that was making everyone understand the benefits of it, the different features that were available and how those features would help ease the relative working or the day-to-day productivity of their force. Once everyone was on board, we made sure that the delivery managers were the drivers of this major integration. So they were the one who started providing initial training, obviously along with a tremendous amount of help from the support from Jira's [inaudible 00:02:18]. I think we were very grateful that they provided us those support. I think along with that, what we did was we created learning modules and people could take the training at their own time. We gave them a bandwidth that you got to complete it in about a month's time, so that everyone is on board for the next phase of our rollout. So we started off with one team and then we rolled off into the other areas within the firm as well. So I think overall, I would say the experience was quite pleasant and the support just made it sweeter. So anyone out there who is crying or looking out for any product management or public management software, I would say that a few factors that you do need to consider and the primary one being, what is your use case, and how simple or complex it is and where you think it is growing in terms of growth? If it is relatively straightforward, if you're using simple agile processes, then I would say Jira is a little bit too much for you guys, but if you do think that it's going to get complex, or there are a bunch of nuances to it, then I would definitely consider some of those features that Jira offers that is going to be beneficial to you. Another thing that you need to factor in is the skill set. Although Jira is relatively straightforward to learn and understand, there is that learning curve that's associated with it. So if you're looking for something that even a simple business analyst can use and work with, you can customize Jira to make it that way. But like I said, you need to set up certain things within it beforehand and make it vary for them to use. There is that pre-planning that that requires. If probably are a startup or if you are not really heavily involved in it, then that's an area that you need to consider, whether you are looking to buy Jira or there are a bunch of other options out there. Another area is whether you want to implement this on-prem within your own data centers, or whether you want to use some sort of a SAS model. Now they offer both. I would say that is also something that you need to consider, and along with that comes to the cost factor. Do you want to enable it at an enterprise level or do you want to take it slow, and then grow? So there are a bunch of other options out there which provides you per user, per subscriptions, per [inaudible 00:05:06], per core. You really got to choose what is really the purpose or the need that you have that you're trying to solve.
- Tapan P.
|I like the great customer success team and always helping us|
|Finally, the upper management and when in need being available to get in discussion with any further needs we might have|
|For a company that's only 5 yrs old I'm impressed at what they've been able to accomplish|
|They still have a long ways to go, but so far so good|
|Super positive, I love the features Iterable provides|
|All in one package for Marketers|
|Great product for a great value|
|We use it for all our clients and it delivers far superior service than any of its competitors that we have tried."|
|Our engineers get a bit frustrated about some of the technical limitations|
|The thing that frustrates my team the most with Iterable is the lack of consistency between functionality|
|Automatic blame deflection of any issues we've raised, canned responses and total failure to meet promised value|
|Their API goes down occasionally|
|Usually not to a significant determinant, and they give us fair warning each time, but it can be annoying."|
|Organization - JIRA is great for being able to organize the scope of major features or product launches in a way that can be visualized across teams|
|Communication - In a remote-first world, JIRA allows you to maintain tight communication and aligned scope even as teams work across time zones|
|Velocity Tracking/Project planning - JIRA allows teams to visualize and understand expectations for when to deliver a project, have insight into project/team/individual capacity, and track work overtime.|
|Learning curve - There is a learning curve to working in JIRA, it is not immediately intuitive to a new user|
|It usually requires a lot of learning in order to most effectively and optimally use JIRA|
|A lot of it comes with time and experience|
|Lack of standardization - There are a lot of bells and whistles in JIRA|
|It's really great that you can label or organize tickets in a variety of different ways|
|It is really up to the organization to create a method of organizing within all of those bells and whistles|
|This means each time you go to a new organization, there is a lot of overlap, but you are learning a lot of new methods and best practices as well|
|JIRA can be a little bit frustrating and hard to use in terms of the ability to type and format content in each epic or individual story|
|It's good enough and JIRA has done a lot recently to add integrations (such as Figma) or other ways to link design, but it can be sometimes hard to translate complex requirements into JIRA in a consumable way.|
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