Keyhole vs BrandMaker

Side-by-side comparison of features, reviews, pricing and more

Keyhole

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

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BrandMaker

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

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20M+ Downloads
5/5

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Keyhole reviews

"I use Keyhole for hashtag and campaign tracking and it offers comprehensive metrics. Love it!" What do you like best about Keyhole? Comprehensive metrics like engagement, reach, impressions. Review collected by and hosted on G2.com. What do you dislike about Keyhole? The pricing. It's quite costly compared to similar tools I've used. Maybe you could take it down a notch. Review collected by and hosted on G2.com. What problems is Keyhole solving and how is that benefiting you? I didn't know the extent of my social media efforts but now I'm able to keep track.

- Enid K.

"Interesting and unexpected tool" What do you like best about Keyhole? I like how easy it is to generate my analytics report for my social media channels. The hashtag tracker is particularly useful and the insights have proven to be of great use for our campaign. Review collected by and hosted on G2.com. What do you dislike about Keyhole? I dislike the scheduling content part, I thought it was going to be easier, more user-friendly and allow me to upload carousels and other social media needs, sadly I have not been able to use it because the UX is a bit uncomfortable, but I hope this can be fixed in the future. I also dislike that in the dashboards, where the dedicated individual graphics are when you export them as PDF they miss the necesary info on each section, therefore I cannot send that PDF reports to my stakeholders, therefore I have to take screenshots of these and still miss some of the info. Review collected by and hosted on G2.com. Recommendations to others considering Keyhole: Hashtag tracking is not entirely retroactive so be mindful about wanting to retrieve past data. The trial will not allow you to see too much data to make an informed decision. I had to buy a month to decide in one day if I was buying a year. Review collected by and hosted on G2.com. What problems is Keyhole solving and how is that benefiting you? I am able to easily track hashtags and provide faster reports to my stakeholders, these are complete, allow me to save time and and share the information in an easier manner for older stakeholders who might not understand. I also greatly appreciate the description of each metric and how you measure it.

- Tasmy G.

"Great Social Media Tracking and Reporting Platform" What do you like best about Keyhole? Keyhole has a great user-friendly dashboard with thorough metrics and a great reporting layout that makes it useful for reporting up. I fully recommend and we use it year round! Review collected by and hosted on G2.com. What do you dislike about Keyhole? It is a steep price for a singular item like hashtag tracking. I also wish they did a bit better job with the sign-up feature it is really hard to get to the pricing section. Review collected by and hosted on G2.com. What problems is Keyhole solving and how is that benefiting you? The ability to have concrete metrics around campaigns, social media events, online and in-person events, and show ROI for our overall social media strategy with Keyhole's reporting features.

- Luke W.

BrandMaker reviews

Brandmaker delivers a very powerful suite of modules to cover all Marketing Automatization needs with a holistic approach. Planning, production, distribution and reporting are working very well together. The new portal module (including a standalone CMS) enhances the options dramatically. The system can be completely branded and turned into a unique Marketing Information Platform - a one stop shop for everything relevant in Marketing (with potential for multiple extensions) that helps to streamline clients processes, save capacities, strengthen the brands and also save money of the companies.

- Stefan G.

Once used a couple of times, I think the platform is quite easy to use and straightforward. It allows you to narrow your search quickly and going back the main menu is easy which is essential. It looks clear and clean and I adopted it very quickly.

- Marion M.

My overall experience is simply great, I recommend BrandMaker.

- Jelle D.

Pros & cons

Keyhole

Pros
Hashtag Analytics
Influencer Management
Account Management

Cons
Increase the number of tweets to check during analysis
More information when it comes to hashtag analysis, as some do not give much clarity
Better customization of reports.

BrandMaker

Pros
 Once used a couple of times, I think the platform is quite easy to use and straightforward
It allows you to narrow your search quickly and going back the main menu is easy which is essential
It looks clear and clean and I adopted it very quickly.

Cons
Non-flexibility
Creates confusion and makes searches harder
Also, although I believe the uploading tool works really well in general, I find it confusing that once the process is done, we stay on the uploading page instead of seeing the message 'upload completed' to confirm it's been done.

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