Kissmetrics vs LeadSquared

Side-by-side comparison of features, reviews, pricing and more

Kissmetrics

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

SILVER

$299/MO

Billed Annually

GOLD

$499/MO

Billed Annually

LeadSquared

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

Sales Execution CRM Pricing

Lite - $25 per month

Pro - $50 per month

Super - $100 per month

Marketing Automation Pricing

Basic (10,000 contacts) - $400 per month

Standard (50,000 per month) - $1200 per month

Enterprise (200,000 contacts) - $2500 per month

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5/5

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Kissmetrics reviews

"The most effective way to research your company's marketing" What do you like best about Kissmetrics? I like being able to monitor my company's marketing by conducting a geographic study of consumer behavior concerning services, including which services are the most viewed, which are the best sellers, and what people's criteria are for these things. Kissmetrics is significantly better than competitors in terms of quality, and I like that I can quickly analyze the data and use it to identify important information in statistical distribution frequencies. Kissmetrics has an amazing user interface that makes everything simple to visualize. Review collected by and hosted on G2.com. What do you dislike about Kissmetrics? One thing I don't like is that they charge extra for simple services, lack qualified support staff to handle all customer inquiries, and sometimes take a long time to respond to requests for information. Review collected by and hosted on G2.com. What problems is Kissmetrics solving and how is that benefiting you? The main objective of Kissmetrics in the company is to promote the examination of data in volume before making any decision. It has involved statistical data with qualified management levels. The result of all its development is seen in intelligence as it modifies management procedures. I use it to research my company's monthly and annual Internet revenue, best-selling services and customer reviews to improve the quality of my offerings. Since I started using this platform, my sales have increased dramatically.

- Keyla A.

"Indispensable for Larger Organizations" What do you like best about Kissmetrics? If you're selling three or four items a month, Kissmetrics may not be for you. However, if you are the owner of a midsized business (wth a solid IT department!) this is an excellent solution that should cover most of your needs. All of that aside, I like Kissmetric's personal touch. You're seeing people doing things, not just numbers (as opposed to Google analytics). Review collected by and hosted on G2.com. What do you dislike about Kissmetrics? Kissmetrics is not a walk in the park to set up. If you are not tech-savvy or have a dedicated staff member with IT skills, please reconsider your decision. It's a not tool, but I'm not sure I would hire a new employee just to install and maintain it. My colleagues have told me it has some limitations when it comes to aggregated data. It served our purpose, in any case. Review collected by and hosted on G2.com. Recommendations to others considering Kissmetrics: Carve out a decent chunk of time to configure Kissmetrics. Review collected by and hosted on G2.com. What problems is Kissmetrics solving and how is that benefiting you? I was consulting for a supplement store. Our primary objective was to identify bottlenecks to our conversion rates (because many customers, if they encounter a technical issue, will not bother to contact the webmaster). We were able to figure out which types of customers were the most likely to complete their purchase and which were not (as well as why).

- Adam A.

The UX are significant within the platform, one thing I love about Kissmetrics is that it is not only designed to report on the numbers but pretty much everything. It is easy to set up dashboards and understand the customer journey and user behaviour.

- Ahmed J.

LeadSquared reviews

"Does the Job but a long way to go" What do you like best about Leadsquared Marketing Automation? It is a comprehensive tool. This is the first CRM tool I had used and it gave a lot of features that helped me manage my lead data. Easy to add and export leads. I can link this to my phone and track activity as well. Review collected by and hosted on G2.com. What do you dislike about Leadsquared Marketing Automation? The interface is too boxy which can be boring to look at. It can add the feature of integrating email to leadsquared which would make the job easier for sales reps. Tasks can be arranged and simplified with a better view. Review collected by and hosted on G2.com. What problems is Leadsquared Marketing Automation solving and how is that benefiting you? I am managing my client data on a regular basis. Moving stages and adding new leads as well. Help me send emails as well with templates but that again feels like im using an outdated version. Interlinked with my phone as well to make calls

- Rakshith P.

"Lead Squared is a fantastic solution for entirely automating the inflow of leads into my company." What do you like best about Leadsquared Marketing Automation? From every source and channel, the platform focuses on impacting customer journeys and improving efficiency. like:- • Use SMS, WhatsApp, email, phone, self-serve portals, social media, and other methods to communicate successfully with your prospects and customers. • Native connectors, robust APIs, and a developer platform allow you to integrate your preferred marketing and sales software. Review collected by and hosted on G2.com. What do you dislike about Leadsquared Marketing Automation? All features should be updated frequently, and emails with updates should be sent out on a regular basis. Review collected by and hosted on G2.com. What problems is Leadsquared Marketing Automation solving and how is that benefiting you? Leadsquared marketing automation is assisting me in better engaging my customers. It ensures that the user is active on the site and consuming the study materials, resulting in a higher conversion rate. Yes, I would suggest it since it is simple to use. It helps in Sales increment and data management.

- Sachin S.

"Quick support and effective Resolution" What do you like best about Leadsquared Marketing Automation? LS allows to effectively automate and manages the lead flow. Using the different filters available in the taskbar one can keep a tab on all active and inactive tasks and plan the day accordingly. The quick support offered by them to implement the work is really recommendable. Review collected by and hosted on G2.com. What do you dislike about Leadsquared Marketing Automation? Though it is effective to use but for a beginner the UI is bit complex. Review collected by and hosted on G2.com. What problems is Leadsquared Marketing Automation solving and how is that benefiting you? Through automation, we can effectively manage the lead inflow. It helped to reduce the duplicity of the tasks on a lead as well. Forms & processes help us to record the sales users' interaction with the student & based on this customized actions are planned.

- Anmol G.

Pros & cons

Kissmetrics

Pros
Breaks down data
Provides personalized reports
Allows for A/B testing

Cons
The interface isn't always easy to use
It's expensive to upgrade your plan
Some on our team wanted better data visualization.

LeadSquared

Pros
LeadSquared is doing a great job in providing a detailed dashboard of all the campaigns and these dashboards are very informative and easy to understand
like open rate
bounce rate
click rate
etc
LeadSquared is great when it comes to 100% inbox delivery rate and I can say that this is one of the best features in it
LeadSquared's user interface is very easy to understand and easy to use as well

Cons
LeadSquared is a little bit expensive compared to other slimmer products, so they need to think about it
Sometimes LeadSquared gets stuck when I use it to run a large campaign, I would like them to improve this
LeadSquared creates a problem in slow internet connections, so I guess this is also an improvement area for them.

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