Side-by-side comparison of features, reviews, pricing and more
Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
Inbound - $250 per month
Omnibound - $780 per month
Lifecycle - $1500 per month
Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
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Lead Liaison's marketing automation and visitor tracking have been monumental in successfully deploying our organization's inbound marketing strategy. We've closed several deals as a result of the platform and expect those numbers to continue to grow.Samantha C.
Lead Liaison identifies leads and can pinpoint when prospects, customers, and partners are thinking about your brand. Our visitor tracking tool, ProspectVision, gives your business important sales insight that helps determine what prospects care about so you can tailor your communication. Alerts can be sent to your sales team when a Prospect visits a key page, and daily reports can be delivered to your inbox. Get more out of marketing by tracking the effectiveness of your outbound efforts!
Ultrafast Grid feature by Applitools gives us quick AUT results & capture screenshots in the Driver What do you like best about Applitools? Applitools effectively integrates our Application Under Test (AUT) with our Application Driver (Selenium/Appium) through its Eyes SDK. We can easily identify differences while processing baseline images through Eyes Server. It also provides steadfast Test Manager utility, which captures the test results, updates our baselines and reports the differences between two test runs. Eyes SDK is convenient to use since it supports most of our website & mobile automation testing frameworks. Review collected by and hosted on G2.com. What do you dislike about Applitools? Applitools has provided all the services required for performing our automation testing & we are satisfied with it. We noticed occasional lag then and there, but it didn't significantly affect our test outcomes, so it's okay for us. There is nothing substantial to be mentioned as a dislike while using Applitools. Review collected by and hosted on G2.com. What problems is Applitools solving and how is that benefiting you? We make the most out of the Applitools Ultrafast Grid feature to reduce the execution time of our visual test cases. It's easy to offload our baseline images to the AWS platform so that we can process them parallely on multiple EC2 servers. We don't have to establish any dedicated QA lab as it offers a cross-browser test platform. Ultrafast Grid utilizes data caching techniques to reduce our transmission overhead for our EC2 instances. Finally, multiple viewpoint screenshots are taken using its CLI utility & Eyes SDK in the application driver as part of our retention activity.Mounika C.
Applitools helps deliver digital perfection through its advanced Visual Testing Platform, powered by Visual AI. Applitools Test Cloud, which consists of Applitools Eyes and the Ultrafast Test Grid is the most advanced testing platform available for engineers and testers looking to write faster, more accurate, and more resilient tests. In order to catch visual bugs, Applitools adds “Eyes” to automated scripts to view as a human eye would and avoid false positives; this is done by taking a screenshot of the application when it’s in its desired state, and then taking a new screenshot every time the test is executed. The screenshots from the regression run are compared against the approved screenshot. If any meaningful differences are detected, the test fails. Our Visual AI technology transforms how organizations approach quality by ensuring web and mobile applications appear and operate exactly as designed across any device, browser, OS, or native application. Applitools is fast, quick to integrate with any DevOps environment, easy to use by anyone on the team, and scalable to any size organization looking to increase speed and quality with every release - an outcome necessary to compete in today’s challenging business environment.
Are you looking for an automated visitor tracking solution to simultaneously identify potential leads on your website and shorten your sales cycle? Lead Liaison's Prospect Vision License for visitor tracking provides just that and more! Having more transparency into the needs of our visitors has greatly improved our ability to close leads more quickly and clues us in on the areas of improvement. PROS As a marketer, the best aspect of Lead Liaison is the ability to make the overall process between our sales and marketing teams more effective; via expediting our sales efforts and more visibility into our marketing initiatives. Lead Liaison's automated software (Prospect Vision) saves me hours from doing work I used to have to do manually (and is more reliable than Google Analytics); this license provides visibility into your website visitors and companies in real-time, by tracking their IP address as they interact with your website. Once a visitor interacts with your website to complete an action (i.e., download content, interact with marketing materials, watch videos, submit forms, clicking a document or URL with in an email, etc.) their IP address will be stored in Lead Liaison's database. From that point on you will have a digital record of any past and current interactions the visitor has with your website. The information gathered from visitors (i.e. what pages they navigated to, how much time they spent on each page, traffic source, content interactions, etc.) relives the pressure on sales by helping them understand how to target potential leads more quickly. Here are a few of my favorite features of this application: (Send & Track) When you send emails you can include documents and links from your website that will tell you when the recipient opens the email and what actions they took after opening the email. (Sales alerts) Automated email notifications will automatically be sent to your email in real time to let you know when a visitor has completed a specific action that would categorize them as a hot or potential buying customer. (Daily Reports) Activity Update Reports are sent to your email each morning, which list the people and companies who interacted with your website on the previous day. This helps expedite sales, by targeting qualified leads more quickly and keeps you from having to search through the database manually. (Social media/content features) You can create shortened links and add to print marketing materials to measure how effective they are at bringing visitors back to your website and/or to the intended solution or product. Social media posts, campaigns, etc. can be organized into specific folders, for specific social platforms; you can generate specific tracking links (and shortened URLs) you can apply to the content to track which platform or content you are gaining the most traction from. (GDPR) General Data Protection Regulation is becoming more and more prominent in the world of marketing, sales, and technology. With the available GDPR features you can set up proper tracking opt-in and exclude people in specific areas. (CRM) The CRM features acts much like PipeDrive (our CRM of choice, before moving to Lead Liaison) with the option to customize your own pipeline, add information to prospect profiles, notes, etc. Lead Liaison is compatible with numerous applications, like PipeDrive; you can do things like export leads directly into PipeDrive's CRM with one click!
- Virginia B.
Truly none. When you think about the opportunity (and I really don't wish to think about the opportuntiy cost) we've potentially lost 10% of revenue by choosing Lead Liaison.
- James S.
I am a business owner who has been using Lead Liaison for nearly two years. The tool as come a long way in that time. I have found LL to be a necessary component of any serious marketing effort as it amplifies the time investment to make your marketing and sales efforts more effective. The tool starts with strong base functionality of website traffic tracking. It has the capability of identify not just the traffic volume like Google Analytics or other tracking tools, it also uses unique capabilities to identify the organizations coming to your website. This creates immediate value, especially in B2B markets. This gives your sales team actionable visibility to website traffic. Next, LL has a comprehensive email campaign management tool. We previously used MailChimp and Constant Contact, but LL matches and exceeds those tools for the email component of your marketing program. The reason is that all your traffic information -- website visits and email clicks -- are now in one location instead of spread between Google Analytics and Constant Contact. And both can be used to alert sales and marketing resources real-time so you can take action. LL's tools work great for tracking marketing content. It can store you content and track who views or downloads the content. It has trackable URLs that can be used in any interaction with leads. Another great tool is it's Send & Track feature. This is an add-in for Outlook or Google Mail. When your sales team interacts with potential leads, hyperlinks become trackable. This means that you know when your lead has clicked on a brochure about your company, or visited your website. While all of these features make LL superior to more well-known tools like MailChimp and Constant Contact, the capability that pushes LL past HubSpot is its automation features. You can create work flows that automate all types of nurturing activities. Here is a simple example: (1) an marketing email is clicked by a lead, (2) two days later an email is sent to this individual with a link to associated content on the website, (3) two weeks later an email is sent with a special offer related to the content, (4) an additional two weeks later an alert is sent to the sales person who needs to follow-up in person, (5) a postcard is mailed to the lead. While Lead Liaison is less known, anyone thinking about using Constant Contact, MailChimp, or HubSpot needs to first look at Lead Liaison.
- Matthew P.
"Great support and quick resolving for any problems we have" What do you like best about Applitools? First place: amazing support and commitment from the Applitools guys. The visual testing part of Applitools is very easy and natural to use and you don't need to be a technical expert in order to use it. There are new features which are very usefull - UFG and Visual locators are something we are exploring right now and they could resolve some of our issues. Review collected by and hosted on G2.com. What do you dislike about Applitools? I would like to see more examples in the documentation - for example the visual locators was not extensive enough IMO and we needed more support from Applitools side. I would like to see password expiration for the site so we ensure that the people don't use the same password everywhere and it stays years. Same would help us ensure that people who are not in the company will lost their access if they were not removed from the dashboard. Review collected by and hosted on G2.com. What problems is Applitools solving and how is that benefiting you? We have two main issues - one related to normal visual testing, where Applitools is doing grate job, and now it gives even more with UFG where we can have cross browser/platform check as well. The other problem we have is not web native applications which can't use Selenium or any other web testing framework just because we don't have DOM tree and it is just canvas hiding everything. Here Applitools is replacing our current implementation which is with sikulix and it is much easier for usage and maintenance.
- Milen S.
"A must have tool for intelligent visual testing!" What do you like best about Applitools? once you have applitools set up, it's invaluable for reliable visual testing across browsers. we use cypress, so being able to fill the cross-browser gap left for safari; applitools gives us a lot more confidence for releasing! Review collected by and hosted on G2.com. What do you dislike about Applitools? as a tool, it's pretty complex, so it requires a lot of initial set-up, adjusting tests and learning how to use applitools to the fullest. it is also pretty slow, taking around 100 seconds for a simple test because of the amount of work going on in the background. A lot of this can be fixed with more tests and more parallel tests, but this costs more money; and the applitools is NOT cheap, making it very difficult to use it in its most efficient without paying a lot of money. Review collected by and hosted on G2.com. Recommendations to others considering Applitools: It's the best tool I've ever used for visual automation testing! Review collected by and hosted on G2.com. What problems is Applitools solving and how is that benefiting you? being able to test our applications visually, across all browsers and versions, all within our current testing tool; which is really impressive! it allows us to use the same pipelines and release knowing that we have covered functionality in all browsers.
- Jay O.
"Innovative testing requires innovative tools" What do you like best about Applitools? The simplicity of use, in addition to the number of features they support is also a big plus, along with the huge number of frameworks they offer and the fast support from their side Review collected by and hosted on G2.com. What do you dislike about Applitools? The documentation is a little bit hard to read and use, maybe more structured and detailed one, as are the rest of the tools will be very helpful because for a new starter, lacking of tutorials in combination with that is not a good option Review collected by and hosted on G2.com. What problems is Applitools solving and how is that benefiting you? In my company Applitools is not used only as a Visual testing tool, it is also used for navigating through the screen via the pictures(or locators). The last can be quite handy if there is no other way to move the cursor around the screen via the automation
- Delcho D.
|A powerful tool - it's helped us better manage our lead flow and adopt a more account-based approach to our marketing efforts|
|In addition, I like that the email feature is more robust that the previous program I was using like the ability to see which words may trigger the email to be sent to the recipient's spam folder|
|I can score my leads almost exactly how I want to|
|That's a really big deal for us, as it helps manage the quality of what we're sending to our sales team."|
|There was no need to batch groups of customers|
|Any time a customer was added to a workflow the automated actions would immediately be applied at the predefined schedule based on their inclusion date|
|Ultimately it failed for us because we were unable to break ties with our existing workflows due to many legitimate reasons|
|Working with multiple people at an office makes this a little difficult to fill out."|
|Super useful in visual regression|
|You don’t need to care the complicated steps like traditional visual regression|
|I have been using the Applitools for more than 2 years now, I must say over the time Applitools has made fantastic progress in terms of performance and features|
|There is no other visual validation tool that can give you the confidence level as Applitools|
|This is an awesome tool to have.|
|I did not applied the tool in any real world problem, just on a contest|
|TestResult object behave differently with a check failed, this leads more coding to generate custom reports|
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