LeadSquared vs Azuqua

Side-by-side comparison of features, reviews, pricing and more

LeadSquared

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

Sales Execution CRM Pricing

Lite - $25 per month

Pro - $50 per month

Super - $100 per month

Marketing Automation Pricing

Basic (10,000 contacts) - $400 per month

Standard (50,000 per month) - $1200 per month

Enterprise (200,000 contacts) - $2500 per month

Azuqua

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

Starting from: $250.00/month.

Pricing model: Subscription.

Free Trial: Available.

20M+ Downloads
5/5

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LeadSquared reviews

"Does the Job but a long way to go" What do you like best about Leadsquared Marketing Automation? It is a comprehensive tool. This is the first CRM tool I had used and it gave a lot of features that helped me manage my lead data. Easy to add and export leads. I can link this to my phone and track activity as well. Review collected by and hosted on G2.com. What do you dislike about Leadsquared Marketing Automation? The interface is too boxy which can be boring to look at. It can add the feature of integrating email to leadsquared which would make the job easier for sales reps. Tasks can be arranged and simplified with a better view. Review collected by and hosted on G2.com. What problems is Leadsquared Marketing Automation solving and how is that benefiting you? I am managing my client data on a regular basis. Moving stages and adding new leads as well. Help me send emails as well with templates but that again feels like im using an outdated version. Interlinked with my phone as well to make calls

- Rakshith P.

"Lead Squared is a fantastic solution for entirely automating the inflow of leads into my company." What do you like best about Leadsquared Marketing Automation? From every source and channel, the platform focuses on impacting customer journeys and improving efficiency. like:- • Use SMS, WhatsApp, email, phone, self-serve portals, social media, and other methods to communicate successfully with your prospects and customers. • Native connectors, robust APIs, and a developer platform allow you to integrate your preferred marketing and sales software. Review collected by and hosted on G2.com. What do you dislike about Leadsquared Marketing Automation? All features should be updated frequently, and emails with updates should be sent out on a regular basis. Review collected by and hosted on G2.com. What problems is Leadsquared Marketing Automation solving and how is that benefiting you? Leadsquared marketing automation is assisting me in better engaging my customers. It ensures that the user is active on the site and consuming the study materials, resulting in a higher conversion rate. Yes, I would suggest it since it is simple to use. It helps in Sales increment and data management.

- Sachin S.

"Quick support and effective Resolution" What do you like best about Leadsquared Marketing Automation? LS allows to effectively automate and manages the lead flow. Using the different filters available in the taskbar one can keep a tab on all active and inactive tasks and plan the day accordingly. The quick support offered by them to implement the work is really recommendable. Review collected by and hosted on G2.com. What do you dislike about Leadsquared Marketing Automation? Though it is effective to use but for a beginner the UI is bit complex. Review collected by and hosted on G2.com. What problems is Leadsquared Marketing Automation solving and how is that benefiting you? Through automation, we can effectively manage the lead inflow. It helped to reduce the duplicity of the tasks on a lead as well. Forms & processes help us to record the sales users' interaction with the student & based on this customized actions are planned.

- Anmol G.

Azuqua reviews

I am discovering that Azuqua can do more and more. It is a platform that integrates not only software but also connects to APIs- and therefore your first-party business services. We use Azuqua currently to update multiple systems with customer data (Zendesk, Pipedrive, Marketo). It eliminates a lot of redundant work and syncs sales & marketing with up to date information. It also has strong data manipulation functions and as I mentioned can connect to your API which might be useful for you. Their customer success team is very responsive. The only difficulty is that it has a learning curve, but after you learn the ropes you can design your own integrations without IT's help.

- Thomas L.

I am utilizing Azuqua to handle information flow cross-functionally both within my department and team. The flexibility, easy learning curve and depth of the product saves many hours of "busy work".

- Mark Schlanser

We implemented Oracle Cloud and we used Azuqua to integrate Salesforce with Oracle so that we could pull in invoice information.

- Justin Farr

Pros & cons

LeadSquared

Pros
LeadSquared is doing a great job in providing a detailed dashboard of all the campaigns and these dashboards are very informative and easy to understand
like open rate
bounce rate
click rate
etc
LeadSquared is great when it comes to 100% inbox delivery rate and I can say that this is one of the best features in it
LeadSquared's user interface is very easy to understand and easy to use as well

Cons
LeadSquared is a little bit expensive compared to other slimmer products, so they need to think about it
Sometimes LeadSquared gets stuck when I use it to run a large campaign, I would like them to improve this
LeadSquared creates a problem in slow internet connections, so I guess this is also an improvement area for them.

Azuqua

Pros
Azuqua provides an amazing amount of flexibility with the various actions and functions
Integrations across dozens of platforms
A Design Desk that will assist you in building complex Flo's

Cons
The learning curve for new users can be a bit steep, so more video tutorials would be great
Advanced design webinars
Additional usage tutorials and examples

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