LeadSquared vs Dotdigital

"Does the Job but a long way to go" What do you like best about Leadsquared Marketing Automation? It is a comprehensive tool. This is the first CRM tool I had used and it gave a lot of features that helped me manage my lead data. Easy to add and export leads. I can link this to my phone and track activity as well. Review collected by and hosted on G2.com. What do you dislike about Leadsquared Marketing Automation? The interface is too boxy which can be boring to look at. It can add the feature of integrating email to leadsquared which would make the job easier for sales reps. Tasks can be arranged and simplified with a better view. Review collected by and hosted on G2.com. What problems is Leadsquared Marketing Automation solving and how is that benefiting you? I am managing my client data on a regular basis. Moving stages and adding new leads as well. Help me send emails as well with templates but that again feels like im using an outdated version. Interlinked with my phone as well to make calls

- Rakshith P.

"Lead Squared is a fantastic solution for entirely automating the inflow of leads into my company." What do you like best about Leadsquared Marketing Automation? From every source and channel, the platform focuses on impacting customer journeys and improving efficiency. like:- • Use SMS, WhatsApp, email, phone, self-serve portals, social media, and other methods to communicate successfully with your prospects and customers. • Native connectors, robust APIs, and a developer platform allow you to integrate your preferred marketing and sales software. Review collected by and hosted on G2.com. What do you dislike about Leadsquared Marketing Automation? All features should be updated frequently, and emails with updates should be sent out on a regular basis. Review collected by and hosted on G2.com. What problems is Leadsquared Marketing Automation solving and how is that benefiting you? Leadsquared marketing automation is assisting me in better engaging my customers. It ensures that the user is active on the site and consuming the study materials, resulting in a higher conversion rate. Yes, I would suggest it since it is simple to use. It helps in Sales increment and data management.

- Sachin S.

"Quick support and effective Resolution" What do you like best about Leadsquared Marketing Automation? LS allows to effectively automate and manages the lead flow. Using the different filters available in the taskbar one can keep a tab on all active and inactive tasks and plan the day accordingly. The quick support offered by them to implement the work is really recommendable. Review collected by and hosted on G2.com. What do you dislike about Leadsquared Marketing Automation? Though it is effective to use but for a beginner the UI is bit complex. Review collected by and hosted on G2.com. What problems is Leadsquared Marketing Automation solving and how is that benefiting you? Through automation, we can effectively manage the lead inflow. It helped to reduce the duplicity of the tasks on a lead as well. Forms & processes help us to record the sales users' interaction with the student & based on this customized actions are planned.

- Anmol G.

"Good platform but some niggles around pricing and set-up" What do you like best about Dotdigital? The platform itself is solid and well featured, with good deliverability, personalisation and scheduling options, management of contacts, segmentation, reporting, A/B testing and automation, SMS and web chat integration. Emails based on the paid-for template format well across all devices and clients with excellent consistency. Review collected by and hosted on G2.com. What do you dislike about Dotdigital? Pricing is a niggle, as the number of live contacts at a basic paid account level is not as generous as most competitors. Testing on a range of clients and devices is chargeable for each send and the monthly fees are also steep compared to the competition. Additional functionality such as Web Insights is available in most plans, but you have to set it up yourself, it is not included as part of the on-boarding process. Review collected by and hosted on G2.com. What problems is Dotdigital solving and how is that benefiting you? Overall the dotdigital platform is a reliable tool for email and SMS marketing. I have used it on e-commerce and lead generation sites and it performs well on both.

- Jonathan W.

"Stand out Support Team" What do you like best about Dotdigital? I was completely blown away with the level of customer service through the chat function on the website. Great that it is actually a real person that you speak to! I came to DotDigtial from another platform so I had to hit the ground running with my learning - they were helpful every step of the way often going above and beyond to help. Hannah, our Customer Success Manager has been awesome too - coming over to our location to fully understand the business and give her input on what she thought were the best steps going forward. Hannah has been such a support and honestly (as cheesy as it sounds) I don't think I would have got so far, so quickly without her! I love all the Webinsight info that we have been able to link to our account so that we can fully understand and target our customer base. The analytics side of things is great and tells me everything I need. I like that DD is an all-round platform and allows me to add and take away additional services, for instance, chat and text. Review collected by and hosted on G2.com. What do you dislike about Dotdigital? There is nothing I dislike - but there are areas I feel could be improved. I would love the sharing on social to be a bit more updated and more user-friendly. I feel it is out of date and doesn't perform as well as it could. A/B testing could be slightly improved too to give more options when choosing the finer details of a send. Review collected by and hosted on G2.com. What problems is Dotdigital solving and how is that benefiting you? The support team have helped me some much in putting together a unique preference centre for our customers. I feel they went above and beyond in supporting me throughout the creation of this.

- Becky C.

"DotDigitial enables businesses to redefine their customer management" What do you like best about Dotdigital? The integration with DotDigital and Dynamics allows us to create brilliant data-led campaigns and manage our communities better than ever before. Review collected by and hosted on G2.com. What do you dislike about Dotdigital? The data and analysis is severely lacking. For example, we use DD throughout the entire email campaign and registration process for our events through forms. Despite this, there is no source information, completion funnels or additional analysis offered. No customer journey analysis. The data is there! Why can't teams access it. Review collected by and hosted on G2.com. What problems is Dotdigital solving and how is that benefiting you? Allowing our CRM to power our marketing. Through the integrations we have, our CRM is no longer a database the team have to log into, it is now where the team live. Without DotDigital, we wouldn't be able to have this mindset.

- Tom P.