Mabl vs Act-On

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Mabl

Category: Automation Software Tools

Industries: Marketing, Financial, Technology, Business

Pricing

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Act-On

Category: Automation Software Tools

Industries: Marketing, Financial, Technology, Business

Pricing

Professional (for growing businesses): from $900/month (billed annually) - starts at 2500 active contacts, 3 marketing users, and 50 sales users.

Enterprise: from $2,000/month (billed annually) - starts at 2,500 active contacts, 6 marketing users, and 100 sales users.

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Most popular feedback for Mabl

We do frequent deployments of our web software, and this *finally* lets us build a library of regression tests in a user-friendly fashion... without relying on home-grown Selenium/Behat/Mink nightmares.

Ryan R.

About Mabl

mabl is the leading intelligent automated testing platform built for Agile teams. Built for quality engineering, mabl is the only SaaS solution that tightly integrates end-to-end automated testing into the entire development lifecycle. With mabl creating, executing, and maintaining reliable automated tests has never been easier, allowing software teams to increase test coverage, speed up development and improve application quality.

Most popular feedback for Act-On

You can do a lot with Act-On, so long as you know how to use it. It integrates well with SalesForce and is really useful for tracking engagement and behavior via email and web pages.

Justin D.

About Act-On

Act-On’s growth marketing automation platform is built by and for marketers. Act-On is simple to implement, easy to use, and supported by the strongest, most reputable services team in the industry. Developed to help businesses scale, our growth marketing platform delivers all the automation a marketer needs to optimize their websites, forms, landing pages, email and multi-channel marketing. Whether you’re building simple or large-scale outreach and communications workflows, we enable best practice buyer engagement, scoring, segmentation, lead transitions to sales, and long term customer marketing. And as your programs excel and grow, Act-On is here to scale and support you as you integrate CRM, BI tools, and other marketing technologies, integrated webinar strategies, social marketing, SMS messaging, and strategic campaigns.

Mabl reviews

Absolutely amazing tool and I personally believe it is the future of automated GUI testing. This tool will save software engineering teams many hours that has previously been spent on maintaining and debugging failing GUI tests.

- Dono G.

easy to record user actions, easy to run in cloud

- Vikram V.

Automated testing with very little configuration, out of the box validations, lots of depth and customization options.

- Nathan W.

Act-On reviews

ACT-ON is a very powerful marketing automation tool that we decided upon after much research. It allows a great deal of work in segmentation, customer behavior analysis, etc. However, at $600/mo plus the $450 a month for the Salesforce CRM that we used with it, it was too much expense and, as a very small company, we were not able to take advantage of the features. Support is TREMENDOUS with this company and that goes a long way. We're dropping Act-On for now but if we grow to the size of a company that can afford a full-time marketing person and who can devote the time necessary to utilize all the great tools, we would definitely look at them again.

- Richard A.

The ease of reporting and how well it integrates with Salesforce

- Michael D.

A full feature digital marketing platform that's well integrated with other CRM platforms, but at a modest price.

- Krystal M.

Pros & cons

Mabl

Pros
Good software for web based applications that can be accessed over internet
Web crawling facility is excellent
Young Automation solution with great potential.
Cons
No easy way to fix the broken test
The problem is that the tool will log its self out
Many of the broken links were found.

Act-On

Pros
Easy to use
Starts providing working data immediately
Great support and product learning program.
Cons
Metrics are just a bit confusing
Could have better designed templates for emails and landing pages
The forms aren't dynamic.

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