Mailchimp vs Direct Mail

Overall, Mailchimp is a great "my first email campaign management" tool. You'll be capturing emails and sending out marketing campaigns in no time. Simple to use, but lacking some features from more complex tools. That's not a bad thing, but you may decide to move onto something like Keap or Active Campaign if you're looking to fine tune your automations.

- Brian B. Owner

MailChimp ultimately is able to deliver quality results for every single marketing campaign we run, both for our clients and ourselves and that's pretty much what others are lacking.

- Ngenge Y. Telemarketer

One of my favourite things in Mailchimp is undoubtedly customer support. Very fast and really helpful. Even if the application is very complex, they can definitely find a fast and effective solution for you. Also, they are very polite. I wish the interface improvements of the application were made as soon as possible, so we did not need so much customer support.

- Taha Burhan E. Planning Specialist

This is a core part of my communication toolkit. While I still use other mailing list platforms for specific purposes, this solves very specific bulk mailing needs.

- Ian G. Producer

It's absolutely helped us to expand our reach. Recipients often comment on how beautiful our emails are. Very satisfying to use and to receive such feedback.

- Magda B. Executive Director

I was looking for a low-cost mail program that was very easy to learn and get up and running. The major issue was getting a zap to work, but once that was working, I was very happy with the result. Likewise, zaps for onsite forms. But the learning curve for actually USING it, and sending emails. Cost per email is very very low - I buy 10K at a time for $99 so one cent each. Pretty good pricing! Delivery is almost instantaneous, and it is fun to watch the responses roll in.

- Eric A. President