Mailchimp vs Sendinblue

Side-by-side comparison of features, reviews, pricing and more

Mailchimp

Category: Communication Tool
Industries: Communication, Marketing, Education

Pricing

Essentials

$9.99 / month and up

Premium

$299.00 /month and up

Standard

$17.99

Sendinblue

Category: Communication Tool
Industries: Communication, Marketing, Education

Pricing

Lite

$25.00 / month

Premium

$65 / month

20M+ Downloads
5/5

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Mailchimp reviews

Overall, Mailchimp is a great "my first email campaign management" tool. You'll be capturing emails and sending out marketing campaigns in no time. Simple to use, but lacking some features from more complex tools. That's not a bad thing, but you may decide to move onto something like Keap or Active Campaign if you're looking to fine tune your automations.

- Brian B. Owner

MailChimp ultimately is able to deliver quality results for every single marketing campaign we run, both for our clients and ourselves and that's pretty much what others are lacking.

- Ngenge Y. Telemarketer

One of my favourite things in Mailchimp is undoubtedly customer support. Very fast and really helpful. Even if the application is very complex, they can definitely find a fast and effective solution for you. Also, they are very polite. I wish the interface improvements of the application were made as soon as possible, so we did not need so much customer support.

- Taha Burhan E. Planning Specialist

Sendinblue reviews

Emails sent by my website to customers have been consistently sent by Sendinblue since switching. I have tried several other SMTP services, and all have their issues needing attention.

- Mark P. Owner, Marketing Manager, Web Designer, IT Guy

I like Sendinblue because I can import all of my contacts which I can use for marketing/email updates and more. It's very easy to set up and start email campaigns in 2 minutes. I found this tool very quickly to initiate my email campaigns by using a few ready-made templates too. It also gives me a report on how my campaigns performed on that particular list.

- Shiv Kumar G. Project Manager

All in all I am really happy with this software. It is quite easy to use. The customer support is attentive and responsive. The price is competitive.

- Cricri G. freelance

Pros & cons

Mailchimp

Pros
We are having an amazing experience with it and will suggest you as well, because they offer excellent paid plans with depend on your subscribers
All in all, Mailchimp is an amazing solution that just keeps on giving
I would highly recommend automating your marketing through them
Our audience has loved our transition to Mailchimp (especially better formatted email on mobile) and our email senders have loved the transition too
With MailChimp the marketing team can work on emails they like to go with in-house with help of a designer and iterate which is a big win."

Cons
You are restricted to specific designs and formats only, which can be a little frustrating when your business doesn't match those categories
But there is a problem, when I wanted to link any picture or a sentence with a new window that is available online, I couldn't get where to I do
They have a really strange billing system that is designed in such a way that it sucks money out of you
I don't like the merge tags functionality
Almost always it ends up not working and it looks awkward and embarrasses in front of your customers."

Sendinblue

Pros
Fantastic contact management/filtering/segmentation
Modern web-tracking/lead-scoring capabilities
The templates are great and easy to choose, with excellent results in all kinds of display - mobile phone, desktop, iPad
I absolutely recommend it
I love that I can start with the free account while getting my business off the ground and then expand when ready and more stable
Overall, I've had a great experience with SendInBlue for what I use it for - it just works seamlessly on the backend of all my websites, delivering the mail flawlessly."

Cons
It's quite a mess and very unpleasant experience
Also the transition between drag&drop and raw HTML is not so direct as I would expect
Initially it was hard to configure the dedicated IP but it was due to our lack of knowledge in IT and misunderstanding with our web host provider
The CRM functions are confusing and a bit limited
The email templates are very limited
I had some problems sending out targeted emails the first few times and had some trouble making all the initial settings."

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4.6/5

20M+ downloads

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