Maropost vs Ambassador

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Maropost

Category: Automation Software Tools

Industries: Marketing, Financial, Technology, Business

Pricing

Essential - $71 per month

Essential Plus - $179 per month

Professional - $224 per month

Ambassador

Category: Automation Software Tools

Industries: Marketing, Financial, Technology, Business

Pricing

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Most popular feedback for Maropost

We use Maropost to send out e-mail blasts for marketing campaigns to our entire list of subscribers or to segmented lists of subscribers. It's a cheap, effective way to reach people, and Maropost has helped us increase our open rate.

Nicholas Kouvatsos

About Maropost

Maropost, headquartered in Toronto with offices in New York, London, and Delhi, offers an enterprise level email marketing and automation platform for email-centric campaigns and total customer lifecycle management via an automated workflow. It features social networking "listening" to keep track of all mentions across familiar spaces like Facebook and Twitter, dashboard reports and analytics to help make sense of data from emails and web activity, a survey / form builder, and custom landing pages for a seamless customer experience from seeing your email to visiting the site. Maropost also offers consulting services. Maropost's digital marketing platforms help users turn prospects into clients by ensuring delivery of targeted messaging to the right contact at the right time. Through integrated marketing and sales automation, Maropost provides tools, strategic guidance and support to create more personalized customer experiences through a 360-degree business view from marketing automation to CRM, commerce, and customer support.

Most popular feedback for Ambassador

Great product for any ambassador program! What do you like best about Ambassador Referral Marketing? Ease of use, multiple features, and excellent customer service! Review collected by and hosted on G2.com. What do you dislike about Ambassador Referral Marketing? We reached a point where we hit the ceiling of what we wanted to do with our program vs. what we could do. Review collected by and hosted on G2.com. What problems is Ambassador Referral Marketing solving and how is that benefiting you? It allowed us to go from a totally manual process to a great degree of scale!

Edward D.

About Ambassador

Ambassador empowers marketers to increase customers, referrals, and revenue by leveraging the power of word-of-mouth. Their marketer-friendly software simplifies referral marketing, automating the process of enrolling, tracking, rewarding and managing your customers, affiliates, influencers, and partners. Consumer brands and B2B companies worldwide are rapidly implementing, scaling, and optimizing their referral marketing programs, partner and affiliate programs, and influencer campaigns with Ambassador's pioneering software.

Maropost reviews

"As good as advertised" What do you like best about Maropost Marketing Cloud? I was previously using Pardot and was frustrated with how rigid and clunky the software was, and was not easy to use with the changing of marketing needs. I switched to Maropost and have been able to increase my growth marketing efforts by 25% alone, and that doesn't include the increase in open rates and conversions. Review collected by and hosted on G2.com. What do you dislike about Maropost Marketing Cloud? So far so good! Nothing to complain about. Review collected by and hosted on G2.com. What problems is Maropost Marketing Cloud solving and how is that benefiting you? Having the ability to drag and drop, custom dashboard building, and the dedicated deliverability team has all helped with me make my email marketing efforts more streamlined and efficient, saving me a lot of time in the day.

- Kyle S.

"The Ferrari of Marketing" What do you like best about Maropost Marketing Cloud? The sheer depth of the Maropost marketing cloud is next level. Hence the title of the Ferrari of marketing. The customer journeys and experiences that can be built are simply amazing. I've been involved with. lot of high end email marketing systems before and nothing I've ever seen has the advanced functionality of this system. And backed by a team of awesome people who really care about customer success. Well worth taking the time to explore. Review collected by and hosted on G2.com. What do you dislike about Maropost Marketing Cloud? Nothing so far. System works very well unlike this review page which is so full of friction its awful Review collected by and hosted on G2.com. What problems is Maropost Marketing Cloud solving and how is that benefiting you? Creating scalable customer journeys and interactions.

- Iain J.

"10/10 from setup to business" What do you like best about Maropost Marketing Cloud? We changed to maropost from a competive marketing automation platform and it isn't comparable, from setup the support team was amazing and in a few days we were up and running and the opening rates and returns have turned up by hundreds of percent. The UX is top of the line and enjoys every minute of working with it. Review collected by and hosted on G2.com. What do you dislike about Maropost Marketing Cloud? Is hard to find something that is a downside in the system for our usage. Review collected by and hosted on G2.com. What problems is Maropost Marketing Cloud solving and how is that benefiting you? As a newly started business we growing our customer base by 20-40% per month, by using maropost we make sure every customer gets a great presentation of our business and we can target every single customer in the right way and the retargeting rate is amazing

- Rickard E.

Ambassador reviews

"Only Ambassador Program you need!" What do you like best about Ambassador Referral Marketing? The simplicity of setting up campaigns, the ability to monitor every ambassador and their sales, and the ability to pay ambassadors all in one tool! I have tried numerous other softwares like Referral Candy and this software hands down does it all, they have just released a new look and function which supports the backend that much better. Review collected by and hosted on G2.com. What do you dislike about Ambassador Referral Marketing? The codes are not as simple as a URL with our name, each unique code has to be mbsy.co/company/ambassador. These would be great if they were slimmer for handing out business cards or person to person marketing like a bit.ly shortcode length. But this software does the job right in the online environment of referring customers, it would just be better to put a friendly code on our teams business cards so there is a potienital sale during networking events. Review collected by and hosted on G2.com. Recommendations to others considering Ambassador Referral Marketing: Get a full time Ambassador lead internally to run your Ambassador program, someone with marketing and social media experience. It needs to be a full time job that a leader can guide quality ambassadors through proper messaging and communication. Review collected by and hosted on G2.com. What problems is Ambassador Referral Marketing solving and how is that benefiting you? We are solving the power of word of mouth advertising by using GetAmbassador, our marketing force is limited by the fact we are a company. Once you have a community spreading the word about your brand/product the sky is the limit. Ambassadors are more trusted because they are an individual, not a marketing organization promoting the product. The benefits we have seen are from Ambassador testimonial videos. The refer a friend campaign has provided a streamlined, consumer facing page that makes it easy to capture consumer emails and allows them to share via social media to their network of friends and family.

- Justin G. VP Product Development

"Powerful Referral / Affiliate Platform" What do you like best about Ambassador Referral Marketing? Multi-campaign capabilities, dashboard, great referral platform and works very well as an affiliate platform as well. We also really liked the versatility in payment methods, including cash (paypal, bank transfer, dwolla), gift cards, store coupons, voucher codes. We also felt the customer on-boarding and on-going support were excellent! Review collected by and hosted on G2.com. What do you dislike about Ambassador Referral Marketing? I wound not call it a dislike... but given that GetAmbassador is a robust and powerful platform, it does take some up front effort to get it setup properly. It also requires an on-going commitment and focus to make the program successful. The GetAmbassador team was exceptional in helping us work through the implementation and continue to work with us on maximizing the effectiveness of our campaigns. Review collected by and hosted on G2.com. Recommendations to others considering Ambassador Referral Marketing: We researched the market extensively as we were evaluating platforms to launch our referral & affiliate programs. GetAmbassador combined all of our key requirements: ability to create and launch multiple campaigns as our referral programs vary depending on customer and prospect types. We also found this platform to be a great fit for an affiliate program with partners, influencers and re-sellers. Our customers and partners love the ability to track their referrals on the robust GetAmbassador dashboard. For our team it is also invaluable as we can effectively monitor, evaluate and manage our campaigns. We also loved the ability to provide cash, gift cards and / or store credits. The most impressive part of our experience was the organized and very responsive customer on-boarding and on-going support. This is a world class company and we look forward to many more successful years working with GetAmbassador! Review collected by and hosted on G2.com. What problems is Ambassador Referral Marketing solving and how is that benefiting you? To promote viral sharing of our products by our customers, prospects and partners with friends, family and followers. We have been able to amplify our reach exponential with the GetAmbassador platform increasing our qualified prospect base and conversions

- David L.

"Powerful referral marketing tools that are easy for your referral partners to use!" What do you like best about Ambassador Referral Marketing? We've really enjoyed how transparent it makes the referral process. Your referral partners know the status of their referrals and you have high confidence that nothing is getting 'lost in the system'. Review collected by and hosted on G2.com. What do you dislike about Ambassador Referral Marketing? It works great - super easy for my team to share and engage with. No complaints really. Review collected by and hosted on G2.com. What problems is Ambassador Referral Marketing solving and how is that benefiting you? We really wanted something that would energize our referral program and add high transparency around how great referrals were being paid out.

- Tom F. Senior Account Executive, Global Enterprise Sales

Pros & cons

Maropost

Pros
Support was a big issue for us
Our last provider was lacking in this area
My favorite part of Maropost is the on-line chat
I thought it was just a novelty at first - but we use it all the time
Part of that reason is that we are still new - we asked for our work to be checked when we set up something new
Never hurts to have more eyes!Again Support
Our implementation team has been available to us from day one and are still available for our stupid user questions! It's nice to have that back up.Ease of use
We had every member of our team review the possible ESPs
Maropost would not have been chosen if the system had been difficult to navigate
We love how simple it is.
Cons
Reporting is awful, the metrics shown in the dashboard are not helpful, and to glean any useful information users need to export the reports manually
There is no attrition reporting at all.Segmentation takes a really long time
If you want to construct multiple audiences, good luck
It takes forever.UI is not intuitive
Many buttons are placed too closely or in the wrong places.

Ambassador

Pros
The helpfulness and availability of the team when I need it
Basic functionality solves a real business problem for us
Ease of use
Cons
Sometimes the UI can stutter
 It also requires an on-going and regular commitment and focus to make the program successful
Doesn’t have the ability to easily pull data from ambassador list.

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