MassMailer vs Lyne.ai

Side-by-side comparison of features, reviews, pricing and more

MassMailer

Category: Communication Tool
Industries: Communication, Marketing, Education

Pricing

Full Access License

$37.00

Lyne.ai

Category: Communication Tool
Industries: Business, Communication, Marketing

Pricing

Custom

$25 Per Month

20M+ Downloads
5/5

#1 in Magazines & Newspapers

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MassMailer reviews

Improvements on our original system with limited implementation and maintenance costs. Good budget solution to improving our mass email capabilities with automatic opt-out.

- Alan M. Sales Operations Supervisor

MassMailer is an outlier in that their functionality is built natively into Salesforce, the setup & usability is intuitive, and their support team is extremely attentive. I've really enjoyed the product as well as working with the MM team.

- Devin D. Consultant Director

I like that I can send a mass message but personalize it to the client that I am reaching out too.

- Just Sevilla

Lyne.ai reviews

Most AI first-line writing softwares use only the contact's personal LinkedIn account as the source of information. Lyne.ai uses companies' blog posts, news articles, and many other sources that allow for much deeper, natural, and overall better personalization.

- Rodion M. CEO

I think that lyne.ai provides great value for money compared to other softwares. I used a cheaper and a more expensive one. The cheaper one was completely useless. The more expensive ones was great maybe a bit better than Lyne.ai but the difference is very small. I A/B tested the results from both softwares and didn't notice a significant difference in the response from prospects. So I think lyne ai is a good choice for money.

- Dimitar P. Head of Marketing

What I like most about this software is you can prioritize the sources from where the software will use to personalize emails.

- Angel P. SDR

Pros & cons

MassMailer

Pros
The approach to how analytics are logged can also be configured/enhanced if you have a strong in-house team member or Salesforce consultant partner to help
I've really enjoyed the product as well as working with the MM team
We are able to reach out to our patients with ease and we are realizing how important this connection is
MassMailer is the BEST e-mail solution for Salesforce."

Cons
Limited email formatting as well as lack of "cc" feature that would allow extra visibility of cc'd contacts for the main recipient
Series of steps to setup campaigns correctly - Multiple step process to prep campaigns
Current lack of Lightning integration - Spoke to company and this should occur by Q218
It seems difficult to use at first
We have some problems with sending things out sometimes
It was hard to set up at first and took a while to figure out the nuances of the software."

Lyne.ai

Pros
I'm blown away that I've spent countless hours personalizing emails and there's been a software the whole time that does it - practically as good if not better than me
I've already used a couple of other software but it's super raaaare to find one that provides you with high-quality AND relevant first lines
Lyne is the best I've used so far
I love their AI first lines platform it is really good
I love how you can bulk select your contacts
I really like the quality of the AI there
The lines generated are written extremely well and they don't sound like they're created by a computer."

Cons
Sometimes, the lines do require editing or some lines were missing
I previously ran my emails without personalized first lines, but tried with a professional, who charged too much for what I got out of the cold email campaign
A little confusing UI initially
However, after watching the demo video it was all very simple
But to do it, you have to pick the contacts with bad lines, spend credits, and manually put them through the line writing process again."

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