MassMailer vs Symplify

Side-by-side comparison of features, reviews, pricing and more

MassMailer

Category: Communication Tool
Industries: Communication, Marketing, Education

Pricing

Full Access License

$37.00

Symplify

Category: Communication Tool
Industries: Marketing, Communicaiton

Pricing

Request for a Price

20M+ Downloads
5/5

#1 in Magazines & Newspapers

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MassMailer reviews

Improvements on our original system with limited implementation and maintenance costs. Good budget solution to improving our mass email capabilities with automatic opt-out.

- Alan M. Sales Operations Supervisor

MassMailer is an outlier in that their functionality is built natively into Salesforce, the setup & usability is intuitive, and their support team is extremely attentive. I've really enjoyed the product as well as working with the MM team.

- Devin D. Consultant Director

I like that I can send a mass message but personalize it to the client that I am reaching out too.

- Just Sevilla

Symplify reviews

I've solving mainly some optimization to have a better newsletter.

- Ralia G. Relationship Marketer

Simplify is in my option one of the best MarTech Company that delivers a complete Communication Suite. The company

- Christen A. Founder & CEO

There is only one thing that comes to mind and that is it doesn’t support videos in newsletters.

- Sheida H. Head of Consumer Marketing

Pros & cons

MassMailer

Pros
The approach to how analytics are logged can also be configured/enhanced if you have a strong in-house team member or Salesforce consultant partner to help
I've really enjoyed the product as well as working with the MM team
We are able to reach out to our patients with ease and we are realizing how important this connection is
MassMailer is the BEST e-mail solution for Salesforce."

Cons
Limited email formatting as well as lack of "cc" feature that would allow extra visibility of cc'd contacts for the main recipient
Series of steps to setup campaigns correctly - Multiple step process to prep campaigns
Current lack of Lightning integration - Spoke to company and this should occur by Q218
It seems difficult to use at first
We have some problems with sending things out sometimes
It was hard to set up at first and took a while to figure out the nuances of the software."

Symplify

Pros
Our open rate has increased by 10% compared with our old marketing automation tool
It's also much easier to create newsletters and segment them with good audiences
Easy to work from a pattern and add blocks (text, images...)
Sending is easy : tests and A/B are interesting
Symplify are a great team, we have been worked well together
I like their human approach a lot
The support, if you have a question we know that there is our project manager who he will support and help you for the success of the project."

Cons
We can't create multiple columns with link without asking developers creation
We also can't put video in the newsletters and image effects (mouse over etc)
So you feel that the software misses some functionality and has limits for the user."

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Speechify is the #1 audio reader in the world

Get through books, docs, articles, PDFs, email – anything you read – faster.

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