Merchant Centric vs Oktopost

Side-by-side comparison of features, reviews, pricing and more

Merchant Centric

Category: Social media Tool
Industries: Social Media, Marketing Business

Pricing

Please contact Merchant Centric for a free brand analysis, demo and pricing details.

Oktopost

Category: Social media Tool
Industries: Social Media, Business, Marketing

Pricing

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Merchant Centric reviews

I have had nothing but positive experiences with MerchantCentric. Every single person I have ever engaged with on the platform has been nothing but professional and courteous. I know that they will have no problem helping people and extending our company's brand voice and ethics to online reviewers.

- Tyler M. Social Media Specialist

Overall, this has been a great tool to consolidate communications as well as streamline data analysis. I would recommend 10/10.

- Martin B. vp of operations

Unorganzied management. No one checked if i was all set.

- al g. Franchisee

Oktopost reviews

"Oktopost Makes Mass Promotion of Company Social Posts Super Easy" What do you like best about Oktopost? The consolidated view of all available social posts for the chosen advocates to post makes this product extremely easy and efficient to use. I also love the automagically feature to post in the future with a single click on the button based on an algorythem that decides the best time. Oktopost takes the headache and guess work out of continuous posting of company social media and that has resulted in a more robust and ongoing social promotion using our best resources--employees. Review collected by and hosted on G2.com. What do you dislike about Oktopost? I've been using it for a year and so far their isn't anything I don't like or find frustrating. The user interface is intuitive; the posting is simple with only two clicks. I don't have any issues posting on a regular basis. It doesn't frustrate me or wish it were any different than it is now. Review collected by and hosted on G2.com. What problems is Oktopost solving and how is that benefiting you? The problem Oktopost solves is the common problem of how to get employees to actively and easily promote our company social posts. With this solution, I'm able to view all available posts in one view and promote to my personal LInkedIn account with just a few clicks.

- Tony N.

"Great Tool to plan your normal posts, not the best for carousel" What do you like best about Oktopost? You can easily plan many posts in advance The tool is easy to use You can create campaigns Review collected by and hosted on G2.com. What do you dislike about Oktopost? I can't create carousel I can't mention people's name on the tool Sometimes, it is hard to find the company name Review collected by and hosted on G2.com. What problems is Oktopost solving and how is that benefiting you? Planning is resolved with Oktopost, it's great for any content managers

- Constance Z.

"Reporting, conversion tracking, advocacy - complete social reporting!" Overall: Strategic Internet Consulting have been using Oktopost for around six months to support social media activity in our Inbound campaigns. More comprehensive than simple scheduling tools, it was the social advocacy board that first drew us to the tool, plus HubSpot integration, and detailed reporting on social conversion. As an agency user, we're now Silver Oktopost Partners. Pros: - Advocacy board. Any content that is sent via main business profiles appears on a unique user board for everyone in the company to promote via their own work accounts, increasing reach and engagement. - HubSpot integration and detailed conversion tracking to better assess social effectiveness - Autoposting features and bulk upload options for faster social message creation and scheduling (across all social platforms, not just twitter) - Feedly integration to make sharing industry content easy - Monitoring sections to view engagement and interaction - Campaign segmentation for easy use, scheduling and tracking Cons: In the future we'd like to see more segmentation on the leaderboard - by social campaign if possible, as not everyone in the business needs to post on all topics. Having the chrome app pull through images when sharing to twitter would be useful too, but not too big an issue! A paid ads integration might be asking a lot but would be interesting to see.

- Lucy J.

Pros & cons

Merchant Centric

Pros
This company does great work and provides information that is necessary to carry on a successful business
I have had nothing but positive experiences with MerchantCentric
Every single person I have ever engaged with on the platform has been nothing but professional and courteous
MerchantCentric has saved me countless hours of review monitoring and I am so glad we chose to use it
Working with Merchant Centric and their software provides us with peace of mind
Our franchisees are very happy with the services that MC provides, which makes us very happy."

Cons
The only downside of this software is the lack of self service SEO/reputation management
All changes to your business must be done through your account rep
I do think that some of the responses to the customers can be more vague and need to be more personable
While working in a high stress area, it seems almost negative to see it and say "no matter how hard you're working, everyone else is doing better
Sometimes the whole Yelp review does not show up
It cuts off and leaves you with a."

Oktopost

Pros
How easy and convenient it is to use + regular new additional features added to the platform + amazing support from the team
It automates daily social media management, helps performance tracking
Very helpful to manage multiple social accounts, still room for improvement.

Cons
We would like to know if the followers we have are real or just bot accounts, or even more so, fake accounts, entirely
Streams could use some refinement -- it's the one area I struggle to figure out
It is a lot to learn and it may be difficult for some people to fully understand the entire services they deliver -- Going through training webinars is most likely needed.

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