Optimy vs emfluence Marketing Platform

Side-by-side comparison of features, reviews, pricing and more

Optimy

Category: Task Management Tool
Industries: Marketing, Business, Education, Communication

Pricing

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emfluence Marketing Platform

Category: Task Management Tool
Industries: Marketing, Business

Pricing

Starting From:

$700.00 /month

20M+ Downloads
5/5

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Optimy reviews

Through Optimy we handle our complete commitment. The hopes that we as a company had for the software have so far been fully fulfilled. It turned out that we can use the tool to integrate further processes that we did not have in mind in advance. With this integration, further processes are streamlined, interfaces and sources of error are reduced.

- Roy H.

My experience has been very positive and filled with great customer service and support at every stage.

- Chelsey W.

Overall: We are ruling all partnership events (commercial and non commercial) through this tool. Pros: You can find all the information you nedd at any time, anywhere, as far as you have connection on the internet. Powerful reminder which gives you peace of mind. Tasks are scheduled and the tool reminds you when you have to do it. Very useful when you handle hundreds of files simulteanously. Gives you also the Opportunity to find "Who dit What" in any of your file Cons: Some changes are set up without correct information of the client. One day you discover a tool different of what it was the day before. Not very intuitive.

- Allain H.

emfluence Marketing Platform reviews

They are exceptional in the email marketing space and have been a major problem for our company. We generate business at a higher level thanks to emfluence.

- Kent S. Digital Brand Manager

Overall it is a very easy user interface to use. Most things are intuitive and questions can be answered on their own. If you do have a question, Emfluence has excellent customer service that answers questions very quickly. They also developed better logic for their survey builder that has been very helpful for us. It now gives us the ability to create skip logic and different user journeys.

- Kristen M. Customer Communications Manager

Some of the more advanced features like automated workflows can take some getting used to, but they work really well.

- Scott L. VP Digital Marketing

Pros & cons

Optimy

Pros
Easy to use
Being able to make personal edits to the software is a huge improvement in our efficiency
Customer service available and very professional.

Cons
There are some automated features that were available in our previous solution which are not available in the Optimy tool
Server response too slow
Some changes are set up without correct information of the client.

emfluence Marketing Platform

Pros
Overall, it is a great tool and as I gain more experience, my experience will continue to improve
I have really enjoyed using emfluence and even with the template created, it's a really great platform and tool to use
The Emfluence team is so eager to help out with any issues I have
Email was simple to create and oversee all while enhancing the quality of what is being sent."

Cons
The design side is a little awkward and not very intuitive to use
I have no knowledge of html, so a few of the advanced features were a little difficult for me to master
This may be because i use a template in Emfluence, but i've had trouble creating dividers in the template the way it was set up
Again, could simply be because of the template or user error
It is hard to build templates and emails if you are not a software developer."

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