Side-by-side comparison of features, reviews, pricing and more
Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
BrandStart - $2500 per month
BrandRamp - $5000 per month
BrandScale - $7500 per month
Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business
ETrigue (up to 1,000 email records)
ETRIGUE (UP TO 100,000 email records)
ETRIGUE (UP TO 30,000 email records)
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Sir Richard Branson
Pica9 is so cool. The interface looks great, the company is easy to work with, and it is super versatile. We did stop using it, though, because we didn't have the right staffing to be able to manage it. For big brands, this shouldn't be a problem. For us, we needed more of a managed solution so we ended up switching, even though I think it may be an inferior product.Chris H.
Pica9 designs and maintains CampaignDrive: a web-based ad building platform that enhances brand integrity, reduces production costs, and simplifies the creation of print, email, and online advertising for local marketers. We enable users to generate brand-consistent marketing materials without design software or skills. With a client list that includes 40 brand communities and more than 80,000 local businesses, Pica9 has developed a depth of expertise that no other provider can match.
Marketing Automation at it's best What do you like best about eTrigue? It's hard to pick a favorite feature. The ease of building assets and campaigns is great. But then the downstream analytics and insights into how your specific prospects and customers are interacting with your emails and your web site are invaluable. The team at etrigue is super helpful as well. If I ever have an issue or get stuck on something they are on it. I think every marketing team should be on this platform. Review collected by and hosted on G2.com. What do you dislike about eTrigue? I understand why but I wish onboarding was a little quicker. Expectations these days are that everything is plug and play. The process is worth it here though. If you are a marketer that doesn't understand the IT side of the onboarding you will need to engage a partner/vendor to help you (i.e. if you don't know how to setup a subdomain or an SSL cert you'll need help). Review collected by and hosted on G2.com. Recommendations to others considering eTrigue: Use your account support team they provide so much help and guidance if you're feeling stuck. Review collected by and hosted on G2.com. What problems is eTrigue solving and how is that benefiting you? We succeed in Lead Gen, customer nuturing, and communications analytics.Corey D.
eTrigue DemandCenter is a marketing automation and channel marketing-as-a-service platform. Its key features include CRM integration, email marketing, real-time lead alerts, A/B email testing, and litmus email visualization testing.
"Great platform for creation of email campaigns, flyers and forms"
- Shawn F.
"Pica9 Review" What do you like best about CampaignDrive by Pica9? The Pica9 team is very helpful and quick to respond to our many questions. I also like that they use our feedback and suggestions for new options and features. I don't have any experience with your competitors.
- Stacey C.
"CampaignDrive works for New Mexico Tourism Department" What do you like best about CampaignDrive by Pica9? Sales and customer success team have gone above and beyond to customize the platform and ensure its functionality exceeds our expectations. Review collected by and hosted on G2.com. What do you dislike about CampaignDrive by Pica9? It doesn't always meet our needs in the most ideal fashion but in part, that's because we attempt to utilize the system in ways that it's not necessarily designed to do and other clients haven't previously requested. Review collected by and hosted on G2.com. What problems is CampaignDrive by Pica9 solving and how is that benefiting you? CampaignDrive enables the NM Tourism Department to work with destination, attraction, and event partners around the state while ensuring co-branded creative assets are designed to brand standards and maintain brand integrity. We are also in the process of setting up CampaignDrive as a DAM and learning more about the best ways to offer limited access to those assets.
- Andrea M. L.
"Marketing Automation that Makes Sense" What do you like best about eTrigue? DemandCenter by eTrigue offers flexibility that is non-existent in other MAP systems. From the incredibly easy to use email and Landing Page templates to the form builder, eTrigue has constructed a "wunderkind" of an MA system to be used by everyone who seeks to learn marketing automation in both theory and in execution. One of the things that makes eTrigue so successful is their customer support. It's simply what tech support was 40 years ago......responsive and of high quality/value. The eTrigue support team gets all over issues without delay and they give you a resolution same day or an ETA for a fix, or an immediate work around. They do not pretend that it's a perfect world/product and that approach is refreshing. Without that level of support we couldn't be successful. It's quite an achievement.
- Jeffrey E.
"Great Product With Full Feature Set" What do you like best about eTrigue? Simple product to use with lots of features. Integrates with most CRM tools as well as Webinar solutions. Easy to read reports which give a great insight into website visitors and their actions (pages visited, length of stay on each page, etc). Nice email creation tools and simple to build nurture campaigns.
- David G.
"We use eTrigue's DemandCenter for B2B almost daily, for 5 years - and it's great!" What do you like best about eTrigue? This is the perfect tool for those that like ultimate freedom/flexibility when designing their marketing automation (MA). eTrigue's "DemandCenter" application keeps up with all of the best MA tools out there, but has a few key features and speedy interface that make me recommend it above others, if you value your time. Specifically, the UI is not a 'wizard/guided/steps' kind of approach. Instead, you have all of the options/criteria/actions available to you, and you can speedily compile lists and campaigns. So once you know where everything is, you can really hum along without constant interruptions or multiple screens of setup. The same UI components (for the list building criteria, for example) is the same/consistent in other parts of the application. Like the reports builder or criteria for actions/triggers within campaigns. So once you've learned it in one location, it is intuitive to use in other areas. Data/contacts visibility and hygiene also seems easy, due to this setup. You can quickly review your database, applying filters for drilled-down views. Wildcards and boolean functionality available throughout to be able to see what you really want to see. But, above all else, eTrigue has the best support I've ever experienced for a SaaS / online app. They're very responsive to tickets, open to new features, and it's always the same group of people that I'm dealing with.
- Jareb C.
|The features are great--if you know how to set them up|
|The fact that someone can dynamically size an ad (think of how responsive web design works) is so cool|
|Definitely a selling feature here|
|The organization of the system is great, too|
|Plus, the people are Pica9 are very easy to work with and supportive!|
|Creating templates and, more specifically, assigning assets to them, is a bit hard|
|You need someone with more time to dedicate to this system than I had|
|It doesn't always meet our needs in the most ideal fashion|
|Great on-boarding process for new clientsLearning curve for their system is pretty short and intuitive|
|They provide quite a bit of training and resources.They provide good technical support and are very quick to respond.|
|I wish they could be able to customize URLs for landing pages for better SEO and branding|
|Better SEO functionality and ability to customize those options on landing pages would be nice|
|More useful and better detailed analytics would be nice.|
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Get through books, docs, articles, PDFs, email – anything you read – faster.
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