Pica9 vs Maropost

Side-by-side comparison of features, reviews, pricing and more

Pica9

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

BrandStart - $2500 per month

BrandRamp - $5000 per month

BrandScale - $7500 per month

Maropost

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

Essential - $71 per month

Essential Plus - $179 per month

Professional - $224 per month

20M+ Downloads
5/5

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Pica9 reviews

"Great platform for creation of email campaigns, flyers and forms"

- Shawn F.

"Pica9 Review" What do you like best about CampaignDrive by Pica9? The Pica9 team is very helpful and quick to respond to our many questions. I also like that they use our feedback and suggestions for new options and features. I don't have any experience with your competitors.

- Stacey C.

"CampaignDrive works for New Mexico Tourism Department" What do you like best about CampaignDrive by Pica9? Sales and customer success team have gone above and beyond to customize the platform and ensure its functionality exceeds our expectations. Review collected by and hosted on G2.com. What do you dislike about CampaignDrive by Pica9? It doesn't always meet our needs in the most ideal fashion but in part, that's because we attempt to utilize the system in ways that it's not necessarily designed to do and other clients haven't previously requested. Review collected by and hosted on G2.com. What problems is CampaignDrive by Pica9 solving and how is that benefiting you? CampaignDrive enables the NM Tourism Department to work with destination, attraction, and event partners around the state while ensuring co-branded creative assets are designed to brand standards and maintain brand integrity. We are also in the process of setting up CampaignDrive as a DAM and learning more about the best ways to offer limited access to those assets.

- Andrea M. L.

Maropost reviews

"As good as advertised" What do you like best about Maropost Marketing Cloud? I was previously using Pardot and was frustrated with how rigid and clunky the software was, and was not easy to use with the changing of marketing needs. I switched to Maropost and have been able to increase my growth marketing efforts by 25% alone, and that doesn't include the increase in open rates and conversions. Review collected by and hosted on G2.com. What do you dislike about Maropost Marketing Cloud? So far so good! Nothing to complain about. Review collected by and hosted on G2.com. What problems is Maropost Marketing Cloud solving and how is that benefiting you? Having the ability to drag and drop, custom dashboard building, and the dedicated deliverability team has all helped with me make my email marketing efforts more streamlined and efficient, saving me a lot of time in the day.

- Kyle S.

"The Ferrari of Marketing" What do you like best about Maropost Marketing Cloud? The sheer depth of the Maropost marketing cloud is next level. Hence the title of the Ferrari of marketing. The customer journeys and experiences that can be built are simply amazing. I've been involved with. lot of high end email marketing systems before and nothing I've ever seen has the advanced functionality of this system. And backed by a team of awesome people who really care about customer success. Well worth taking the time to explore. Review collected by and hosted on G2.com. What do you dislike about Maropost Marketing Cloud? Nothing so far. System works very well unlike this review page which is so full of friction its awful Review collected by and hosted on G2.com. What problems is Maropost Marketing Cloud solving and how is that benefiting you? Creating scalable customer journeys and interactions.

- Iain J.

"10/10 from setup to business" What do you like best about Maropost Marketing Cloud? We changed to maropost from a competive marketing automation platform and it isn't comparable, from setup the support team was amazing and in a few days we were up and running and the opening rates and returns have turned up by hundreds of percent. The UX is top of the line and enjoys every minute of working with it. Review collected by and hosted on G2.com. What do you dislike about Maropost Marketing Cloud? Is hard to find something that is a downside in the system for our usage. Review collected by and hosted on G2.com. What problems is Maropost Marketing Cloud solving and how is that benefiting you? As a newly started business we growing our customer base by 20-40% per month, by using maropost we make sure every customer gets a great presentation of our business and we can target every single customer in the right way and the retargeting rate is amazing

- Rickard E.

Pros & cons

Pica9

Pros
The features are great--if you know how to set them up
The fact that someone can dynamically size an ad (think of how responsive web design works) is so cool
Definitely a selling feature here
The organization of the system is great, too
Plus, the people are Pica9 are very easy to work with and supportive!

Cons
 Creating templates and, more specifically, assigning assets to them, is a bit hard
You need someone with more time to dedicate to this system than I had
It doesn't always meet our needs in the most ideal fashion

Maropost

Pros
Support was a big issue for us
Our last provider was lacking in this area
My favorite part of Maropost is the on-line chat
I thought it was just a novelty at first - but we use it all the time
Part of that reason is that we are still new - we asked for our work to be checked when we set up something new
Never hurts to have more eyes!Again Support
Our implementation team has been available to us from day one and are still available for our stupid user questions! It's nice to have that back up.Ease of use
We had every member of our team review the possible ESPs
Maropost would not have been chosen if the system had been difficult to navigate
We love how simple it is.

Cons
Reporting is awful, the metrics shown in the dashboard are not helpful, and to glean any useful information users need to export the reports manually
There is no attrition reporting at all.Segmentation takes a really long time
If you want to construct multiple audiences, good luck
It takes forever.UI is not intuitive
Many buttons are placed too closely or in the wrong places.

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