Tailwind vs TwentyThree

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Category: Social media Tool

Industries: Business, Education, Communication




Per month


Category: Social media Tool

Industries: Marketing, Social Media, Communication, Educaiton


Video Marketing Platform


Per month

Complete Video Marketing Platform with Webinars


Per month

20M+ Downloads Check

#1 in Magazines & Newspapers

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Most popular feedback for Tailwind

The best feature of Tailwind was the ability to batch schedule Pins to Pinterest. Additionally, the SmartSchedule feature was helpful to an extent. Their marketing materials around Pinterest were also useful when Pinterest was more popular for my business niche.


About Tailwind

The Tool That Feels Like a Marketing Team Tailwind automates the most difficult parts of your social media marketing so you can grow smarter and faster. Save time with content creation, scheduling, and publishing for Instagram, Pinterest and Facebook. Official Facebook, Instagram, and Pinterest partner. 1 million + users.

Most popular feedback for TwentyThree

I have been using TwentyThree for a few months now, but following the company for longer. You truly don't full grasp how important it is to have video data of this quality until you actually have it. As we start to increase our use of video, with TwentyThree I am able to constantly analyze what is working and what isn't. I can start to better understand audience engagement with my content. And even with the use of the collector tool I can capture people when they are most invested and create the ability for them to reach out and get more information. If you want to take your video marketing to the next level, you need to look into TwentyThree!

Julianna S.

About TwentyThree

TwentyThree empowers marketing teams to integrate and successfully run video on their website, across all channels, with webinars, and track video data: Host and embed your videos with our leading 4K HD Player, generate leads from video forms, and build custom video hubs and landing pages. Distribute, track, edit, and analyze your videos across channels. Understand your video analytics on a whole new level and link your video data with your CRM and marketing automation systems.

Tailwind reviews

Yes, it's a tool, but I consider the app a part of my team because it does so many things and makes my life easier... Like you just put everything on Tailwind, and it does all the work for you. It's a major time saver.

- Sandy Dedeian Rectified.Co

Tailwind already has all different time slots, so I could just fill everything up, not have to think about posting at night, because I'm an early bird

- Sheniqua Young Founder, Shea Design Art

I can set up and let go with Tailwind. "I love Tailwind because I can batch work...Tailwind enables me to not have to think about Instagram, Facebook, Pinterest every day. I can kind of get into a headspace where I'm going to have to deal with it and then I can set everything up and let it go.

- Christine Martell Founder, Visuals Speak

TwentyThree reviews

I like it a lot! We use it quite often and it solved many problems. It's a great publishing, tracking and analytics tool.

- Marta G. Traffic Manager

Modern system which can really help with streamlining webinars and automising some keynfunctions.

- Kim K. Marketing Manager

Can be tricky to find your way around in the beginning - Time-consuming to set up

- Christopher K. Digital Campaign Manager

Pros & cons


and Scheduling Pins on more than one Board across a time frame
Scheduling Instagram posts at recommended times
Using Smart Bio for links from Instagram directly to our website
When you add a link to your post and add the caption, it goes to the first line and not where I had the cursor
I do not want the link to be the first thing people read.The Tailwind Create is fun and helpful but still hard to use.I can not wait for the day that Tailwind has a functionality for Twitter and Facebook, this would be my number one item for improvement.


I love the customer support as well, they are great at getting back to the questions asked really quick and try to work out a custom solution as well
I like the data availability and accessibility to qualified pople who can help with data questions
The methodology for collecting data appears sound and well rationalized
One of my favorite features is the Video Hub (Created by TwenthyThree)
Another feature I really like is the possibility to add an action to your video's
I really love, how the Frontend page looks like for our consumers
For the user its very easy to click trough all the video's, the attachments are nicely added (could be a bit more visible)."
Can be tricky to find your way around in the beginning
Time-consuming to set up
Forget Youtube, Vimeo or any other video platform
It's a bit difficult to showcase audience questions live on the screen when they are too long (in the chat)
Integration between 23 and HubSpot doesn't work well at all, contacts that signed up get lost in the process."

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