WebEngage vs Breadcrumbs.io

"Very Detailed Insight Tracking" What do you like best about WebEngage? The Best thing about WebEngage is its detailed event tracking with User information which includes tracking the location, session duration, Unique Events etc. We can customize the events and organize them according to our requirements. Review collected by and hosted on G2.com. What do you dislike about WebEngage? Sometimes the tracking is a bit difficult when the site is embedded into an Iframe some sessions and page views are missed out in tracking and that doesn't give accurate data. Example: on the main page, A license key of WebEngage is implemented for tracking and the sight in the iframe has B key attached to it then the event of the B page is not tracked in the A account, and the user data is also not visible on B account. Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? It Gives a very detailed tracking and data management where we can get data about System Attributes, User Profiles, Custom Events, and much more. We can get to see complete Analytics metrics of top events during a time span which helps in understanding the user's interest in a better way.

- Mahek V.

"Why webEngage is important for a Business whether it is B2B or B2C" What do you like best about WebEngage? I liked the Dashboard and the Personalization and Analytics feature very much, so you can target the consumer very deep and analyze your campaigns and journeys better from the dashboard, you can message on-site through personalization and in-app Which is some limitations in other tools but not in Web Engage Review collected by and hosted on G2.com. What do you dislike about WebEngage? When you create a live segment, the time taken in it is not suitable for segment creation, it slows down the speed of your work because your journey and campaign are segment-dependent. Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? Working on increasing the maximum reachability to the consumer because it is very important because reaching every consumer is the objective of our campaign, this helps in growing our business and also helps in understanding the behavior and mentality of the users. When we reach the user by breaking the consumers into segments and cohorts, then we can target the right consumer with the right communication, which increases the chances of converting the consumers.

- Akash G.

"Webengage is doing a good work across domains and helping brands to get their customers engaged" What do you like best about WebEngage? The user interface is easy to understand and even a non technical person can easily understand the platforms and features that it offers. While others tools like Moengage are older and thats why more known, webengage is also moving up with a faster pace then before. Review collected by and hosted on G2.com. What do you dislike about WebEngage? Video based learning should be encouraged, while keeping the focus on customer experience and learning also in marketing automation and provide a sense of data collection as well as analytics along with learning the marketing aspects with business keywords and KT sessions with Customers. Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? It allows me to track users actions on the platform and allow users to understand user motives by drop down funnels, they help us create useful journeys and allow people to understand teh platform with sleek and easy to understand user flow.

- Jeevan J.

What do you like best about BreadcrumbsIO? Breadcrumbs made it easy to identify key contact actions that drove upgrades in our platform. We can now leverage these insights in our workflows, sales cadence, and upgrade sequences. Review collected by and hosted on G2.com. What do you dislike about BreadcrumbsIO? So far we have been very happy. Onboarding has taken a bit longer than expected because we needed to accumulate more data on our contact records. Review collected by and hosted on G2.com. What problems is BreadcrumbsIO solving and how is that benefiting you? We needed to score over 10,000 contact records to focus our sales and marketing efforts towards the right contacts and contact actions. Our team now has a very targeted list of contacts and or our marketing department knows exactly what actions prospects need to take to be a high valued SQL.

- Zach R.

"A ML enabled platform addressing a real world problem" What do you like best about BreadcrumbsIO? For years, marketing, sales and other stakeholders have wrangled over how best to score leads. Enter breadcrumbs to mediate and adjudicate. Review collected by and hosted on G2.com. What do you dislike about BreadcrumbsIO? This isn't a dislike, just a feature request. Would love to see the platform "show its math" on the lead scoring model Review collected by and hosted on G2.com. What problems is BreadcrumbsIO solving and how is that benefiting you? I'm early on with the platform but the initial goal is to make informed and unbiased decisions on lead scoring on real time inputs rather than historical data.

- Kirk F.

"Lead scoring is hard to get right--Breadcrumbs makes it easy." What do you like best about BreadcrumbsIO? Ease of setup is what makes it shine compared to everything else on the market. Review collected by and hosted on G2.com. What do you dislike about BreadcrumbsIO? Still in its early stages, so it doesn't integrate broadly yet Review collected by and hosted on G2.com. Recommendations to others considering BreadcrumbsIO: If you need lead scoring quickly, the team is awesome and will help you get started ASAP. Review collected by and hosted on G2.com. What problems is BreadcrumbsIO solving and how is that benefiting you? Breadcrumbs gets lead scoring done quickly and effectively, leading to better prioritization of leads for our business when we tested it.

- Zack L.