WebEngage vs RD Station

Side-by-side comparison of features, reviews, pricing and more

WebEngage

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

Solo: $199/month, billed annually – 10k monthly active users

Band: $899/month, billed annually – 50k monthly active users

Choir: $1499/month, billed annually – 100k monthly active users

Orchestra: prices vary, contact for a quote – >100k monthly active users

RD Station

Category: Automation Software Tools
Industries: Marketing, Financial, Technology, Business

Pricing

Light

BRL 19 /MONTH

Basic

BRL 439 /MONTH

Pro

BRL 939 /MONTH

20M+ Downloads
5/5

#1 in Magazines & Newspapers

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WebEngage reviews

"Very Detailed Insight Tracking" What do you like best about WebEngage? The Best thing about WebEngage is its detailed event tracking with User information which includes tracking the location, session duration, Unique Events etc. We can customize the events and organize them according to our requirements. Review collected by and hosted on G2.com. What do you dislike about WebEngage? Sometimes the tracking is a bit difficult when the site is embedded into an Iframe some sessions and page views are missed out in tracking and that doesn't give accurate data. Example: on the main page, A license key of WebEngage is implemented for tracking and the sight in the iframe has B key attached to it then the event of the B page is not tracked in the A account, and the user data is also not visible on B account. Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? It Gives a very detailed tracking and data management where we can get data about System Attributes, User Profiles, Custom Events, and much more. We can get to see complete Analytics metrics of top events during a time span which helps in understanding the user's interest in a better way.

- Mahek V.

"Why webEngage is important for a Business whether it is B2B or B2C" What do you like best about WebEngage? I liked the Dashboard and the Personalization and Analytics feature very much, so you can target the consumer very deep and analyze your campaigns and journeys better from the dashboard, you can message on-site through personalization and in-app Which is some limitations in other tools but not in Web Engage Review collected by and hosted on G2.com. What do you dislike about WebEngage? When you create a live segment, the time taken in it is not suitable for segment creation, it slows down the speed of your work because your journey and campaign are segment-dependent. Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? Working on increasing the maximum reachability to the consumer because it is very important because reaching every consumer is the objective of our campaign, this helps in growing our business and also helps in understanding the behavior and mentality of the users. When we reach the user by breaking the consumers into segments and cohorts, then we can target the right consumer with the right communication, which increases the chances of converting the consumers.

- Akash G.

"Webengage is doing a good work across domains and helping brands to get their customers engaged" What do you like best about WebEngage? The user interface is easy to understand and even a non technical person can easily understand the platforms and features that it offers. While others tools like Moengage are older and thats why more known, webengage is also moving up with a faster pace then before. Review collected by and hosted on G2.com. What do you dislike about WebEngage? Video based learning should be encouraged, while keeping the focus on customer experience and learning also in marketing automation and provide a sense of data collection as well as analytics along with learning the marketing aspects with business keywords and KT sessions with Customers. Review collected by and hosted on G2.com. What problems is WebEngage solving and how is that benefiting you? It allows me to track users actions on the platform and allow users to understand user motives by drop down funnels, they help us create useful journeys and allow people to understand teh platform with sleek and easy to understand user flow.

- Jeevan J.

RD Station reviews

What I like best is the fact that we can always see the status of what we did and are doing, mainly in the e-mail marketing section.

- Rafael V.

It's a very complete platform. The data obtained helps my team to make valuable decisions regarding leads and campaign creation. The system help me a lot in creating emails and shots for specific campaigns.

- Kannanda B.

Mainly I could create new leads and it is quite easy for mass Emailing. I could create my landing page easily. Monitoring the Social Media is very easy for me.

- Jesline Sharmila R.

Pros & cons

WebEngage

Pros
A/B Testing of Campaigns (Email/WhatsApp/SMS/Push)
Customer Support is prompt and good
Releases good features

Cons
Native Integration with Shopify is not there
Analytics can be improved
Segment creating time can be reduced.

RD Station

Pros
The software has a lot of features
Resultados Digitais is one of the best choices worldwide for mailing automation
Easy to use.

Cons
Lack of customization options for landing pages and email
Cannot add more than one link in the same attached image
The language issue is a bit tricky.

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