“If the animals knew about this book they would, without doubt, confer on Wayne Pacelle, their highest honor.”
—Jane Goodall

“The Bond is the best overall book on animals I have ever read. Brilliant and moving.”
—John Mackey, CEO and Co-founder of Whole Foods Market

“The Bond is at once heart-breaking and heart-warming. No animal escapes Wayne Pacelle’s attention; nor should his book escape any human animal’s attention.”
—Alexandra Horowitz, New York Times Bestselling Author of Inside of a Dog

The president and CEO of the Humane Society of the United States, the world’s largest animal protection organization, Wayne Pacelle brings us The Bond, a heartfelt, eye-opening exploration of the special bond between animals and humans. With the poignant insight of Animals Make Us Human and the shocking reality of Fast Food Nation—filled with history, valuable insights, and fascinating stories of the author’s experience in the field—The Bond is an important investigation into all the ways we can repair our broken bond with the animal kingdom and a thrilling chronicle of one man’s extraordinary contribution to that effort.

A major new exploration of the economics of animal exploitation and a practical roadmap for how we can use the marketplace to promote the welfare of all living creatures, from the renowned animal-rights advocate Wayne Pacelle, President/CEO of the Humane Society of the United States and New York Times bestselling author of The Bond.

In the mid-nineteenth century, New Bedford, Massachusetts was the whaling capital of the world. A half-gallon of sperm oil cost approximately $1,400 in today’s dollars, and whale populations were hunted to near extinction for profit. But with the advent of fossil fuels, the whaling industry collapsed, and today, the area around New Bedford is instead known as one of the best places in the world for whale watching.

This transformation is emblematic of a new sort of economic revolution, one that has the power to transform the future of animal welfare. In The Humane Economy, Wayne Pacelle, President/CEO of the Humane Society of the United States, explores how our everyday economic decisions impact the survival and wellbeing of animals, and how we can make choices that better support them. Though most of us have never harpooned a sea creature, clubbed a seal, or killed an animal for profit, we are all part of an interconnected web that has a tremendous impact on animal welfare, and the decisions we make–whether supporting local, not industrial, farming; adopting a rescue dog or a shelter animal instead of one from a “puppy mill”; avoiding products that compromise the habitat of wild species; or even seeing Cirque du Soleil instead of Ringling Brothers–do matter. The Humane Economy shows us how what we do everyday as consumers can benefit animals, the environment, and human society, and why these decisions can make economic sense as well.