9781663706577
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Business Analytics for Managers audiobook

  • By: Gert H.N. Laursen
  • Length: 7 hours 53 minutes
  • Publisher: Ascent Audio
  • Publish date: July 20, 2020
  • Language: English
  • (122 ratings)
(122 ratings)
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Business Analytics for Managers Audiobook Summary

Many companies are unsure exactly what business analytics is and how it can be used to improve their performance.  Much of the material currently in the marketplace is technical in nature.  This books focus is not on the technical aspects of business analytics but takes a business holistic approach. It provides an explanation of what business analytics is and how it should be important to people in sales, marketing, management, finance, HR, production as well as analysis and controlling. This book provides a business analytics model that focuses on the interaction of IT technology, strategy, business processes, and a broad spectrum of human competencies, organizational circumstances, and cooperation across the organization. This book will be comprised of nine chapters: (1) The Business Analytics Model; (2) Business Analytics at the Strategic Model; (3) Development and Deployment of Information at a Functional Level; (4) Business Analytics at an Analytical Level; (5) Business Analytics at the Data Warehouse Level; (6) The Companys Collection of Source Data; (7) The Structuring of a Business Intelligence Competency Center; (8) Assessment and Prioritization of Business Analytics Projects; and (9) Business Analytics in the Future.

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About the Author(s) of Business Analytics for Managers

Gert H.N. Laursen is the author of Business Analytics for Managers

More From the Same

Business Analytics for Managers Full Details

Length 7 hours 53 minutes
Author Gert H.N. Laursen
Publisher Ascent Audio
Release date July 20, 2020
ISBN 9781663706577

Additional info

The publisher of the Business Analytics for Managers is Ascent Audio. The imprint is Ascent Audio. It is supplied by Ascent Audio. The ISBN-13 is 9781663706577.

Global Availability

This book is only available in the United States.

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