9781469036557
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Innovating audiobook

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Innovating Audiobook Summary

Innovation is the subject of countless books and courses, but there’s very little out there about how you actually innovate. Innovation and entrepreneurship are not one and the same, although aspiring innovators often think of them that way. They are told to get an idea and a team and to build a show-and-tell for potential investors. In Innovating, Luis Perez-Breva describes another approach — a doer’s approach developed over a decade at MIT and internationally in workshops, classes, and companies. He shows that to start innovating it doesn’t require an earth-shattering idea; all it takes is a hunch. Anyone can do it. By prototyping a problem and learning by being wrong, innovating can be scaled up to make an impact. As Perez-Breva demonstrates, “no thing is new” at the outset of what we only later celebrate as innovation.
In Innovating, the process is shown to be empirical, experimental, nonlinear, and incremental. You give your hunch the structure of a problem. Anything can be a part. Your innovating accrues other people’s knowledge and skills. Perez-Breva describes how to create a kit for innovating, and outlines questions that will help you think in new ways. Finally, he shows how to systematize what you’ve learned: to advocate, communicate, scale up, manage innovating continuously, and document — “you need a notebook to converse with yourself,” he advises. Everyone interested in innovating also needs to get this audiobook.

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About the Author(s) of Innovating

Luis Perez-Breva is the author of Innovating

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Innovating Full Details

Length 10 hours 13 minutes
Author Luis Perez-Breva
Category
Publisher Ascent Audio
Release date February 01, 2017
ISBN 9781469036557

Subjects

The publisher of the Innovating is Ascent Audio. includes the following subjects: Business & Economics, Project Management The BISAC Subject Code is Business & Economics, Project Management

Additional info

The publisher of the Innovating is Ascent Audio. The imprint is Ascent Audio. It is supplied by Ascent Audio. The ISBN-13 is 9781469036557.

Global Availability

This book is only available in the United States.

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