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Opting in to Optimization audiobook
- By: R. Jon MacDonald
- Narrator: R. Jon MacDonald
- Category: Advertising & Promotion, Business & Economics
- Length: 4 hours 22 minutes
- Publisher: Houndstooth Press
- Publish date: January 01, 2021
- Language: English
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Opting in to Optimization Audiobook Summary
With the explosion of direct-to-consumer online retailers, things have been heating up in the e-commerce industry. The differentiators of yesterday have become table stakes for modern brands—those that want to defend their position or gain market share will need to level up from foundational practices to advanced tactics.
Opting in to Optimization provides a collection of principles that, when applied in a disciplined manner, has proven to help e-commerce leaders capitalize on unprecedented market demand and build sustainable, thriving businesses.
Author R. Jon MacDonald has more than a decade of experience helping globally recognized brands like Nike, Xerox, Adobe, and The Economist design highly effective online purchasing experiences. In this book, he condenses all of that knowledge into a handful of powerful strategies and principles that will accelerate growth without compromising customer experience.
Brief enough to review in a week, but impactful enough to last a lifetime, this book is a must-read for anyone in a leadership position at an ambitious online retailer.
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Opting in to Optimization Audiobook Narrator
R. Jon MacDonald is the narrator of Opting in to Optimization audiobook that was written by R. Jon MacDonald
About the Author(s) of Opting in to Optimization
R. Jon MacDonald is the author of Opting in to Optimization
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Opting in to Optimization Full Details
| Narrator | R. Jon MacDonald |
| Length | 4 hours 22 minutes |
| Author | R. Jon MacDonald |
| Category | |
| Publisher | Houndstooth Press |
| Release date | April 30, 2024 |
| ISBN | 9781544525402 |
Subjects
The publisher of the Opting in to Optimization is Houndstooth Press. includes the following subjects: BUSINESS & ECONOMICS / Advertising & Promotion, Business & Economics, Advertising & Promotion The BISAC Subject Code is Advertising & Promotion, Business & Economics
Additional info
The publisher of the Opting in to Optimization is Houndstooth Press. The imprint is Houndstooth Press. It is supplied by Houndstooth Press. The ISBN-13 is 9781544525402.
Global Availability
This book is only available in the United States.
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