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Stop, Look, and Listen audiobook
- By: Chuck Wall
- Category: Business & Economics, Customer Relations
- Length: 1 hours 37 minutes
- Publisher: Ascent Audio
- Publish date: December 01, 2013
- Language: English
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Stop, Look, and Listen Audiobook Summary
Sales have dropped precipitously. The board is meeting next week. Bob, founder and long-time CEO, is urged by his team to hire an expensive management consulting firm and drastically cut costs as a last ditch effort to improve the company’s bottom line.
Stop, Look, and Listen is the story of how Bob puts the principles put forth in Chuck Wall’s Customer CEO: How to Profit from the Power of Your Customers to work. Bob has been running his company as if he controls the customers. Bob is urged to Stop, Look, and Listen, because today, the customers are in control. They are the bosses, the Customer CEOs, and they control the company’s destiny.
Bob must learn to understand his customers’ needs, and more importantly, embrace their power. The three essential steps are to STOP seeing things from the corporate CEO’s point of view, LOOK at everything from the customer’s point of view, even when it hurts, and LISTEN deeply for what the customers’ needs are. This short, entertaining business tale chronicles Bob’s ultimate recognition of his customers as CEOs.
Author Chuck Wall is an expert in understanding the needs of customers, having interviewed and surveyed more than 100,000 of them in virtually every business category. Chuck has helped hundreds of companies, from the Fortune 100 to start-ups, acquire hundreds of thousands of new customers. Gildan Media and Bibliomotion are proud to bring you another Bibliomotion Audiobook. Featuring exceptional content for today’s listener, these notable audiobooks contain the essential tools that can be applied to every facet of your life.
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About the Author(s) of Stop, Look, and Listen
Chuck Wall is the author of Stop, Look, and Listen
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- Author : Chuck Wall
- Customer CEO
Stop, Look, and Listen Full Details
| Length | 1 hours 37 minutes |
| Author | Chuck Wall |
| Category | |
| Publisher | Ascent Audio |
| Release date | December 01, 2013 |
| ISBN | 9781469088914 |
Subjects
The publisher of the Stop, Look, and Listen is Ascent Audio. includes the following subjects: Business & Economics, Customer Relations The BISAC Subject Code is Business & Economics, Customer Relations
Additional info
The publisher of the Stop, Look, and Listen is Ascent Audio. The imprint is Ascent Audio. It is supplied by Ascent Audio. The ISBN-13 is 9781469088914.
Global Availability
This book is only available in the United States.
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