9780593670323
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The Experience Mindset audiobook

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The Experience Mindset Audiobook Summary

A Wall Street Journal Bestseller!

From the bestselling author of Growth IQ comes a guide to enhancing customer and employee experience simultaneously for unprecedented revenue growth

In the war for customer acquisition, businesses invest millions of dollars to improve customer experience. They deliver packages faster, churn out new products, and endlessly revamp their UI, often putting greater strain on employees for diminishing returns. According to Tiffani Bova, this siloed focus on customer experience – without considering the impact on your staff – actually hinders growth in the long run. The most successful companies adopt an Experience Mindset that strengthens both employee experience (EX) and customer experience (CX) at the same time.

Based on exclusive research from two Salesforce-sponsored studies of thousands of employees and c-suite executives, The Experience Mindset details exactly how your company can adopt an Experience Mindset, at scale. It’s not enough to know that happy employees equals happy customers. You must have an intentional, balanced approach to company strategy that involves all stakeholders – IT, Marketing, Sales, Operations, and HR – with KPIs and ownership over outcomes. In this ground-breaking book, filled with case studies of leading companies and never-before-seen research, you’ll learn:

  • How people, processes, technology, and culture contribute to the “virtuous cycle” of EX and CX.
  • Why the best companies have programs that minimize the customer’s effort as well as the employee’s effort (and how companies like Southwest and Best Buy get this right)
  • How to effectively roll out technology solutions that boost both EX and CX (hard truth: only 20% of customer-facing employees believe technology makes their job easier. Employees want a seamless technology experience, just like your customers.)
  • What metrics you can use to measure EX, CX, and ultimately, the effect of the two together. You can’t improve what you can’t measure.

Employees are the heart of your business. If you want to remain competitive in today’s marketplace, investing in people is no longer a nice-to-have, but rather a must have.

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The Experience Mindset Audiobook Narrator

Tiffani Bova is the narrator of The Experience Mindset audiobook that was written by Tiffani Bova

About the Author(s) of The Experience Mindset

Tiffani Bova is the author of The Experience Mindset

More From the Same

The Experience Mindset Full Details

Narrator Tiffani Bova
Length 6 hours 30 minutes
Author Tiffani Bova
Category
Publisher Penguin Random House Audio Publishing Group
Release date May 02, 2024
ISBN 9780593670323

Subjects

The publisher of the The Experience Mindset is Penguin Random House Audio Publishing Group. includes the following subjects: management books, experience, organization development, growth, innovation, growth iq, business management, leadership books, leadership, mindset, management, business books, business, sales book, sales books, growth mindset, business books best sellers, mindset book, entrepreneurship, organization, agile, self help books, economy, mba, motivational books, money, business plan, organizational behavior, motivation, self improvement books, economics books, confidence, motivational books for women, motivational books for men, Business & Economics, Organizational Development, Business & Economics, Management, Business & Economics, Customer Relations The BISAC Subject Code is Business & Economics, Organizational Development

Additional info

The publisher of the The Experience Mindset is Penguin Random House Audio Publishing Group. The imprint is Penguin Audio. It is supplied by Penguin Random House Audio Publishing Group. The ISBN-13 is 9780593670323.

Global Availability

This book is only available in the United States.

Frequently asked questions

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