9781469080253
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Building For Everyone audiobook

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Building For Everyone Audiobook Summary

Establishing diverse and inclusive organizations is an economic imperative for every industry. Any business that isn’t reaching a diverse market is missing out on enormous revenue potential and the opportunity to build products that suit their users’ core needs. The economic “why” has been firmly established, but what about the “how?” How can business leaders adapt to our ever-more-diverse world by capturing market share and building more inclusive products for people of color, women, and other underrepresented groups? The Product Inclusion Team at Google has developed strategies to do just that.
This book makes publicly available for the first time the same inclusive design process used at Google to create user-centric award-winning and profitable products. Author and Head of Product Inclusion Annie Jean-Baptiste outlines what those practices look like in industries beyond tech with fascinating case studies. Listeners will learn the key strategies and step-by-step processes for inclusive product design that limits risk and increases profitability.
Building For Everyone will show you how to infuse your business processes with inclusive design. You’ll learn best practices for inclusion in product design, marketing, management, leadership, and beyond, straight from the innovative Google Product Inclusion team.

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About the Author(s) of Building For Everyone

Annie Jean-Baptiste is the author of Building For Everyone

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Building For Everyone Full Details

Length 7 hours 42 minutes
Author Annie Jean-Baptiste
Category
Publisher Ascent Audio
Release date September 29, 2020
ISBN 9781469080253

Subjects

The publisher of the Building For Everyone is Ascent Audio. includes the following subjects: diversity and inclusion, diversity in the workplace, organizational culture, Business & Economics, General, Technology & Engineering, General, Technology & Engineering, Industrial Design, General The BISAC Subject Code is Business & Economics, General

Additional info

The publisher of the Building For Everyone is Ascent Audio. The imprint is Ascent Audio. It is supplied by Ascent Audio. The ISBN-13 is 9781469080253.

Global Availability

This book is only available in the United States.

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