9781638411048
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Built to Innovate audiobook

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Built to Innovate Audiobook Summary

It’s no secret that continuous innovation is the key to seizing and maintaining the competitive edge in today’s increasingly challenging business environment. Unfortunately, the process for achieving this holy grail of business has been a mystery-until now.
Built to Innovate delivers a proven system for building relentless innovation into your company’s DNA. Professor and former dean of executive education at INSEAD and business innovation thought leader Ben M. Bensaou explores the essential practices of many of the world’s most innovative organizations-including BASF, AkzoNobel, Sabanci Group, Recruit Holdings, Ecocem, Starwood Hotels, Domino’s Pizza, Bayer, Marvel Studios, Allianz, and Fiskars-and demonstrates how you can leverage them in your own company. This practical guide shows you how to: build your execution and innovating engines; master the innovating perspective; launch the three processes of innovating; engage everyone in innovating; generate ideas from the front lines; empower coaches; create a culture of innovating; catalyze the innovating process; and keep the ideas flowing.
You’ll learn how to drive innovating in product design and creative use of technology-as well as business activities, such as business model redesign, customer service, distribution, finance, talent development, and sales.

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About the Author(s) of Built to Innovate

Ben M. Bensaou is the author of Built to Innovate

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Built to Innovate Full Details

Length 9 hours 8 minutes
Author Ben M. Bensaou
Category
Publisher McGraw Hill-Ascent Audio
Release date September 14, 2021
ISBN 9781638411048

Subjects

The publisher of the Built to Innovate is McGraw Hill-Ascent Audio. includes the following subjects: transform your organization, innovation in business, innovative organizations, Business & Economics, New Business Enterprises, Business & Economics, Leadership The BISAC Subject Code is Business & Economics, New Business Enterprises

Additional info

The publisher of the Built to Innovate is McGraw Hill-Ascent Audio. The imprint is McGraw Hill-Ascent Audio. It is supplied by McGraw Hill-Ascent Audio. The ISBN-13 is 9781638411048.

Global Availability

This book is only available in the United States.

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