9781666133226
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Theory of the Gimmick audiobook

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Theory of the Gimmick Audiobook Summary

A provocative theory of the gimmick as an aesthetic category steeped in the anxieties of capitalism.
Repulsive and yet strangely attractive, the gimmick is a form that can be found virtually everywhere in capitalism. It comes in many guises: a musical hook, a financial strategy, a striptease, a novel of ideas. Above all, acclaimed theorist Sianne Ngai argues, the gimmick strikes us both as working too little (a labor-saving trick) and as working too hard (a strained effort to get our attention).
Focusing on this connection to work, Ngai draws a line from gimmicks to political economy. When we call something a gimmick, we are registering uncertainties about value bound to labor and time-misgivings that indicate broader anxieties about the measurement of wealth in capitalism. With wit and critical precision, Ngai explores the extravagantly impoverished gimmick across a range of examples: the fiction of Thomas Mann, Helen DeWitt, and Henry James; photographs by Torbjørn Rødland; the video art of Stan Douglas; the theoretical writings of Stanley Cavell and Theodor Adorno. Despite its status as cheap and compromised, the gimmick emerges as a surprisingly powerful tool in this formidable contribution to aesthetic theory.

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About the Author(s) of Theory of the Gimmick

Sianne Ngai is the author of Theory of the Gimmick

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Theory of the Gimmick Full Details

Length 12 hours 51 minutes
Author Sianne Ngai
Category
Publisher Tantor Media, Inc
Release date September 14, 2021
ISBN 9781666133226

Subjects

The publisher of the Theory of the Gimmick is Tantor Media, Inc. includes the following subjects: philosophy aestheitcs, arts &, amp, photography cristicism, literary criticism &, amp, theory, Literary Criticism, Semiotics & Theory, Philosophy, Movements, Critical Theory The BISAC Subject Code is Literary Criticism, Semiotics & Theory

Additional info

The publisher of the Theory of the Gimmick is Tantor Media, Inc. The imprint is Tantor Media, Inc. It is supplied by Tantor Media, Inc. The ISBN-13 is 9781666133226.

Global Availability

This book is only available in the United States.

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